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        4차 산업혁명시대의 여행산업 대응전략 탐색

        권혁률(Hyuk-Yul Kwon) 융합관광콘텐츠학회 2018 융합관광콘텐츠연구 (JCTC) Vol.4 No.2

        The aim of this study is to analyze the domestic and external travel industries in preparation for the 4th industrial revolution and prepare the countermeasures to flexibly cope with the travel environment. This approach was analyzed using in-depth interviews, a category of qualitative research methodologies. A summary of countermeasures is outlined below. First, the travel industry, which is remarkably lacking in funding compared to profitability, requires mutual solidarity among similar industries. Secondly, the function and role of travel businesses have to develop new areas of business because they are expected to be gradually reduced. Third, businesses should seek diversified projects such as travel sharing platforms based on the platform projects already operating in advanced countries. Fourth, it should be differentiated by advanced tours such as silver tour amid the spread of aging population. Fifth, the government should form a policy support and public-private partnerships to promote the development of the tourism industry.

      • KCI등재

        온라인 여행업의 환경에 따른 전략유형선택에 관한 연구

        권혁률(Hyuk Yul Kwon),주상우(Sang Woo Choo),민혜성(Hye Sung Min) 한국호텔관광학회 2002 호텔관광연구 Vol.4 No.1

        This study is designed to shed light on how environmental factors have direct and indirect influences on the administrative strategics in the on-line travel industry. We worked with the on-line travel industry operated in Korea as the population of the corroborative research analysis, making use of a self-administered questionnaire survey method. We resorted to e-mails and fax as well as direct visits. We made use of Likert five-point measurement, making an analysis of collected data with the help of SPSS/win. I also introduced such statistic instruments as factor analysis, cluster analysis, reliability test, and one-way ANOVA analysis, etc. This research worked with 185 on-line travel agencies distributed across the nation with the aid of special researches. The first research was based on e-mail and fax-aided questionnaires sent to the subject enterprises, having only 62 copies(33.5 percent). And the second survey was based on person-to-person visits to those in charge of the actual affairs of the industry. The research period ranges from September 1, 2000 to September 23, 2000. As a result, a total of 196 questionnaires were returned and I worked on 179 copies with the exception of 17 copies judged to be inappropriate for this study.

      • KCI등재

        우리 나라 국립공원의 관광이 환경에 미치는 영향에 관한 연구

        김재민(Jae Min Kim),권혁률(Hyuk Yul Kwon),정동일(Dong Il Chung) 한국호텔외식관광경영학회 2000 호텔경영학연구 Vol.9 No.1

        The aim of this study is to investigate how the tourism activities in Korean national parks affect national environments. In 1996, there were already 24 million tourists who visited national parks throughout Korea except the one of Kyungjoo. Due to this situation, it has a long time since an environmental issue, in accordance with the preservation of sceneries and an ecological world, has socially become a prominent issue, despite the professional and continuous management for preparing and expanding the tour facilities under the Control Authority of National Parks. The economic effects of the tourism industry have widely recognized. It has not been proved yet, however, how much tourism affect a negative influence toward the natural environmental elements such as plants, water, air pollution, wild animals, mountains and coasts. According to this study, the officers at Control Authority of National Parks have shown a negative response as a bad effect by tourism: 55.7% for `special plants` within national parks, 54.6% for `mountains and water`, 52.3% for `wild animals` and 40.6% for `air pollution`. These effects present the fact that the natural environment within national parks has had a negative effect by tourism. The tourism-related authorities, therefore, need (1) to investigate the effects continuously on the construction of the tourism facilities and the tour activities by tourists within national parks, and (2) to make further efforts than they have done before in order to harmonize preservation and protection of the natural environment with development and growth of it.

      • KCI등재

        우리나라 지방여행업의 경영특성과 개선 방안에 관한 연구

        문보영(Moon Bo Young),권혁률(Kwon Hyuk Yul) 한국호텔관광학회 1999 호텔관광연구 Vol.1 No.1

        The goal of the study is improve the managerial skills of local travel agencies in the Kangnung area. Under the blow of Korean economic crisis demanding IMF bailout, lots of local travel agencies either went bankrupt or barely survived. Many small-and medium-sized agencies are ones that suffer the most. It`s high time that these travel agencies have to hone the managerial skills to meet the challenge. By using questionnaire, the study sample was made up of 22 managers from the local travel agencies in the Kangnung area. The questionnaire includes demographic as well as other important variablas for the study. The outcome of the study will shed a light on the current operational and financial status of the local travel agencies in the Kangnung area. It will be a reference for the future study of the hospitality industry in the similar area in Korea.

      • KCI등재

        국내 온라인여행사의 전략경영 및 기업성과에 관한 실증적 연구

        김재민(Jae Min Kim),권혁률(Hyuk Yul Kwon) 한국호텔관광학회 2001 호텔관광연구 Vol.3 No.1

        This study is designed to shed light on how environmental factors have direct and indirect influences on the administrative strategics in the on-line travel industry and what correlation the performance of the strategics have with business results. In other words, this study is aimed at finding out what environmental factors are regarded as important in terms of the strategic styles of enterprises by grasping the relationship between the strategics and results of a company at large, and the environmental characteristics of the on-line travel industry and at groping for the constant development of the on-line travel industry in the future by clarifying the relationship of results in accordance with strategic styles in a corroborative fashion.

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