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MARKETING AND NUTRITION IN THE NEW ASIA
Asian Consumer Insight 글로벌지식마케팅경영학회 2014 Global Marketing Conference Vol.2014 No.7
The concept of nutrition in the Asian context is culturally and socially fluid. While food marketing has become more Westernized in many parts of Asia, marketers are still grappling with effective strategies to promote and communicate nutritionally laden products and F & B services within the varied and multifaceted Asian food context. Governments in many countries are making efforts to educate local consumers with indigenous nutrition guidelines and information. This ever-changing scenario offers a number of pressing questions such as: a) What are the latest consumer research findings at the interface between nutrition and consumption? b) How literate are Asian consumers when it comes to nutrition claims and information? c) How is nutrition manifested in the marketing communication of various food products in Asian retail outlets? In this session we invite three panelists with expertise in Asian consumer behavior and health/nutrition/food marketing to provide both local and global perspectives to the issues at hand and recommend potential strategies for marketers and policy makers in Asia.
정숙인,김나영,손준성,기현균,고관수,서지연,장현하,김연숙,오원섭,백경란,이남용,송재훈,항생제 내성 감시를 위한 아시아 연합 (ANSORP) 대한감염학회 2004 감염과 화학요법 Vol.36 No.1
목적 : 1980년대부터 페니실린을 비롯한 β-lactam 계열과 비 β-lactam 계열 항균제에 대한 폐렴구균의 항생제 내성이 급격하게 증가하여 국내 뿐 아니라 세계적인 문제로 대두되고 있다. ANSORP 에서는 아시아 지역에서 폐렴구균의 항균제 내성과 그 변화 추이, 내성의 기전 및 위험인자를 분석하고자 본 국제 공동 연구를 시행하였다. 재료 및 방법 : 1999년 11월부터 2001년 8월까지 아시아 지역 12개국의 14개 기관에서 폐렴구균 감염증 환자의 임상 검체로 분리된 침습성 폐렴구균을 대상으로 액체배지 미량희석법을 이용하여 16개 항생제의 MIC를 구하였다. 위험인자의 분석을 위하여 폐렴구균 감염증 환자를 대상으로 의무기록지를 조사하였다. Quellung 반응을 통해 혈청형을 결정하였다. 결과 : 총 685균주 중 52.4%가 페니실린에 대하여 비감수성(중등도 내성 22.9%, 내성 29.5%)을 보였고, 그 빈도는 베트남(92.1%), 스리랑카(85.7%), 홍콩(67.9%), 한국(64.5%)의 순이었다. Erythromycin에 대한 비감수성 비율은 베트남(92.1%), 대만(87.7%), 한국(80.6%), 홍콩(76.8%) 등에서 높게 나타났고, 베트남, 대만, 한국, 홍콩 등의 erythromycin의 MIC_(90)이 32㎍/mL를 넘는 고도내성을 보였다. 홍콩, 싱가포르, 대만, 인도에서는 fluoroquinolone에 대한 내성 균주가 출현하였다. 전체 균주 중 다제내성 균주의 비율은 47.7%였다. 혈청형은 19형과 23형이 가장 많았고, 그 외 6형, 14형 등이 있었다. 페니실린 비감수성 감염증의 위험인자로는 5세 미만(OR=1.7; 95%, CI, 1.2-2.4; P=0.002), 기관지폐질환(OR=2.0; 95%, CI, 1.3-3.1; P=0.003), 악성종양(OR=2.3; 95%, CI, 1.2-4.6; P=0.015), 스테로이드의 사용(OR=2.8; 95%, CI, 1.1-7.4; P=0.032)이 확인되었다. 결론 : 침습성 폐렴구균 균주를 대상으로 한 본 연구의 결과 아시아 국가들에서 페니실린, β-lactam 및 macrolide에 대한 폐렴구균의 내성률 및 내성 정도가 급증하고 있음을 확인하였다. Background : Emergence of pneumococcal resistance became a global issue since 1990s. According to the ANSORP studies with clinical isolates and carriage isolates between 1996 and 1999, some Asian countries showed alarmingly high prevalence of resistance to penicillin and other antimicrobial agents. To investigate the changing trends of pneumococcal resistance, ANSORP study group has performed a multinational surveillance study with invasive pneumococcal isolates from Asian countries. Methods : All isolates from various invasive pneumococcal diseases were prospectively collected from 14 centers in 12 countries between November 1999 to August 2001. Broth microdilution tests with 16 antimicrobial agents were performed according to the NCCLS procedures. Serotyping was performed by means of Quelling reaction with use of group-specific antisera. Results : A total of 685 isolates were collected. Overall, 52.4% of invasive isolates from Asian countries were not susceptible to penicillin (intermediate (1), 22.9%, Resistant (R), 29.5%). Vietnam showed the highest prevalence of penicillin non-susceptibility (1 20.6%, R 71.4%) followed by Sri Lanka (1 71.4%, R 14.3%), Hong Kong (1 24.1%, R 76%) and Korea (1 9.7%, R 54.8%). China (I 19.8%, R 23.4%) and Malaysia (1 9.1%, R 29.5%) also showed remarkable increase in penicillin resistance compared with previous ANSORP data, which were less than 10%. Vietnam (92.1%), Taiwan (87.7%), Korea (80.6%), and Hong Kong (76.8%) showed high prevalence of erythromycin resistance. MIG_(90)S for ciprofloxacin were 4 ㎍/mL (Hong Kong) and 2 ㎍/mL (11 Asian countries except Hong Kong), respectively. Conclusion : Compared with previous data from ANSORP studies, antimicrobial resistance among invasive pneumococcal isolates has markedly increased in Vietnam, Sri Lanka, Taiwan, China, and Malaysia. Continuous surveillance of pneumococcal resistance in Asia is strongly warranted.
MARKETING AND NUTRITION IN THE NEW ASIA
Asian Consumer Insight 글로벌지식마케팅경영학회 2014 Global Marketing Conference Vol.2014 No.4
The concept of nutrition in the Asian context is culturally and socially fluid. While food marketing has become more Westernized in many parts of Asia, marketers are still grappling with effective strategies to promote and communicate nutritionally laden products and F & B services within the varied and multifaceted Asian food context. Governments in many countries are making efforts to educate local consumers with indigenous nutrition guidelines and information. This ever-changing scenario offers a number of pressing questions such as: a) What are the latest consumer research findings at the interface between nutrition and consumption? b) How literate are Asian consumers when it comes to nutrition claims and information? c) How is nutrition manifested in the marketing communication of various food products in Asian retail outlets? In this session we invite three panelists with expertise in Asian consumer behavior and health/nutrition/food marketing to provide both local and global perspectives to the issues at hand and recommend potential strategies for marketers and policy makers in Asia.
Building Women's Studies Curriculum : 8 Country-Level Workshops
Asian Center for Women's Studies & Korean Women's Institute Ewha Womans University Asian Center Women's Studies Korean Women's Instit 2000 Asian Journal of Women's Studies(AJWS) Vol.6 No.2
The eight country-level workshops were held over a period of one year in 1999 and were attended by 350 women's studies practitioners from 220 universities and other research institutions in Asia. The workshops not only created strong motivation among women's studies practitioners in the countries to introduce women's studies courses, but also to develop it further in higher education. These meetings, therefore, have been instrumental in furthering the United Board's objectives of promoting women's studies and gender equality in the Asian region, as well as placing Ewha Womans University on the international map. The proceedings of the country workshops are summarized below.