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      • An Exploratory Study on Mice Organisers in Singapore-Towards the Implementation of Green Practices at Events

        Kuan-Huei LEE,Xiao Tong HOR,Jia Hui LIM,Lynette,Jia Hui LEE Shermine,Si Min YEO 세계문화관광학회 2022 International Journal of Culture and tourism Resea Vol.15 No.1

        Green practices have been recognised as a growing requirement in the global Meeting, Incentive, Convention and Exhibition (MICE) industry due to increasing demand from key stakeholders, and the significant environmental harm caused by the industry. However, the subject on green practice in the Singapore MICE industry remains as one of the least developed areas of academic research. To address this gap, qualitative research involving semi-structured in-depth interviews were conducted with eight Singapore MICE organisers. It aimed to explore their views towards green practices, their extent of implementation in the waste and energy classification, as well as the motivation and barriers faced during adoption. This study revealed new findings on the contrast between Multinational Corporations (MNC) and Small & Medium Enterprise (SME) MICE companies’ commitment toward sustainable practices. The low usage of sustainability guidelines available in the market was linked to its inability to withstand the test of time in the evolving MICE industry. The study provides Practices insights for both academics and MICE practitioners given the infancy of green in Singapore coupled with the growing enthusiasm in the global MICE industry. Further research could investigate exploring internal factors affecting the adoption of sustainability practices as well as gathering views of other event stakeholders.

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        Consumer behavior in hospitality and tourism

        Saurabh Kumar Dixit,Kuan-Huei Lee,Poh Theng Loo 한국마케팅과학회 2019 마케팅과학연구 Vol.29 No.2

        Consumer behavior includes individual decision-making (IDM). IDM has implications in customer satisfaction, loyalty and other behavioral intentions toward the organizations’ products and services. Consumer behavior in hospitality and tourism targets to study consumers and tourists in different leisure and touristic places such as hotels, convention centers, amusement parks, national parks and the transportation sector. This present special issue of JGSMS on the “Consumer Behavior in Hospitality and Tourism” applies an interdisciplinary approach in the selection of papers. The aim is to provide a broad view of novel topics and presents the current scenario in the hospitality and business arena. After exhausting double-blind peer review process, the issue includes seven papers. These papers address varied themes relating to consumer behavior ranging from sustainable tourism, environmental issues and green tourism to the impact of hotel online reviews using social media.

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