大學 廣告가 高校生의 大學 이미지 포지셔닝에 미치는 影響에 관한 硏究

배병한 동아대학교 언론홍보대학원 2000 국내석사

Marketing activities of universities to attract new students are getting fiercer these days. The purpose of this thesis is to analyze the effect of advertising activities of universities on the image positioning of highschool students and to set up a desirable direction of marketing activities of universities on the basis of the analysis. In order to accomplish the purpose of this thesis, I briefly examined the subject through literature survey on the positioning strategy and multidimensional scaling, 10 universities in Pusan area were the objects of proof analysis. Before the proof analysis, advertisements of 10 universities in Pusan area through mass media in year 1998 and 1999 were analyzed to draw their main ideas, the ideas were arranged by attribute concept and the research was conducted to highschool students in their 3rd year in Pusan city. With the information collected through the courses mentioned above, advertisement recognition of universities in Pusan area, preference of highschool students to each university in the area were analyzed and positioning analysis was conducted through multidimensional scaling. Summary of the result of analysis is as follows. Seen from the aspect of advertisement recognition, "multimedia university" and "internationalized, internationalized university with vision for the future" were distinguished from the rest. However, the most distinguished recognition was often misconceived to be the advertisement of other university rather than remembered as a message from the actual university. Competitions among universities were remarkably divided into national universities and private universities. It was noted that Bookyung University and Pusan University were at similar level of competitors. From private universities, except for Pusan University of Foreign Studies, Dong-A University was estimated to be in similar level with Bookyung University and Pusan University, Dong-A University has similar distance with Dongeui University and Kyungseong University. Dongmyung Information University, Dongseo University, Shilla University and Youngsan Universtiy are in similar competitors level. The ideal points according to preference were concentrated on Pusan University and Bookyung University. To see the recognition of highschool students according to the attribute vector, Pusan University and Bookyung University are with advantageous images in the aspect of "the university with well built industrial-educational cooperation system with major enterprises", "the university will improve by being selected for BK2l and the tuition fee is low", "educational environment must be excellent", "has room for improvement in the future" and "university with high-tech information system". In consideration of these aspects, it seems that core messages of university advertisements are not directly influencing the image of the university because the core messages are not successfully representing the attribute of the universities. It is also because core messages of university advertisements have many points in common, not distinguished from others. Through the proof analysis of this research, it was pointed out that core messages of university advertisements in Pusan area are not successfully influencing the image positioning of highschool students. Therefore, each university authority should take these points in consideration in performing marketing activities in the future, they should acknowledge what points are strongly influencing the image positioning of highschool students. This research has the critical points as follows. First, point of time of the research was when most of the universities were not actively advertising and the objects of the research were the highschool students in their 3rd year in that time. That is, objects of the research were in their 1st and 2nd year, they might not have directed their attentions on the university advertisements in year 1998 and 1999. Second, highschool students take advertisement and public information without discrimination. Therefore, all promotion activities of universities were considered as university advertisement in this research. It has the critical point that advertisement through mass media and promotion activities are not distinguished. Third, the research was conducted only on the students in limited area, the result has its critical point in generalizing to all students nationwide and the public. Four, students' responses to this research are on the basis on relative standard, not the absolute one. The focus of this research is on making the positioning map to verify if the attribute images of university advertisement are influencing the image of universities. Efficient university communication activities are expected provided that the critical points revealed this research are complemented.

數學 問題解決力 伸張을 위한 學習開發에 관한 硏究

배병한 漢陽大學校 1992 국내석사

POY를 이용한 Wool-like 직물의 개발과 역학적 성질에 관한 연구

배병한 慶一大學校 産業大學院 2000 국내석사

POY사의 미세구조제어에 따른 물성 변화를 검토하여 이수축 혼섬을 통한 Wool- like 소재인 가공사를 제조한 후, 이 가공사를 이용한 새로운 Wool-like 직물을 개발하기 위하여 경사는 POY사 120^D/72와 P/F사 75^D/36로 합사한 195^D/ 108의 일반 ITY사로 고정시키고 위사는 제조된 Wool Like 가공사(170^D/108인 IYT)를 사용하여 꼬임수(800, 1000, 1200, 1400TM)를 변화시켜 평직, 능직, 주자직으로 12종류의 직물을 제직 한 후 KES-FB System을 사용하여 제직된 각 직물의 역학적 특성치를 조사 연구한 결과는 다음과 같다. 1. 연신비 1.9배 경우 열고정 온도 210℃에서는 열수축율이 10% 정도로 나타났으나 190℃에서는 11.5%정도로, 170℃에서는 13% 정도로 높게 나타났다. 2. 연신비 증가에 따른 최대 열 응력 변화는 연신비 1.3배에서는 0.2gf/d에서 0.3gf/d 정도의 값을 가지나 연신비 1.9배에서는 0.85gf/d에서 1.05gf/d로 높게 나타났다. 3. 열 고정 온도 170℃에서 1.9배 연신한 경우의 신도는 20% 정도로 나타났고 절단 강도는 5.5gf/d 정도로 나타났다. 4. 꼬임수 변화에 따른 인장성질은 주자직과 평직이 비슷한 거동을 하고 있으나 능 직과 주자직의 WT는 평직보다 높게, LT와 RT는 낮게 나타나고 있어 이들의 편차범위가 비교적 좁게 나타났다. 5. 이번 실험 조건 내에서는 능직의 굽힘 성질은 꼬임이 증가할수록 B는 미세하나 마 낮아지고 있고 2HB는 거의 비슷한 값을 가지고 있어 반발탄력성은 감소하나 조화성은 증가함을 알 수 있다. 6. 주자직의 전단성질은 꼬임수가 많을수록 평직, 능직보다 G와 2HG의 편차범위가 좁게 나타나나 압축성질의 경우는 LC, WC, RC의 편차가 높게 나타남을 알았다. 7. 평직, 능직의 MIU는 꼬임수 1000TM이상에서 큰 값으로 감소하고 있음을 알았다. A textured yarn expected to be wool-like touch was manufactured by means of doubling fibers with different shrinkages and the physical peoperties were examined. The warp of the yarn was fixed with a normal ITY doubled with POY 120^D/72 and PF 75^D/36 and the weft used were various twisted ITY(800, 1000, 1200, and 1400 TM) manufactured by us. Each yarn was weaved in 3 ways namely plain, twill, and satin. The examination was performed by using KES-FB system. The results were as follows: 1. The influence of heat setting temperature showed that at the draw ratio 1.9, the thermal shrinkage appeared to be 10%, 11.5%, and 13% at 210, 190℃, and 170℃, respectively. This showed that the thermal shrinkage tends to increase with decreasing temperature. 2. The maximum thermal stress range appeared to be 0.2∼0.3gf/d at the draw ratio 1.3 and 0.85∼1.05gf/d at the draw ratio 1.9. 3. The observed breaking stress was about 5.5gf/d and the strain was about 20% at the heat setting temperature 170℃ and the draw ratio 1.9. 4. In all cases the general tendency of the tensile strength changes with respect to the changes of the twist count were similar. However, a detailed examination showed that the WTs' of the twill and the satin fabrics were slightly higher and the LTs' and the RTs' were slightly lower than those of the plain fabrics. 5. It showed that in the twill fabrics the bending property had a tendency to be lowered and the 2HB was kept to be nearly constant with increasing the twist count. This implied that the anti-drape stiffness was reduced the flexibility with soft feeling was increased. 6. The standard deviation of the shear property of the satin fabrics with respect to the twist count was smaller than that of plain or twill fabric in G and 2HG, however in the compress properties, that is in LC, WC, and RC, it appeared to be higher in the satin fabrics. 7. In this study, the MIU of plain and twill fabrics showed remarkably reduced at the twist count over 1000TM.

대형디젤엔진용 미끄럼 베어링의 제작 및 검사에 관한 연구

배병한 한국해양대학교 해사산업대학원 2019 국내석사

In recent years, marine engine for ship has been developed to achieve high efficiency and environmental regulation. Environmental issues have been highlighted globally and evolved as one of the mist hot issues in the decade. The Marine industry has finally reached to their target about emissions 0.5% sulphur cap introduced IMO to become a compulsory rule as of 2020 globally. It has impacted the maritime industry greatly and shipping companies specifically as for a role of ships operation at sea. To comply with IMO Tier III regulations two major NOx reduction technologies can be selected, EGR or SCR or main engine modification. Which technology is preferred depends on market demands, engine size, other requirements and operational pattern. In case of hydrodynamic plain bearings, there are two kinds of bearings which the sliding bearing surface of the steel backing is made of Tin based white metal(HM07) or Tin Aluminum(AlSn2) usually. Recently, in order to reduce production costs, no machining of bearing girder side walls is applied after welding. main bearings are of the well-proven thin shell design using white metal as bearing material. This paper describes the design theory, fluid lubrication theory, type of bearing and bearing production for quality manager, quality inspector, production supervisor, class surveyor, marine engineer and superintendent from each parties concerned. Also, this paper describes the inspection during bearing production and after engine assembly of usage of sliding bearing, especially tin based white metal(HM07) for Large Marine Diesel Engines. In this paper by using bearing crush measurement program, if it is necessary to check the bearing crush measurement at engine test bed during engine assembly or on board in service to secure a locked position of the bearing with no risk of relative movement, everyone can check this measurement and this program for bearing crush measurement is available upon request. That would be very helpful for all concerned at engine maker, classification, owner side and shipyard.

知能會計情報시스템에 관한 硏究 : 會計모델을 利用한 專門意思決定支援시스템을 中心으로

배병한 啓明大學校 1989 국내박사

利益測定의 目的과 利益槪念

배병한 경북대학교 1978 국내석사

韓國 公務員 報酬決定의 影響要因 分析

배병돌 嶺南大學校 大學院 2000 국내박사

화물차·캠핑카용품 장착산업 전략 도출

배병권 전북대학교 경영대학원 2022 국내석사

경영전략은 “변동하는 기업환경 아래서 기업의 존속과 성장을 도모하기 위해 환경의 변화에 대하여 기업 활동을 전체적·계획적으로 적응시켜 나가는 전략”을 말한다.(네이버 두산백과) 기업의 환경은 하루하루 급속도로 변화무쌍하게 변화한다. 거기에 최근 둔화되어 있는 경제성장 상황 속에서 코로나 사태라는 전대미문의 전염병 사태로 인한 사회, 경제, 의료등 모든 분야에서 광범위한 변화까지 요구되고 있다. 특히 자영업은 보편적으로 기업보다 규모가 작고 국내 내수시장을 기반으로 하기 때문에 둔화된 경제상황 속 침제상황에서 영향이 크고 더 빠르게 다가오며, 여기에 코로나 사태까지 겹쳐 현 상황에서 자영업의 피해는 말 할 수 없을 정도이다. 실제로 요즘 뉴스 등을 보면 ‘자영업의 위기’란 말을 심심치 않게 볼 수 있다. 이러한 상황 속에서 현재 화물차/캠핑카에 차량용품 장착서비스업 업체를 운영 중인 자영업자의 입장에서 현 상황을 되짚어보고, 이론적으로 배운 걸 활용하여 앞으로의 경영전략에 대해 고찰해 앞으로의 전략을 수립하고자 한다.

현장 적용 가능한 누설전류 기술기준에 관한 조사연구

배병일 한양대학교 공학대학원 2005 국내석사

液相을 經由한 CERAMIC 粉末 製造에 關한 硏究

배병수 부경대학교 2011 국내박사

목 차 Abstract 제 1 장 서 론 .............................................................................1 1.1 연구 배경 ....................................................................................1 1.2 참고문헌 ..........................................................................................11 제 2 장 분무열분해법에 의한 분말합성.....................................12 2.1 초음파 분무 열분해법의 기초 ...................................................12 2.1.1 초음파 분무의 원리................................................................13 2.1.2 초음파 분무 열분해법에 의한 분말의 제조.....................14 2.2 실험 방법...........................................................................................15 2.2.1 출발 용액의 제조.....................................................................15 2.2.2 초음파 분무 열분해 장치.......................................................17 2.2.3 초음파 분무의 주요 공정 변수.............................................19 2.2.4 분말의 특성 분석....................................................................20 2.3 결과 및 고찰.....................................................................................20 2.4 결론.....................................................................................................31 2.5 참고 문헌...........................................................................................32 제 3 장 침전법에 의한 분말합성................................................35 3.1 침전법의 기초 ................................................................................35 3.1.1 침전생성의 기초.......................................................................35 3.1.2 침전의 생성................................................................................36 3.1.3 침전 생성에 미치는 여러조건...............................................44 3.1.3.1 분말의 조제와 분석 화학................................................44 3.1.3.2 침전 생성에 미치는 화학적인 인자.............................45 3.1.3.3 침전 생성에 미치는 물리적인 인자.............................46 3.2 실험방법 ...........................................................................................51 3.2.1 수산물 침전법을 이용한 CuC2O4.........................................51 3.2.1.1 출발 시약...........................................................................51 3.2.1.2 분말 특성 측정 및 분석..................................................54 3.3 결과 및 고찰.....................................................................................55 3.3.1 산화동 전구체 분말의 제조...................................................55 3.3.1.1 전구체 분말의 특성..........................................................55 3.3.1.2 온도 및 농도 변화에 대한 영향...................................57 3.3.1.3 pH 변화에 대한 영향.......................................................60 3.3.1.4 초음파 조사에 대한 영향................................................64 3.4 결론.....................................................................................................68 3.5 참고 문헌...........................................................................................69 제 4 장 착체중합법에 의한 분말합성.........................................71 4.1 착체중합법에 기초이론..................................................................71 4.2 실험 방법 .........................................................................................72 4.2.1 착체중합법 이용한 YBCO 분말합성 .................................72 4.2.2 YBCO 단결정 제조 공정 .....................................................74 4.2.2.1 가소결공정..........................................................................75 4.2.2.2 -paste 제조 및 도포.............................................75 4.2.2.3 Sm seed 제조....................................................................77 4.2.2.4 성형체 적재방법................................................................78 4.3 실험 결과 및 고찰 ........................................................................79 4.3.1 착체중합법을 이용한 YBCO 분말합성...............................79 4.3.2 YBCO 분말 비교 ....................................................................83 4.3.3 TSMG법에 의해 제조한 YBCO 단결정의 특성 평가...84 4.3.3.1 YBCO 단결정성장 기구평가..........................................84 4.3.3.2 YBCO 분말에 따른 결정성장속도................................87 4.3.3.3 YBCO 단결정의 전·자기적 특성평가..........................89 4.4 결론 ...................................................................................................92 4.5 참고 문헌 .........................................................................................93 제 5 장 총 괄 .............................................................................95 감사의 글 ....................................................................................98