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        Spectator Sport and Population Health: A Consultation with U.S. College Athletics Employees

        Yuhei Inoue,Brennan K. Berg,Packianathan Chelladurai 글로벌지식마케팅경영학회 2022 Journal of Global Sport Management Vol.7 No.1

        A growing number of studies have been published to understand how spectator sport may influence the health of a population. However, it is unknown if these studies address research ques- tions relevant to professionals engaging in the promotion of spec- tator sport. We conducted a web-based survey with 136 practitioners employed in U.S. college athletics to identify their research priorities and needs regarding spectator sport’s influence on population health. The combination of qualitative and quanti- tative analyses show that future research needs to be focused particularly on one of the following research themes: (a) social psychological benefits of sport spectatorship and (b) psycho- logical impact of sport spectatorship. The findings further suggest the integration of environmental well-being and eudaimonic well- being into the domain of population health. Based on these find- ings, we propose future research directions as informed and guided by the practitioners’ perspectives.

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