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아산시 주요 관광지 관광객 현황분석 -공세리 성당, 세계꽃식물원, 온양민속박물관, 스파비스, 외암민속마을, 현충사를 대상으로-
이종주 ( Jong Joo Lee ),김기태 ( Gi Tae Kim ),함봉균 ( Bong Gyun Ham ) 한국문화관광학회 2009 문화관광연구 Vol.11 No.2
Differentiated preparations and marketing methods, which understand and utilize the attractiveness that tourist attractions located in A-san City have, are required in order to raise tourism as a future strategic industry. 6 representative tourist attractions in A-san City, which were picked by tourists and have different features each, became the objects of research to lay the basic foundation for this purpose. Those places are Gongseri Catholic church, World Flower Botanical Garden, On-yang Folk Museum, Spavis, Oeam Folk Village, Hyenchung Shrine. They were selected to make demographic sociological data and the analysis of the present situation of 6 tourism attractions is done on the basis of the data. Basically, these data can be used as an important base data to provide information on tourists visiting A-san City, to seek the changing direction of tourist attractions in A-san City, and to develop tourist attractions. Also it is expected the analysis provides slight help for cultivating tourism as the core strategic industry of the city.