실내 골프 연습장 단골고객의서비스애호도 결정요인에 관한 연구

설민신 한경대학교 2007 論文集 Vol.39 No.-

It was the precedence pivot of their protection island in an object in favorite customer (relational customer) that the loyalty degree for an indoor driving range was high and even the precedence pivot examined, Relations between customers and the influence in a study. If it tries to summarize analysis of a study it seems to be next. First, Quality of service, In other words result of service, Mutual relations with service provider and a consumer, And it was confirmed by having influence that all the physical environment paid attention to customer satisfaction. In addition, I was able to confirm that general satisfaction for service had an affirmative influence on name value for service provider. The second, However, I appeared in what I did not have influence that the result and the environment of service paid attention to switch expense in quality of service on and, But I appeared by having influence that only mutual relations characteristics among service provider and a consumer paid attention to switch expense. The third, General satisfaction for service and name value for service provider, And I appeared by having influence that the switch expense that it was late for paid attention to recycling intention for specification service. The fourth, Satisfaction for service, Large Korea name value among service provider, And I appeared by having influence that the recycling intention paid attention to learning through the grapevine.

4차 산업혁명과 고령 친화 메타버스 실버 헬스 케어 산업 전망과 적용 방안(I)

설민신 한국체육과학회 2022 한국체육과학회지 Vol.31 No.1

The recent progress of the 4th industrial revolution around the world is affecting new paradigms in social and economic fields. The 4th industrial revolution is based on four concepts of artificial intelligence (AI), metaverse, block chain, and quantum computer. The purpose of this study is, first, to analyze the background of domestic and foreign metaverse concentration and development policies, and to analyze the global metaverse market status and the digital health care industry market, which is a major area. Second, the aging of the Korean population is progressing so rapidly that its origin is hard to find in the world. Various and complex socio-economic problems are raised due to the aging of the population, and the applicability of the digital health care metaverse is presented to solve them.

스포츠 센터 이용자의 관계 혜택, 지각된 가치 및 서비스 지속이용의도 간의 관계

설민신,김동규 한국체육과학회 2022 한국체육과학회지 Vol.31 No.3

The purpose of this study was to investigate the relationship between the relational benefits, perceived values, and intention to continue using sports center users. To achieve this purpose, 267 copies of data were collected through convenience sampling. The collected data were analyzed in the order of frequency analysis, validity reliability verification, correlation analysis, and hypothesis verification. The results of this study were as follows. Firstly, economic, customization benefit had a influence on the perceived value, while social and psychological benefit did not. Secondly, economic, customization benefit had a influence on the continue usage intention, while social and psychological benefit did not. Thirdly, perceived value had a influence on the continue usage intention, As such, this study provides basic information on establishing effective management strategies in sports centers.

Disciplinary Session 13 / Sport for All / Sport Industry , Sport Marketing and Sport for All : 한국사회의 경제성장에 따른 레저 - 스포츠 사업 발달 배경에 관한 연구

설민신,이재문 ( Min Sin Sul,Jea Mun Lee ) 한국체육학회 1998 국제스포츠과학 학술대회 Vol.1998 No.2

21 세기의 여가산업 정책 방향

설민신 한국여가레크리에이션학회 1999 한국여가레크리에이션학회 학술세미나자료집 Vol.1999 No.11

골프 클럽 구매시 선택속성이 고객만족과 고객충성도에 미치는 영향

설민신(Sul, Min-Sin),허정행(Huh, Jeong-Haeng),임정원(Lim, Jeong-Won) 한국체육과학회 2014 한국체육과학회지 Vol.23 No.6

The purpose of this study was to investigate the empirical structure of the customer relationship Golf club head and select Properties satisfaction and customer loyalty. In order to achieve the object of this study was to investigate, using the questionnaire. Study area were investigated, 50 parts of Seoul and Gyeonggi-Do golf driving range. The final section 217 valid samples in accordance with the research methods and goals SPSS ver. 18.0 were analyzed using. Analysis of the impact of the golf club purchase selected property is customer satisfaction, AS management, price, clubs functionality, design influenced customer satisfaction. Golf club selection attribute analysis of the effects of the re-purchase intention, AS administration, club of the functional design showed that affect customer satisfaction. Customer satisfaction is analysis of the effects of the re-purchase intention, was analyzed to customer satisfaction that affects the re-purchase intention.

스포츠 산업 및 경영 대학원 전공 특성화를 위한 연구

설민신(Sul, Min-Sin),최현주(Choi, Hyun-Ju) 한국체육과학회 2014 한국체육과학회지 Vol.23 No.2

This study is due to the growth of the sports industry of the need for developing human resources for the program. The purpose of this study was to analyze the following three. First of all, to identify the status of sports industry in this country, the domestic sports industry market analysis. Secondly, the 2014′ sports industrial development policies, Department of industrial and domestic and overseas university sports management major in education curriculum of the relevant graduate school of comparative analysis. Finally, a graduate of Department of industrial and management of competitive sports education proposes a new model to the contents. This study found that graduate education in business administration majoring in sports industry and sports within the goals and determine applicability as follows. First of all, the Graduate Department of education courses, my expertise and global talent for cultivating a variety of support systems, employment support and certification support.

정부의 여가정책 실효성을 위한 조직 개편

설민신(Sul, Min-Sin) 한국체육과학회 2014 한국체육과학회지 Vol.23 No.2

The purpose of this study in order to understand the current situation and problems of leisure policies in South Korea. Modern welfare societies is very importance for national leisure support policy. Improve your health and quality of life of the people in all these countries for varied, systematic leisure policies. Now for the people to meet the socio-economic level, Korea leisure policies live up to the time has come. Thus, in this study the importance of content, organisation of leisure policy in order to expand the effective leisure policy, leisure improvement of laws.

스크린골프이용객의 참여동기 척도개발 및 타당성 검증

설민신(Min Sin Sul),박두용(Doo Yong Park),김종원(Jong Won Kim) 한국사회체육학회 2011 한국사회체육학회지 Vol.0 No.46

The purpose of this study is to develop criteria for quantitatively measuring motivational factors of screen golf users. For that purpose, we visited screen golf courses in Seoul and Gyunggido region and surveyed the users for 1st and 2nd time. At our first survey, we surveyed 225 users by questionnaires and 218 questionnaires were retrieved and after insincere responses were disregarded, 203 questionnaires were analyzed. At our second survey, we surveyed 275 users and 250 questionnaires were retrieved and after insincere responses were disregarded, 226 questionnaires were analyzed. Analyses were made by the methods of inductive analysis, item analysis, exploratory factor analysis and confirmatory factor analysis. Statistical package program SPSS 18.0 for Windows and AMOS 18.0 were used for data analysis. From the result of data analysis, 5 factors were selected as motivational factors of screen golf users; acquisition of skills(7 items), non-motivation(5 items), pleasure(5 items), external ostentation(3 items), sociality(3 items), total 19 items. The internal reliability of each factor was .829 ~.887. And from the result of confirmatory factor analysis of sub-factors, suitability indexes of the 5 factors were generally good, that confirmed the validity of criteria.

골프연습장의 제공 서비스유형이 고객만족과 고객애호도 및 재구매 의도에 미치는 영향

설민신(Sul, Min-Sin),박두용(Park, Doo-Yong) 한국체육과학회 2011 한국체육과학회지 Vol.20 No.6

The purpose of this study was to inquire into the customer satisfaction, customer loyalty, and repurchase intention according to service type of driving range. 323 copies were used for verification except insincere materials by collecting data with direct survey method targeting users of outdoor driving ranges with more than 50 batters where are located in Gangnam-gu(2 places), Seocho-gu(2 places), and Songpa-gu(2 places) in Seoul. The data analysis of this study was carried out exploratory factor analysis, reliability analysis, confirmatory factor analysis, correlation analysis, and path analysis. As for the results of this study, first, the perceived quality and the perceived value among factors of customer service were indicated to have significant influence upon customer satisfaction. Second, customer satisfaction was indicated to have significant influence upon customer loyalty. Third, customer loyalty factor was indicated to have significant influence upon repurchase intention factor. Fourth, it can be said to be needed a marketing method that can have positive influence upon repurchase intention by increasing customer loyalty through customer satisfaction.