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정병순(Byeongsun Jeong),황현정(Hyunjung Hwang) 서울연구원 2011 서울연구원 정책과제연구보고서 Vol.- No.-
Emerging of creative economy is new growth power and based on job creation of the metropolitan economy. Seoul Economy needs to develop a new growth power, because IT industry that leads economy of Seoul is in maturing steps. Considering these trends, the Creative Industries are the key issue on developing economy and industries in Seoul. The purposes of this study are to analyze the policy surroundings and current situations of creative industries in Seoul and to find strategies for developing creative industries. For this study, we analyze Exploratory Spatial Data Analysis for identifying creative industries’ cluster. Also, we investigate business conditions and policy demands of creative companies. In these analyses, targets are main creative industries; movie & broadcasting, game, and mobile-contents. Based on the results of analysis, this study reaches policy issues on behalf of sustainable growth of creative industries in Seoul. ㆍCoping actively with the mega-trend around creative industry ㆍEnhancing global competitiveness and activating to enter the overseas market ㆍBuilding industrial infrastructure for the ability reinforcement of small/medium sized contents companies ㆍFinding a new strategy genre and seeking sustainable growth ㆍReacting systematically in solving the specific current issues each genre In order to resolve the above policy issues, this study proposes following four strategies and support plans. ㆍBuilding infrastructure of creative industries:the investment activation, expanding production funds, training creative human resource and supporting recruitment ㆍInvigorating the technology and contents convergence:the strategic characterization of fusion-contents, promoting content development and supporting convergence-oriented research and technical development ㆍFostering mobile-contents industry as the new growth power:building facilities and infra-structures to produce contents, reinforcing technical competitiveness, fostering technical development and establishing policy governance to perform the strategies ㆍImproving the industrial structure in movie & broadcasting and game industries:regional specialization, strengthening production capacity, improving the distribution system, and building cluster of creative industries