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      • Study on Risk Evaluation and Preventive Tactics for Product Development

        Fang Shi,Yu Zhang,Jiangsheng Xia,Baiying Zhuang 인하대학교 정석물류통상연구원 2009 인하대학교 정석물류통상연구원 학술대회 Vol.2009 No.10

        On the basis of investigation and analysis, this paper defined the main risks of enterprise product development, and their causes. Risks of enterprise product deveopment consist of market risk, technical risk, social risk, management risk and so on. To build a risk assessment model of enterprise product development with analytic hierarchy process method, meanwhile, measures against the risk of product development was given. In order to strengthening the general investigation of the market, choosing development direction carefully, shorten the product development cycle, adhere to sustainable development strategy, choose the most appropriate time to lunch, application of high-tech, improving the product development organization, optimizing production processes designed, strengthening the IT security, analyzing business environment systematically, track survey in social trends, optimize management of product development, improve the quality of employees, the implementation of the development quality assurance, improving the development information system and so on.

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