현대(現代)패션에 나타난 Animality의 조형성(造形性)에 관(關)한 연구(硏究)

이병화 ( Byoung Hwa Lee ),허갑섬 ( Kap Sum Huh ) 한국패션비즈니스학회 2000 패션 비즈니스 Vol.4 No.1

The purpose of this study is firstly to have the grasp of the tendency of animality represented in modern fashion. The second purpose is to analyze the form modeling of animality represented in modern fashion and the third one is to examine into an aesthetic character of animality represented in modem fashion. The method we adopt for this study is to analyze the designers` work which shows the fashion animality. The result of this study is follows. The tendency of animality represented in modern fashion presented in a printed form which patterned the animals` cuticle, a shape of animals, a symbolic image, and a future suggestive expression. The form modeling of animality is a reality and the aesthetic character is the vigorous beauty and the gorgeousness of original colors. So, animality represented in modern fashion is to offer the various ideas as well as to lead the curiosity about the fashion in the future and the coexistence into the fashion.

Apparel 産業을 위한 CAD System에 關한 硏究 : Moda CAD를 中心으로 focused on the Moda CAD for Apparel Design

許甲暹 성신여자대학교 생활문화연구소 2000 生活文化硏究 Vol.14 No.-

패션연출 방법에 관한 조사 연구 : 직장여성을 중심으로

허갑섬,이병화 한국의류학회 1999 한국의류학회지 Vol.23 No.1

The purpose of this study is to examine the tendency of the fashion coordination of working women, to explain ifs trend according to occupation, and to present the fundamental data for the new fashion coordination. This study selected as objects 500 working women who are working around Seoul and Kyenggi Province, and collected statistics of 471 pieces of data by questionnaire examination method. The data are analysed by the factor analysis, the method of quantification, the x^2 analysis, the correspondence analysis in SAS system, and the cronbach's-α are produced for measuring confidence. The result is following as; 1) According to the factor analysis, the factors in the fashion coordination is classified into by 4 kinds, this is, the self-confidence coordination, the accessary coordination, the trend coordination and the individuality coordination. The fashion coordination is affected by occupation and marriage. By occupation, saleswomen show high interests in the fashion coordination, By marriage, Single women have more interest in the fashion coordination than the married ones. 2) According to the correspondence analysis, nurses and selling women purchase clothing by pieces for the piece coordination, while saleswomen, teachers, and office women purchase clothing with accessaries. Specially teachers and saleswomen choose accessaries of similar color to clothing for coordination considering their occupation (job). 3) There were singnificant effects color, accessory coordination by their cocupation. 4) Most have interests in the fashion coordination but have low confidence in their own.

高齡者 女性의 衣生活에 關한 調査 硏究

許甲暹 성신여자대학교 생활문화연구소 1995 生活文化硏究 Vol.9 No.-

Approaching the age of becoming old age, to live healthfully one's old age is to put on suitable clothes according to the change of human body-investigating and analyzing what people want, their problems and demands on clothes. The results of investigation and analysis on this study are as follows. In the attitude of purchase place, a market turned upon as the best place in which the elderly women buy their clothes, and they wanted more money than clothes presents. People who belong to 60 ~ 65 years elderly women purchase their clothes personally than 70 ~ 75 years elderly women, and 70 ~ 75 years elderly women get their clothes from their sons and daughters than 60 ~ 69 years elderly women. From this investigation, it is obvious that the more their ageis old the more they depend on their children in buying clothes. In the attitude of a monthly income, the elderly women who make 200.000 won a month at least purchase their clothes directly, but people who make less than 200.000 won a month purchase clothes by their children. And in the payment of clothes cost, most people under 69 years elderly women pay the clothes cost personally, and many people over 70 years elderly women purchase by their children. The problems in the clothes purchase are as follows. Most of all, it is very inconvenient that most clothes are for the young. And secondly, more ready-made shops are needed. Accordingly, the problems of ready-made clothes appeared in the order of size, design, price, color and texture. The elderly women like soft texture and they like cotton best of all. In the attitude of the nightgown wearing, many people who graduated over the senior high school put on a nightgown than the man who complete under the junior high school. In the attitude of Korean costume(han-bok) wearing, most people think that it is for events like a wearing ceremony. Compared with Japanese elderly women, Korean elderly women purchase in markets 56.89% overwhelmingly, but Japanese elderly women purchase department stores 50.60%. In the attitude of the payment of clothes cost Korean elderly women pay by children, but many Japanese elderly women pay personally. In comparison Korean costume(han-bok) with Japanese costume(kimono), it appeared highly that 『han-bok』is used only for events like a wedding ceremony, but 『kimono』isn't used entirely. Investigating and analyzing the actual condition of the clothing habits like this, the elderly women can live comfortably in their old age.

Fashion Coordination에 關한 硏究

허갑섬 성신여자대학교 생활문화연구소 1998 生活文化硏究 Vol.12 No.-

The desire to try to be satisfied by dreating the personality of consumer on the basis of the development of fashion industry and the economical stability is strong. About the coordination from the viewpoint of clothing enterprise, they may obtain the effect of sale quantity by the improbement of sales promotion. Besides, from the viewpoint of consumer side, there is the effect to be able to be satisfied with the life style which is suitable for the taste by giving life to the personality of each one. The coordination as the clothing enterprise may expand the momentum to be able to improve the whole sales promotion and the range of clothing commodity. Especially, in the coordinate sales, linking to the coordinate sales by collecting the technique about coordination after grasping the knowledge of clothing commodity, the tendency about vogue, and the type about consumers etc, has the effect enable the linking sales to the coordinate with related commodity as well as the increase of sales quantity. Thus, so as to satisfy the individual desire by creating the life style of each one, it is important to wear the harmonious clothing properly in accordance with time and place by coordinating when, where, what and how. In considering the point like this, in the coordinate, it is effective to wear by forming the whole harmony with the coordination above 2 kinds regardless of the coordination among the items of clothing and the harmony of clothing, human body, texture, color and design. Thus as for the coordinate method, the coordinate method etc. about color, texture and design may be enumerated as was suggested above. In addition, it is important how to wear by making harmonious coordination in accordance with time and place, even in case of the clothes which have been worn.

錯視에 依한 衣服 design의 效果에 關한 硏究

許甲暹 성신여자대학교 생활문화연구소 1993 生活文化硏究 Vol.7 No.-

Abstract By clothes the beauty between the man who puts on clothes and observers is pursued, and clothes have important roles in the attitude of feeling beauty and meeting the conditions. An optical illusion occured by lines of clothes makes an external form of body be ideal, harmonious and beautiful. The phenomenon of optical illusion means that things do not show themselves by lookers, but show by comparing and passing through a brain by an optical nerve, that is, to be recognized by connecting the visual view and judgement.Like this lines present an optical illusion different from reality according to the visual angle by the visual judgement. As the effects of an optical illusion, in lines and colors of clothing design the phenomenon of an optical illusion is occured.We get a spiritual pleasure by being recognized from other people the beauty of harmonious and beautiful clothes making an external form of body show differently.The phenomenon of an optical illusion appears differently according to length, space and directions of vertical lines and horizontal lines, or it appears differently according to positions and angles made when lines are divided.Accordingly, in forms of onepiece dress only one vertical line emphasizes height and length inducing eyes up and down. So, if buttons are arranged longshly in the front center of clothes using this optical illusion, person's height looks tall because the length is emphasized. And if a horizontal line is, the width looks wide because the line of the vision is induced sidely.For example, an onepiece dress without a belt looks longer than any other onepiece dress with a thick belt, so person's height looks long.Comparing horizontal lines with vertical lines, striped clothes of horizontal lines looks longer than striped clothes of vertical lines. That is, stripes composed of horizontal lines indece the line of the vision, so emphasize the length, but stripes composed of vertical lines make the width be wide inducing the line of the vision sidely.Like this the phenomenon of an optical illusion make the length and the width look longish and wide by angles and directions in any position of our body, and sometimes make clothes be tende.

人體工學 側面에서 韓國女性과 美國女性의 人體計測値 比較에 關한 硏究

許甲暹 성신여자대학교 생활문화연구소 1996 生活文化硏究 Vol.10 No.-

Accessory가 Fashion 演出에 미치는 效果에 關한 硏究

許甲暹,李秉花 성신여자대학교 생활문화연구소 2000 生活文化硏究 Vol.14 No.-

컨조인트 분석을 이용한 청바지 제품개발에 관한 연구

오정미,허갑섬 한국의류학회 1995 한국의류학회지 Vol.19 No.3

The purpose of this study was on the development of jeans via conjoint analysis and marketing strategies for each segmented market. The questionnaire was composed verval card and defining the proper marketing strategies for each segemented market. The 269 usable data was distributed to the Univ. student and carrier women through multi­stage sampling. The statistical results were processed by the SPSS, PC MDS, and MONANOVA program. The used methods of statistical data were conjoint analysis, KYST, PROFIT, factor analysis, frequency, one-way ANOVA, SNK, and paired t-test. The results of this study can be summaried as follows: 1. In competitor analysis, Korean brands were in low price zone, but foreign in high price and character style zone. 2. There was significant differences Korean brands and foreign brands on evaluating. On the basis of the perceptual maps, most of Korean brands were evaluated as having a good price and most of foreign brands were evaluated as having a good design. 3. The optimal jeans has the well-known brand, the price of less than 30,000 won, traditional style, and good quality. In four attributes of clothing buying process, brand is most important attribute of jeans. Segment market 1-All the jeans that they have is Korean brand. Income, amount spent per month on clothing, how many having jeans is low market. Self-centered factor is lowest. In the clothing variables lifestyle, they considered most conviniance. Segment market 2-They have one foreign brand jeans. Income, amount spent per month on clothing, how many having jeans is low market. Self-centered factor is lowest. Segment market 3-They have two foreign brand jeans. Income, amount spent per month on clothing, how many having jeans is high market. Self-centered factor is high. In the clothing variables lifestyle, they considered brand, conviniance, and character. Segment market 4-They have more than three foreign brand. Income, amount spent per month on clothing, and how many having jeans is high market. Self-centered factor is high. In the clothing variables lifestyle, they considered most brand, and character.