충북지역 중학생의 영양성분표시에 대한 구매행동 및 이해와 이용실태 = The Actual State of Food Purchasing Behaviors and Understanding regarding Nutrition Facts Labels among Middle School Students in Chungbuk Area

다국어 초록 (Multilingual Abstract)

ABSTRACT

The Actual State of Food Purchasing Behaviors and Understanding regarding Nutrition Facts Labels among Middle School Students in the Chungbuk Area

Kim, Mi Sun

Department of Nutrition Education
Graduate School of Education, Kongju National University

Supervised by Prof.Kim, Myung Hee


This study conducted a questionnaire survey of 482 male and female second graders in middle schools located in Cheongju, Chungcheongbukdo, in order to investigate practices of checking and reading nutrition information on food products. For the collected data, frequency analysis, descriptive statistics, crosstabs (), t-test, and One-way ANOVA were conducted through SPSS 12.0.

This study lays its purpose on establishing the nutrition facts labeling system by understanding eating habits and analyzing the actual state of reading nutrition facts labels and degrees of understanding them among middle school students, and helping them to engage in right food purchasing activities and through it result in developing sound eating habits by providing them with basic material to be employed to actively utilize nutrition facts for choosing and buying healthy foods.
Regarding food purchasing behaviors by gender, female rather than male students showed higher levels of expenditures for snacks, while the number of times of buying snacks a day on average showed higher in the male group. In addition, when buying foods male students lay more emphasis on taste, while female students showed higher tendencies to buy famous brand food products. Moreover, average shthe relation between parents' total income and food purchasing behaviors, the more income, the more number of times of buying snacks showed and the more number of times of buying snacks in convenience stores and also the more emphasis on taste rather than on prices showed among children.
In addition, regarding the relation between educational attainments among mothers and food purchasing behaviors, the more educational attainments among mothers, the more number of times of buying snacks and the more number of times of using convenience stores and also the more emphasis on taste rather than brand names when buying snacks showed.
Furthermore, regarding degrees of consideration when buying foods in general, there showed higher tendencies to choose one particular kind of products concerning cookies and beverages, and by gender, female rather than male students showed higher propensities to choose particular kinds of products. Again, tendencies to impulse buying without plans showed among female rather than male students, as do tendencies to buy expensive food products and new products. In addition, female rather than male students showed higher propensities to check food labels. Also, female rather than male students were more affected by food advertisements, product packages and design regarding food purchasing behaviors.
As a result of surveying regarding the actual state of reading food labels, regarding degrees of recognition of food labels, it was revealed that 91.1% of female students recognized them, while 42.1% of male students did not recognize them, indicating lower levels of recognition among the male group. Again, as a result of surveying the necessity of food labels, 93.6% of female students agreed on the necessity, while 35.6% of male students did not agree on it, indicating lower degrees of understanding the nutrition facts labeling system among the male group.
Regarding reasons for not checking food labels, 49.2% indicated habitual purchasing, followed by poor contents in the label (20.2%), ununderstandable contents (17.7%), and the lower reliability of the contents (6.9%). And reasons for checking food labels, 25.8% indicated identifis in t of the presr cheood lbsr cheof food additives doogerond for health, followed by identifis in t of the expiration date (24.3%)eood understanding of nutrients contained in the foods (23.3%). Regarding the presr cheood lbsr cheof checking the contents of food labels, the highest score showed concerning milk and dairy products, followed by breads, instant foods, and cookies.
As a result of surveying regarding the actual state of reading nutrition facts labels, in recognition of nutrition facts labels, female rather than male students showed higher degrees of recognition, and degrees of recognition were found to differ according to parents' total income and mothers' educational attainments. In surveying experiences in reading nutrition facts labels, the scores showed higher among female students rather than among male ones, indicating reading for health management (31.1%) and diets (24.9%). In addition, the answer of they do not read nutrition information because of no interest in it was pointed by most of male students, while because of unhelpful information by most of female students. As a result of surveying the effects of nutrition facts labels on food purchasing behaviors, female rather than male students were more affected by the labels regarding their food purchasing behaviors, and also showed higher degrees of recognition of the necessity of education and promotion concerning nutrition facts labeling.
As a result of surveying regarding nutrients regarded as important when buying foods, total calories were most indicated regarding cookies, breads, and frozen foods.
Putting these results together, it was revealed that middle schools students buy food products without much consideration of food labels and/or nutrition facts labels, and also rarely take nutrition into consideration when choosing foods.
They had many experiences in reading nutrition fact labels, while did not utilize nutrition information despite higher degrees of recognition of the necessity of nutrition facts labeling and education and promotion regarding them. Therefore, it is suggested that it is necessary to provide systematic and continuous nutrition education regarding food labels and/or nutrition facts labels through education concerning healthy eating habits.
Based on the results, the researcher makes suggestions as the following.
It is thought that one should make efforts for middle school students being able to correct wrong eating habits by observing their food purchasing behaviors with more interest and also provide nutrition education regarding nutrition facts labels.

목차 (Table of Contents)

• Ⅰ. 서론 1
• Ⅱ. 연구내용 및 방법 3
• 1. 연구대상 및 기간 3
• 2. 연구내용 및 방법 3
• 3. 통계처리 4
• Ⅲ. 연구결과 및 고찰 5
• 1. 일반적 사항 5
• 2. 조사 대상자의 식품 구매행동 7
• 3. 식품표시 이용실태 12
• 4. 영양성분표시 이용실태 17
• Ⅳ. 결론 및 제언 26
• Ⅴ. 참고문헌 30
• ABSTRACT 33
• 부록 36