Multienzyme Biocatalytic Cascade for Nylon Monomer Synthesis via Cell-Based Modularization Strategy

Seohee JUNG,Hyunseok YOON,SungA CHO,youkyoung KWON,Subin YOON,Taresh P. KHOBRAGADE,Pritam GIRI,Rohan GHOSH,Sangwoo JOO,Younghwan GOH,Hyungdon YUN 한국생물공학회 2023 한국생물공학회 학술대회 Vol.2023 No.10

스포츠산업, 경영 : 프로축구 관여도와 상표 친숙도가 타이틀스폰서 제품의 구매의도에 미치는 영향

서희정(SeoHee-Jung),김용만(KimYong-Man) 한국체육학회 2001 한국체육학회지 Vol.40 No.2

이 연구는 프로축구 관여도와 상표 친숙도에 따른 타이틀 스폰서 이미지, 타이틀 스폰서 호의도, 그리고 타이틀 스폰서 제품의 구매의도의 차이를 규명하고, 프로축구 관여도와 상표 친숙도가 타이틀 스폰서 이미지, 타이틀스폰서 호의도, 그리고 타이틀 스폰서 제품의 구매의도에 어떤 영향을 미치는지를 규명하는 데 목적이 있다. 이러한 목적을 달성하기 위하여 프로축구 정규리그 「삼성디지털 K-리그」를 관람하기 위해 프로축구 연고지역 10개 경기장을 직접 찾은 관중을 대상으로 총 1,032부를 표집하여 986부를 유효표본으로 사용하였다.이 자료를 가지고 SPSSWIN Ver 8.0을 이용하여 기술분석과 이원분산분석, 그리고 다중회귀분석을 하여 다음과 같은 결과를 얻었다. 첫째, 프로축구 관여도와 상표 친숙도 수준별 타이틀 스폰서 이미지는 차이가 있다. 둘째. 프로축구 관여도와 상표 친숙도 수준별 타이틀 스폰서 호의도는 차이가 있다. 셋째, 프로축구 관여도와 상표 친숙도 수준별 타이틀 스폰서 제품의 구매의도에 차이가 있다. 넷째, 프로축구 관여도와 상표 친숙도는 타이틀 스폰서 이미지에 영향을 미친다. 다섯째, 프로축구 관여도와 상표 친숙도는 타이틀 스폰서 호의도에 영향을 미친다. 여섯째, 프로축구 관여도와 상표 친숙도는 타이틀 스폰서 제품의 구매의도에 영향을 미친다. 일곱째, 타이틀 스폰서 이미지와 타이틀 스폰서 호의도는 타이틀 스폰서 제품의 구매의도에 영향을 미친다.이러한 결과를 중심으로 논의한 후 다음과 같은 다섯 가지 스폰서십 효과 제고 방안을 제시하였다. 첫째, 스폰서십에 대한 지속적인 참여 프로그램 개발, 둘째, 매스컴의 효과적 활용, 셋째, 목표 소비자와의 일치성 고려, 넷째, 다양한 촉진 이벤트 전개, 그리고 다섯째, 스폰서십 참여 효과 평가 등이다. The purpose of this study is to examine the difference of title sponsor image, degree of likability for title sponsors and purchase intention of title sponsor product according to involvement in professional soccer league and brand familiarity. Also it is to examine the effect of involvement in professional soccer league and brand familiarity on the title sponsor image, degree of likability for title sponsor and purchase intention of title sponsor product.To effect this purpose, I extracted 1,032 copies from visitors of 10 soccer stadiums in soccer teams’ related provinces who came to view ‘Samsung digital K-league’, the regular league of professional soccer. Among these, 986 copies were used except those on which less than 3 items were answered. From these materials I obtained following results by- using Descriptives analysis, 2-way ANOVA, and Multiple regression analysis with SPSSWIN Ver 8.0. The results were as follows;First, there is difference in title sponsor image according to the degree of involvement in professional soccer league and brand familiarity. Second, there is difference in the degree of likability for title sponsor according to the degree of involvement in professional soccer league and brand familiarity. Third, there is difference in purchase intention of title sponsor product according to the decree of involvement in professional soccer league and brand familiarity. Fourth, the degree of involvement in professional soccer league and brand familiarity influence title sponsor image. Fifth, the degree of involvement in professional soccer league and brand familiarity influence the degree of likability for title sponsors. Sixth, the degree of involvement in professional soccer league and brand familiarity influence purchase intention of title sponsor product. Seventh, title sponsor image and the degree of likability for title sponsor influence purchase intention of title sponsor product.Centering around these results, I suggested following 6 plans to enterprises. First, program development of continuous participation in sponsorship. Second, effective use of mass communication. Third, thorough plan of budget drafting. Fourth, development of promotional events. Fifth, use of various events. Sixth, evaluation of sponsorship effects.

연기전공대학생의 감성지능이 자아탄력성과 자기효능감에 미치는 영향 : 한국무용 경험을 통하여

이윤정(LeeYun-jung),서희정(SeoHee-jung) 한국체육학회 2018 한국체육학회지 Vol.57 No.6

이 연구의 목적은 무용경험이 있는 연기전공자들의 감성지능, 자아탄력성 그리고 자기효능감의 인과관계를 규명하는 것이다. 연구대상은 연기를 전공하고 있는 사람들로 평균나이는 약 21(21.31)세로 나타났고, 성별은 남자가 78명(36.8%), 여자가 126명(59.4%), 무응답 8명(3.8%)으로 나타났다. 조사도구는 설문지로 감성지능, 자아탄력성 그리고 자기효능감으로 구성하였고, 인구통계학적 특성은 성, 나이, 한국무용과 타무용의 체험기간, 한국무용과 타무용의 관람횟수로 구성하였다. 250개의 표본 중 224개를 회수하고, 이 중에서 3문항이상 체크하지 않은 12개의 표본을 제외한 212부를 최종 유효표본으로 선정하였다. 자료처리는 SPSSWIN 23.00을 이용하여 도출된 결과는 다음과 같다. 첫째, 감성지능의 하위변수 중 대인관계만 자아탄력성의 하위변수 낙관적태도와 대인관계효율감에 유의한 영향을 미치는 것으로 나타났다. 둘째, 감성지능의 하위변수 중 자기조절능력만 문제해결에 유의한 영향을 미치는 것으로 나타났고, 감성지능의 하위변수 모두 자기평가에 유의한 영향을 미치지 않는 것으로 나타났다. 셋째, 자아탄력성의 하위변수 낙관적태도는 자기효능감에 유의한 영향을 미치지 않았고, 자아탄력성의 하위변수 대인관계효율감은 자기효능감에 유의한 영향을 미치는 것으로 나타났다. 이 결과를 토대로 논의와 결론을 정리하였다. The purpose of this study the purpose of this study is to inquire into the causal relationship between acting majors’ emotional intelligence, ego resilience, and self-efficacy. The research subjects were those who are currently majoring in acting, and their average age was found to be about 21(21.31), along with 78 males(36.8%), 126 females(59.4%) and 8 non-responders(3.8%)in gender. This study composed a questionnaire with emotional intelligence, ego resilience, and self-efficacy as a research tool while composing demographic characteristics with gender, age, periods of experiences of Korean dance and other dances, and the number of Korean dance watching and other dances watching. For a questionnaire survey, a total of 250 questionnaire copies were distributed, and 224 copies were collected, among which 212 copies were used as final valid samples exclusive of 12 copies which failed to check more than 3 questions. This study did data processing using SPSSWIN 23.0. The results of this study are as follows: First, it was found that only the interpersonal relationship among the sub-variables of emotional intelligence had a significant influence on the sub-variables of ego resilience, i.e. optimism and interpersonal relationship efficiency. Second, the study results revealed that only the self-control ability among the sub-variables of emotional intelligence had a significant influence on problem solving, and that all sub-variables of emotional intelligence had no significant influence on Self-assessment. Third, optimism, i.e. a sub-variable of ego resilience was found to have no significant influence on self-efficacy, but interpersonal relationship efficiency as a sub-variable of ego resilience was found to have a significant influence on self-efficacy.

강화학습 모델을 사용한 스태킹 모델 제안 : 운전자 감정 분류에 적용

김서희(SeoHee Kim),정은서(EunSeo Jung),신효진(HyoJin Shin),우지영(Jiyoung Woo) 한국정보과학회 2023 한국정보과학회 학술발표논문집 Vol.2023 No.6

The Reductive Amination of Carbonyl Compounds Using Native Amine Dehydrogenase from Laribacter hongkongensis

Pritam GIRI,Seohee JUNG,Taresh P. KHOBRAGADE,Amol D. PAGAR,Seonga LIM,Younghwan GOH,Sangwoo JOO,Hyunsuk YOON,Sungchan CHO,Hyungdon YUN 한국생물공학회 2022 한국생물공학회 학술대회 Vol.2022 No.9

Development of GPP Sensor Using Enzyme-overexpressed Cocktail of Lycopene Biosynthetic Pathway

Hyunseok YOON,Seohee JUNG,Taresh KHOBRAGADE,Pritam GIRI,Sang-Woo JOO,Rohan GHOSH,Young Hwan GOH,You kyoung KWON,Subin YUN,Sung A CHO,Hyungdon YUN 한국생물공학회 2023 한국생물공학회 학술대회 Vol.2023 No.10

스포츠산업,경영 : 기업커뮤니케이션 수단으로서의 스포츠스폰서십과 메세나의 인과적 모형 비교 연구

김용만(KimYong-Man),서희정(SeoHee-Jung),정희선(JungHee-Sun) 한국체육학회 2003 한국체육학회지 Vol.42 No.4

The purpose of this study is to identify how to arrive at the purchase intention, while designating sports sponsorship, used as a communications tool for a company, and the expected effect of Mecenat as the independent variables of corporate communications and corporate image, and setting the attitude toward product as a parameter variable. After verifying the GFI(Goodness of Fit Index) of the model, through theoretical hypotheses, the relationship between individual variables was verified, 510 university students, who were considered to be more familiar with the questionnaire items, were sampled through the convenient sampling method. With the effective samples of 486 out of 510, the SEM(Structural Equation Model) analysis was performed, using the statistical package AMOS 4.0. the results proved the appropriateness of the research model of sports sponsorship and Mecenat. After verifying each hypothesis, the results are as below. First, the value of corporate conmunications that sports sponsorship has didn't influence the attitude toward product of a sponsor, while the communications value of mecenat affected the attitude toward product of the company. Second, the value of corporate image of sports sponsorship and Mecenat were found to influence a sponsor and the attitude toward product of the company in Mecenat. Third, sports sponsorship and the attitude toward product of a company participating in Mecenat were analyzed to have an impact on the purchase intention. Fourth, the value of corporate image of sport sponsorship and Mecenat company were proven not to affect the purchase intention.

체육진흥투표권(sportstoto) 사업의 구조 개선과 불법스포츠도박 및 승부조작 근절을 위한 개선방안 연구- IPA Matrix분석으로

김인수(KimIn-su),서희정(SeoHee-jung),송현곤(SongHyun-gon) 한국체육학회 2018 한국체육학회지 Vol.57 No.1

본 연구는 체육진흥투표권사업의 현황과 문제점을 진단하고 중요도-만족도 분석을 통한 개선 방안을 도출하여 체육진흥투표권 사업이 투명하고 건전하게 수행되어 지속가능한 성장을 이룰 수 있도록 전략적 기초자료를 제시하는데 있다.본 연구를 수행하기 위하여 문헌자료를 통하여 체육진흥투표권 사업의 현황 및 실태를 파악하고 그에 따른 문제점을 진단하였다. 문헌자료 조사를 통해 도출된 항목과 FGI를 통한 전문가집단의 의견을 비교·분석하여 부적합한 항목은 제거하고 유사항목은 수정·통합 하였으며, 체육진흥투표권 사업의 개선이 필요한 최종 세부평가요인을 추출하고 1차 조사를 통하여 설문문항의 신뢰도를 검증한 후, 2차 설문을 완성하였다. 2차 설문조사방법은 온라인 설문조사방법으로 체육진흥투표권 사업과 직간접적으로 관련이 있는 기관의 임직원들 중에서 체육진흥투표권 사업과 관련된 업무를 직접 수행하였거나 관련 연구를 수행해본 전문가를 대상으로 하였다.표본추출방법은 비확률 표본추출법을 사용하여 총 138부를 회수하였다. 이 중 135부의 표본을 가지고 SPSSWIN Ver 23.0과 AMOS 23.0을 통하여 설문지의 요인분석과 신뢰도검증 후 결과처리를 하여 결과를 얻었다. The purpose of this study is to present the strategic basic data for the sportstoto business to make a sustainable growth through transparent, healthy business performance by diagnosing the status and problems of the sportstoto business, and deducting the improvement plan through the analysis of its importance & satisfaction.To this end, this study grasped the status and reality of sportstoto through bibliographic data, and diagnosed its consequent problems. Then, this study removed ill-fitted items and modified & integrated similar items by doing comparative analysis of the items deducted through the bibliographic data survey and an expert group’s opinions through the focus group interview(FGI). Next, this study extracted final detailed evaluation factors necessary for improvement of sportstoto business, verified the reliability in survey questions through the primary survey, and completed the final secondary survey by modifying & integrating survey questions on the basis of the primary survey results.As for the secondary survey method, this study targeted the experts who had an experience in directly carrying out the business associated with the sportstoto business, who carried out the related researches among the employees of the institutions which are directly or indirectly involved in the sportstoto business through the online survey method. In addition, this study collected a total of 138 copies of questionnaires using non-probability sampling. Then, this study obtained the results as follows by doing results processing after doing factor analysis and reliability test of the questionnaire through SPSSWIN Ver. 23.0 and AMOS 23.0 using the sample of 135 copies among the collected copies.

다문화가족지원센터 운영활성화를 위한 전략개발 기초연구

강기정(Kang Ki Jung),박수선(Park Su Sun),손서희(Son Seohee) 가정과삶의질학회 2013 가정과삶의질연구 Vol.31 No.4

스포츠산업,경영 : 2002한·일월드컵 공식스폰서와 매복자의 월드컵 소구광고가 브랜드개성과 브랜드충성도에 미치는 영향

김용만(KimYoung-Man),서희정(SeoHee-Jung) 한국체육학회 2003 한국체육학회지 Vol.42 No.6

The purpose of this study was to examine the effectiveness of marketing between an official sponsor for the 2002 FIFA World Cup Korea/Japan and an ambusher. The subjects for the study were 261 students who were taking general classes at D University. The sampling was made through the purposive sampling method. And the questionnaire was filled out based on the self-administration method. The subjects were asked to fill out the questionnaire after viewing the actual TV commercials. The questionnaire items included level of World Cup involvement, attitude towards the advertising, brand personality, and brand loyalty. The questionnaire were selected after their reliability and validity were proven to be used for the survey, based on the Cronbach’s Alpha test and the factor analysis. Out of 261, 239 data were selected for analysis and went through the following analysis methods according to the purpose of the study: Frequency analysis, independent t-test, paired t-test, simple regression analysis, and multiple regression analysis. The results are as follows:First, regarding the level of involvement in the World Cup, the official sponsor KT showed a significant difference in recommendation intension in the category of brand loyalty: The ambusher, SK Telecom showed a statistically significant difference in ‘sincerity’ in the categories of attitude towards the advertising and brand personality, and in recommendation intension in the category of brand loyalty. Second, the official sponsor KT and the ambusher SK Telecom had a statistically significant difference in attitude towards the advertising, brand personality, and brand loyalty. Third, as for the official sponsor KT, attitude towards the advertising significantly influenced brand personality and brand loyalty: In the category of brand KT, attitude towards the advertising significantly influenced brand personality and brand loyalty: In the category of brand personality, ‘excitement’ and ‘sincerity’ had a statistically significant influence on brand loyalty. In the case of the ambusher SK Telecom, attitude towards the advertising had a significant influence on brand personality and brand loyalty, while a significant difference was noticed between brand personality and purchase intention in the category of brand loyalty, a significant difference was found for recommendation intension only regarding ‘excitement’ and ‘sincerity’ in brand personality.