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      • 태권도 대회 관람객의 선택속성이 관람만족에 미치는 영향

        라정현(Ra, Jung-Hyun),강지현(Kang, GI-Hyun),양걸(Yang, Girl),전익기(Jeon, Ik-Ki) 경희대학교 스포츠과학연구원 2009 태권도과학 Vol.2 No.2

        본 연구는 태권도 대회 관람객의 선택속성이 관람만족에 미치는 영향을 알아보기 위한 연구로서 태권도 대회 관람객이 지각하는 선택속성과 관람만족의 관계를 규명하여 태권도의 발전과 태권도 대회의 활성화를 위한 기초자료를 제공하고자 하였으며, 이러한 목적을 달성하기 위하여 태권도 대회의 관람객을 대상으로 표본을 추출하였다.자료 수집을 위한 측정도구는 설문지를 이용하였고 설문지의 신뢰도는 .642 - .859로 나타났다. 개발된 설문지를제7회 한국여성태권도연맹회장배 전국태권도 품새 대회를 관람하기 위해 경기장을 찾은 관람객을 대상으로 자동응답기입법에 의해서 표기하도록 하였으며 수집된 자료는 빈도분석, 독립표본 t-검증, 일원변량분석, 다중회귀분석에 의하여 분석되었다. 변인들의 관계를 분석한 결과를 토대로 다음과 같은 결론을 얻을 수 있었다. 태권도 대회관람객의 선택속성이 서비스만족에 유의한 영향을 미치는 것으로 나타났으며, 태권도 대회 참관자들의 선택속성이 시설만족에 유의한 영향을 미치는 것으로 나타났으며, 태권도 대회 참관자들의 선택속성이 구매만족에 유의한영향을 미치는 것으로 나타났다. This study aims to investigate the effect of spectators' selection attributes on their satisfaction at Taekwondo championships. Specifically, the purpose of this study is to investigate the relationship between spectators' selection attributes and satisfaction at Taekwondo championships and provide basic data for their development and revitalization. For these purposes, samples were collected in several Taekwondo championships. A questionnaire method was used as a measurement instrument for collecting data. Its reliability ranged from .648 to .859 Spectators were asked to complete the developed questionnaire in the 4th Korea Women TKD Federtion President Cup National Women TKD Poomsae Championships hold at Gyeongju using an automatic response method was analyzed through frequency analysis, independent sample t-test, one-way ANOVA, and multiple regression analysis. It was found that spectators' selection attributes had a significant effect Judging from these conclusions, spectators' selection attributes may play a vital role in their satisfaction at Taekwondo championships.

      • KCI등재

        프로야구구단의 Ⅵ(Visual Identity)에 관한 연구

        라정현(Ra Jung-Hyun),전익기(Jeon Ik-Ki) 한국체육과학회 2009 한국체육과학회지 Vol.18 No.3

        The purpose of this research is to understand the position Korean professional baseball teams’ emblems by looking at how they are viewed by customers with the constitution of emblem image and see which baseball teams are homogenously recognized using multi-dimensional scaling. Based on such results, the baseball teams that have high recognition of image attribute should secure recognition rate and loyalty of the baseball team through their emblem by taking the advantage of baseball players and events for customers. Moreover, the baseball teams should establish schemes to optimize profit from licensing business through strategic marketing. The baseball teams with image attribute should secure more baseball recognition through emblem development that is more familiarly and strongly recognized by customers

      • KCI등재

        태권도공연 관람자의 경험적 가치에 따른 액션 플로우와 긍정적 감정, 관람만족 및 행동의도의 구조적 관계

        라정현(Ra, Jung-Hyun),전익기(Jeon, Ik-Ki) 한국체육과학회 2014 한국체육과학회지 Vol.23 No.4

        In this study, the performances of Taekwondo after watching customers recognize the value of the performing arts, and the resulting psychological changes that determine consumer behavior of visitors to identify and if you have any relationship to put the significance of this study PASW 18.0 ver., And AMOS 7.0 ver. In this study, using the statistical program set by the theoretical structural model for the validation result, in this study all the hypotheses set seven appeared to be statistically significant was adopted for all hypotheses, either directly or indirectly through the decomposition of the causal effect as a result of examining the flow of action in future consumer spend performing arts have a positive effect on emotions and behavior, which acts as an antecedent variables, respectively.

      • 태권도학과 재학생들의 라이프스타일에 따른 진로의식성숙도에 관한 연구

        전익기(Ik-Ki Jeon) · 라정현(Jung-Hyun Ra) 경희대학교 스포츠과학연구원 2008 태권도과학 Vol.1 No.1

        This research is conducted by distributing 300 surveys to students that take Taekwondo as a speciality in a full 4 year University in Seoul or in Gyeonggi area. Among the surveys that were distributed 253 were retrieved, and excluding surveys that were useless or had too much error, 218 were used in this analysis. And according to this data we were able to come to these conclusions. First, in order to define the difference in lifestyle and a sense of awareness in course of direction we used an independent T-test and One-Way ANOVA, and in order to prove that there was a noticeable change we used Scheffe's post modern verification and came to find that there was noticeable changes in the lower level of factors of the demographie. Secondly, in order to find the relationship between lifestyle factors and a sense of awareness in course of direction factors we use a Correlation Analysis and found out that there was a high level of correlation. The overall conclusion of this study is that there is a positive and negative relationship between ones personal lifestyle and the lower levels of ones sense of occupation maturity awareness. Thus, since the preference and occupational awareness of each student varies, the Taekwondo departments in colleges should come up with plan to provide the information regarding such work areas in relation to the aptitude test which is taken during admission and should continuously consult with the students so that the students will receive proper courses and reduce the possibility of error during job selection.

      • KCI등재

        태권도 수련을 통한 외국인 근로자의 한국 문화적응에 관한 연구

        이미연(Mi Yeon Lee),전민우(Min Woo Jeon),라정현(Jung Hyun Ra) 한국여성체육학회 2014 한국여성체육학회지 Vol.28 No.2

        The purpose of this study is to research the foreign worker`s adaptation to Korean culture through Taekwondo training by performing participant observation and in-depth interview with the foreign workers working in Korea now. The results are as follows. First, when considering the Taekwondo training process of foreign worker, the training entry process was classified into two cases such as the case that the entry was recommended by foreign worker training Taekwondo and the case that foreign worker already trained Taekwondo in his country. Foreign workers expected the exchange with Korean people through Taekwondo training but they created new cultures with other workers from other country because of biased training population. Second, it was found that foreign workers adopted the Korean cultures such as Korean etiquette and language through Taekwondo training and had an opportunity to visit various places of Korea through participation in competition. Third, they created common interest called ``Taekwondo`` through Taekwondo training, created sympathy with Korean workers and played the role of relationship recovery. Lastly, when it comes to foreign worker, Taekwondo training also played the role to set life direction, dreaming of Taekwondo player and leader.

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