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刘文杰,제혜금 단국대학교 법학연구소 2019 법학논총 Vol.43 No.4
Unfair competition has spread to the whole network era and formed the networkunfair competition. Firstly, the article defines the research object, divides the unfaircompetition into two types, traditional and new, introduces their specificmanifestations respectively, reveals the harm of the network unfair competition,summarizes the characteristics of the network unfair competition, and analyzes thedeficiencies of China’s legal system to regulate the network unfair competition. Then, it analyzes the disadvantages of the “Anti-Unfair Competition Law” appliedto the network market, introduces the judicial practice of the country in regulatingforeign anti-unfair acts, introduces the legal system of the United States in regulatingnetwork unfair competition acts from the perspective of statute law and case law,and introduces some relevant provisions of the “Anti-Unfair Competition Law” ofGermany and Japan. The fourth part of this article is the core content, whichanalyzes the deficiencies of China’s legal system to regulate the network unfaircompetition behavior, and perfects China’s legal system to regulate the network unfaircompetition behavior from three major aspects: expanding the scope of application ofthe main body, amending relevant laws and regulations, and regulating specificnetwork unfair behavior. Among them, opinions are also put forward from someminor aspects. For example, the general provisions are principled provisions, whichdo not provide a more detailed explanation for the identification of unfair competitionacts. These provisions are too abstract and have no pertinence. At present, manycountries choose the legislative mode listed in the general provisions, and in the anti-unfair laws, specifying some harmful and typical unfair competition acts canimprove the judicial efficiency. The establishment of a network self-restraint treaty,the mobilize initiative of the market, to resist acts of unfair competition on thenetwork. In addition, specific suggestions on regulation are put forward to strengthenthe practical significance of the article. 不正当竞争行为蔓延到整个网络时代, 形成了网络不正当竞争, 文章首先对研究对象进行了界定, 将不正当竞争行为分为两类、传统型与新型, 分别介绍他们的具体表现形式, 揭示网络不正当竞争行为的危害, 然后对网络不正当竞争行为的特征加以总结, 再者分析了中国规制网络不正当竞争行为法律制度的不足之处, 最后对≪反不正当竞争法≫适用于网络市场出现的弊端进行分析, 介绍了国外对于规制外反不正当行为的司法实践, 从成文法与判例法的角度介绍美国规制网络不正当竞争 行为的法律制度, 以及介绍德国、日本 ≪反不正当竞争法≫的一些相关规定。本文第四部分为核心内容, 分析了中国规制网络不正当竞争行为法律制度的不足, 分别从扩大主体适用范围、修改相关的法律法规、以及对具体网络不正当行为的规制这三个大的方面完善中国规制网络不正当竞争行为的法律制度。其中也从一些小的方面来提出意见, 比如一般条款属于原则性的规定, 对于认定不正当竞争行为没有提供更详尽的解释, 这些法条过于抽象并且没有针对性, 目前很多国家选择一般条款列举的立法模式, 在反不正当法中明确一些危害较大、典型的不正当竞争行为可以提高司法审判效率。通过建立网络自我约束条约, 调动市场的主动性,对网路不正当竞争行为进行抵制。此外提出规制的具体意见由此加强文章的实践意义。
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劉文杰 ( Liu Wen-jie ),諸慧琴 ( Zhu Hui-qin ) 단국대학교 법학연구소 2019 법학논총 Vol.43 No.4
부정경쟁행위가 인터넷환경의 전반에 만연되면서 인터넷 부정경쟁이 형성되고 있다. 본 연구는 우선 연구대상을 한정하여 부정경쟁행위를 전통형과 신형 두 부류로 구분하였다. 그리고 이들의 구체적인 표현형식을 소개하고, 부정경쟁 행위의 피해, 인터넷 부정경쟁행위의 특징을 설명하였다. 그리고, 중국의 부정경쟁행위의 법률제도의 미비점을 분석한 후, 최종 부정경쟁방지 법이 인터넷 시대에 적용 시 나타나는 어려움을 분석한다. 해외의 반부정행위의 실천상황을 소개하고 성문법과 실천법 차원에서 미국의 인터넷 부정경쟁행위에 대한 법률제도와 독일·일본의 부정경쟁방지법의 관련 규정을 소개하였다. 본 연구는 중국의 인터넷 부정경쟁행위의 법제도의 부족한 점을 분석하였으며, 각각 주체의 적용범위확대, 관련 법률의 개정 및 구체적인 인터넷 부정행위에 대한 규제라는 세 가지 큰 측면에서 중국 인터넷 부정경쟁행위의 법을 보완하였다. 그 중에서도 세부사항의 의견을 제시하였다. 예를 들어, 일반 조항은 원칙적인 규정에 속하며, 부정경쟁행위의 인정에 대해서는 상세한 해석을 제공하지 않아 지나치게 추상적이다. 현재 많은 국가에서 일반 조항이 열거된 입법모델을 선택하고 있다. 인터넷 자기단속 조례의 수립하여 시장이 능동적으로 인터넷상의 부정경쟁행위를 억제하도록 한다. 규제에 대한 구체적인 의견 제시를 통해 연구의 실천적 의의를 갖는다. Unfair competition has spread to the whole network era and formed the network unfair competition. Firstly, the article defines the research object, divides the unfair competition into two types, traditional and new, introduces their specific manifestations respectively, reveals the harm of the network unfair competition, summarizes the characteristics of the network unfair competition, and analyzes the deficiencies of China’s legal system to regulate the network unfair competition. Then, it analyzes the disadvantages of the “Anti-Unfair Competition Law” applied to the network market, introduces the judicial practice of the country in regulating foreign anti-unfair acts, introduces the legal system of the United States in regulating network unfair competition acts from the perspective of statute law and case law, and introduces some relevant provisions of the “Anti-Unfair Competition Law” of Germany and Japan. The fourth part of this article is the core content, which analyzes the deficiencies of China’s legal system to regulate the network unfair competition behavior, and perfects China’s legal system to regulate the network unfair competition behavior from three major aspects: expanding the scope of application of the main body, amending relevant laws and regulations, and regulating specific network unfair behavior. Among them, opinions are also put forward from some minor aspects. For example, the general provisions are principled provisions, which do not provide a more detailed explanation for the identification of unfair competition acts. These provisions are too abstract and have no pertinence. At present, many countries choose the legislative mode listed in the general provisions, and in the anti-unfair laws, specifying some harmful and typical unfair competition acts can improve the judicial efficiency. The establishment of a network self-restraint treaty, the mobilize initiative of the market, to resist acts of unfair competition on the network. In addition, specific suggestions on regulation are put forward to strengthen the practical significance of the article.
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