천연염색 상품의 구매 선호도와 소비자 특성에 관한 연구

부애진(Boo Ae-Jin) 한복문화학회 2010 韓服文化 Vol.13 No.3

Targeting women more 20 years old in Jeju, this study was to find out the purchase preference on natural-dyed products and some customers Characteristics according to purchasing behavior factors. The research questionnaire was issued into 256 copies and carried out the frequency analysis, the factors analysis, K-Means Cluster analysis, and the χ2-test using the SPSS 11.0 version, a statistical analysis program. The result is as follows: It was appeared that they have gotten the most information about natural-dyed products from their families and friends. The most purchased item was the scarf, and followed the necktie, the daily clothes, the bedding, and the modern Hanbok in order. Most customer purchased natural-dyed products for their own uses. The biggest purchase motive was the material, and followed the health, the color in order. Customers mainly purchase in some speciality stores, and 94.2% of purchasers expressed higher satisfaction than average level. This proves that the consumers having purchased natural-dyed products know natural-dyed products' good features, advantages and disadvantages well, and they are considered as the consumers enjoying naturally dyed products. Main problems related to naturally dyed products were the washing & management, the insufficient information & promotion about products, and expensive costs in order. It was considered that correct indication each product's features or washing & management method in its tag is very important. Consumers preferred brownish, natural image, trees and traditional patterns. Favorite item was daily clothes. Consumer's purchasing behavior was composed of 7 factors of the friendly-environmental effect, the lifestyle, the cultural marketability, the individuality, the esthetic feature, the comfort, the preference. As the most plausible factor, the friendly-environmental effect was considered as the most important factor in deciding a purchase. Specifically the purchase customers were divided into progressive purchaser group and passive group. Progressive purchase group liked the natural-dyed products providing esthetic feature, its friendly-environmental feature, and comfort, and progressive purchasing behavior level was proportional to more age, higher income, longer marriage period and higher academic level. Also it was appeared that they mainly got information about naturally dyed products from clerks on the display stand or around people. Passive purchase group had lower purchasing behavior factors. This passive group was mainly composed of young, single people with lower income and people under 10 year marriage period. Marketers can use the results to access the market of natural-dyed products for promotion.

중국 서남부의 민족복에 관한 연구 - 귀주성 (貴州省)을 중심으로 -

부애진(Ae Jin Boo),홍정민(Jung Min Hong) 대구가톨릭대학교 자연과학연구소 1998 응용과학연구논집 Vol.6 No.2

중국내 묘족의 직물에 나타난 기법과 문양 고찰

부애진(Ae Jin Boo),홍정민(Jung Min Hong) 한국복식학회 1998 服飾 Vol.37 No.-

This study is the Embroidery, Crose-stitchery, Weaving, Wax-Printing of technique and design appeared in textile of Miaos dwells in south-west among the minority people of china. The study is as follows. First, the technique of textile 1) satin stitch, couching stitch, french-knot stitch, ets. using anther silk thread or cotton thread color 2) cross-stitchery 3) hand-weaving technique which is shaped other warp or weft using simple loom 4) the technique of dyeing of pattern using effect with wax. These methods are singly used mixing together, therefor doubled beauty. Second, these technique of ornament have other independence, specially ornament apron, sling, sleeve borders, slack borders, edge of upper garment, take off and put on easily, heighten effect of various ornament, can preserve many years. Third, Maker, female born in this country fashion by need of herself, used liberal method shown in unique creativity of life. This texture make standards capable female proud of intelligent and skill of herself. Fourth, Design appeared in textile like as pattern flying bird in the sky, strolling beast in the field, lion rolling gem, laughing dragon winding snake at gem, birds, flowers, fish, butterfly is used as the wish of long life, a lucky sign. They expressed creativity and unique conception using d formation : the technique transform other shape using by omitting or adding or overestimating. Geometric pattern of tartan, revealing. Fifth, composition structure having balance and symmetry or contradiction towards center and circumstance of the center harmonized repeatedly method, expressed unique artful attraction by full composition.

사극영화에 나타난 분장의 비교 연구

부애진(Boo Ae-Jin) 한복문화학회 2013 韓服文化 Vol.16 No.3

The purpose of this study is to analyze characteristics of make-up elements of characters in two Korean historical films, 〈King and the Clown〉 and 〈A Frozen Flower〉, and to compare symbolical elements common in make-up according to character relations. Following are the results of the study. First, Hongrim and Gonggil who were homosexual characters did not wear mustaches or beards. Through cross sexual image like pin up boys with bright color skin tone and light colored lips, they were expressed symbolically. Second, the character of strong monarch had upward eyebrows, shaded eyes and face outline with shedding. As a king with sorrow and wrath, they had dark complexion, empty eyes with dark shades and blurred or chapped lips. To show homosexual characteristics, King Gongmin did not have beards, while Yeonsangun had short beards to describe his temper with wrath. Third, Princess Noguk and Jang Nok-su who longed for love had light complexion, soft eyebrows, facial outline with shedding, lips in red tone and various figs and hair ornaments. Forth, the character of Jangsaeing who symbolizes delegated satisfaction of Yeonsangun had dark eyebrows, mottled skin and tangled hair and became an important character with symbolism in King and the Clown.

비만 남아의 상반신 원형 제작을 위한 체형 분석 (Ⅰ)

부애진(Ae Jin Boo),홍정민(Jung Min Hong) 한국복식학회 2001 服飾 Vol.51 No.1

This study, dealing with obese bodily figures from the viewpoint of garment shape, was conducted with obese male children of late school ages(nine to eleven years old) to provide data for making ready-made clothing for obese children by directly measuring and analysing the bodily figures of the upper body of them. The results of the study are summarized as follows. 1. According to the basic statistics, for most of obese children the values of the measuring items by ages appeared to be large, and the results of comparison with the National Anthropometric Survey of Korea made in 1997 showed that the values were more larger than those of standard physical conditions. 2. It was shown that in the correlation between items the upper breast circumference had a high correlation with all items, and the weight did with the following items such as circumference, height, width and thickness. 3. The results of the principal component analysis showed that six main components hand an explainable power of more than 75.60% for all materials. The first factor was thickness and obesity of the upper body, the second one the height, the third one the length of front and rear sides, the fourth one the width of neck, the fifth one the length of shoulder, and the sixth one the breast width and the wrist circumference.

중국(中國) 소수민족(少數民族)인 묘족(苗族)의 민족복식(民族服飾)에 관(關)한 연구(硏究)

부애진 ( Ae Jin Boo ) 한국패션비즈니스학회 1998 패션 비즈니스 Vol.2 No.1

중국 귀주성 소수민족(中國 貴州省 少數民族)의 민족복식(民族服飾)에 관(關)한 연구(硏究)

부애진 ( Ae Jin Boo ) 한국패션비즈니스학회 2003 패션 비즈니스 Vol.7 No.4

This study was conducted on the costume of the 6 minorities dwelling in Guizhou Province of China. The result of the study is summarized as follows. As Guizhou Province yields much silver, most of the minorities used silver ornaments a lot and dyed their garments by using indigo extracted from plants that grow in the area. The headdress was of style that for both men and women a long cloth is wound around a head in various ways. In some cases, women used cow``s horn, pearl and silver ornaments. Most wore a short upper garment such as blouses with overlapping necks or blouses with diagonal on the front, and as a lower garment men and women wore trousers and skirts, respectively. As a way of ornament, embroidering, wax printing and weaving were commonly used, but pattern and color used in the ornament varied depending on the individual minorities.

섬 지역의 문화적 특성에 따른 민속복식 비교 - 제주도 , 오키나와 , 하이난따오 , 발리를 중심으로 -

장애란(Ae Ran Jang),부애진(Ae Jin Boo) 한국문화학회 2000 문화연구 Vol.4 No.-

생활한복(生活韓服)의 착용실태(着用實態) 및 디자인 선호도(選好度)에 관(關)한 연구(硏究) -대구 지역(大邱 地域)을 중심(中心)으로-

김영미 ( Young Mi Kim ),부애진 ( Ae Jin Boo ),홍정민 ( Jung Min Hong ) 한국패션비즈니스학회 2003 패션 비즈니스 Vol.7 No.5

To accomplish the above goal of this study, I have taken the statistics about wearing behavior and design preference for Saenghwal Hanbok. This is surveyed by 354 women having jobs 20-50years old-in Daegu. The result of the study is summarized as follows. People prefer to put on Saenghwal Hanbok same as the Korea Traditional Dress in the traditional holidays and the active style that they can dress as casual clothes having the Korea Traditional Dress`s characteristics as well. Form a viewpoint of appearance, people prefer Jugori have a bit spare width, the length comes near to the waist line, the type of Korean Traditional Dress`s sleeve, and the round type that is linked body and sleeve in waist section and length is between knee and the calf of leg.

東學敎 복식에 관한 연구-전복 및 포 중심으로-

홍정민(Hong. Jung-Min),서영남(Seo. Yougn-Nam),부애진(Boo. Ae-Jin) 한복문화학회 1999 韓服文化 Vol.2 No.1

The vestments of Tonghakkyo' were produced in those days of advocacy, the 1920's, which have been owned by headquarters of Tonghakkyo' in Sangju area. The colour of 'Jeonbok' and 'hakchangui' worn by common believers \VaS blue that symbolized 'Tonghakkyo'. 'Ugun' having ordinary forms had been worn with 'hakchangui' and 'Jeonbok' had typical forms. Hakchangui is characterized by no vent at all, having the colour of blue in ground, black in line, and red in a belt corresponding to relation of 'Sangsaing' each other. Underlying ceremonial dress having a role of 'Jungdan' has the same shape of 'hakchangui', and also had been applied to the relation of 'Sangsaing' among the colors of 'Dongjung' line ground.<br/>