중국 차(茶) 기업의 계열화 참여 영향요인

허국동(Guo-Dong Xu),신효중(Hio-Jung Shin),尹義坤(Yi-Kun Yin),조민우(Min-Woo Cho),이병오(Byung-Oh Lee) 한국농식품정책학회 2016 농업경영정책연구 Vol.43 No.1

In the context of the Government’s plans of agricultural integration, the tea industry in Southern China is an accurately representative cash crop that has been chosen for the research subject. The purpose of this study is to identify how the transitional process between the tea growers and tea enterprises involved the processing and distribution of tea leaves in integration. The area of Xinyang in Henan Province has been chosen as the study site due to its significance as a major producing area of Xinyang Maojian Tea, also known as Xinyang Tea. It ranks amongst the top 10 teas in China and will be analysed in terms of the willingness of tea firms to participate in the integration (PariInteg) through derivation of its probability using logistic regression analysis. The empirical result shows that the tea firm’s willingness to join in the integration is influenced by the firm’s own characteristics such as age and size of asset base. They are also influenced by the willingness to cooperate of tea farmers and enterprises, their cooperation capacity, organizational strength, and organizational efficiency. On account of these factors, recommended, therefore, is that the positive influencing factors of tea firms’ PariInteg should be fully considered in further China’s tea policies.

중국 사과의 생산과 수출현황 및 고찰

허국동 ( G. D Xu ),양정희 ( J. H. Yang ),유군제 ( J. D. Liu ),이종인 ( J. I. Lee ),이병오 ( B. O. Lee ) 강원대학교 농업생명과학연구원(구 농업과학연구소) 2011 강원 농업생명환경연구 Vol.23 No.4

China is the largest country which produce apple in the world. Apple industry plays a very important role in chinese agriculture section, especially for farmers` income. Recently chinese apple industry has been developing very quickly because of export. When the chinese apple goes to the world markets, it is also face up with some challenges. Apple industry is a labor intensive industry, so the labor inputs` proportion is very large. China has large labour force and the cost of production is relatively inexpensive. However, the technology, the quality and safety standards are not popularized, so there are difficulties for chinese apples market to enter into developed countries` market. This paper will first introduce about chinese apple industry`s current situation, focuses on the apple`s productivity and the changes of apple price. Secondly will introduce the current situation of apple`s export.

중국 육우산업의 잠재력과 대중 한우고기 수출전략

이병오 ( B. O. Lee ),허국동 ( G. D. Xu ) 강원대학교 농업생명과학연구원(구 농업과학연구소) 2014 강원 농업생명환경연구 Vol.26 No.2

With the opening up of the market and the over-supply of domestic beef, there has been an occasional decline in the price of beef. This brings an adverse impact on Korean cattle farmers` income and challenges the sustainable development of beef industry. Exporting beef is an effective way to solve this problem. The FTA between South Korea and China will open up the two countries` beef markets and create more opportunities for Korean beef to access the Chinese market. China is a large player in cattle raising with vast resources, but its feeding model is mainly small-scale and based on traditional methods. After 2000, the number of cattle raised by the Chinese has consistently decreased. In terms of variety, production and technology, China still lags far behind developed countries. Furthermore, the quality of Chinese beef is of a lesser quality. With the strengthening Chinese economy, the standard of living has increased amongst its population. This results in more beef being consumed than pork. In particular, during the 21st century the demand for higher quality beef has seen rapid increases, and thus the price increases in line accordingly. This has resulted in foreign-reared beef entering the Chinese market. With this in mind, Korean beef can maximize the opportunity to enter the high-end market to satisfy demand. This paper will analyse the current development and future trends of China`s beef industry and, considering the market and consumption, promote a strategy for the Korean beef to enter the mainland China and Hong Kong beef market.

중국의 신농촌건설과 빈곤퇴치 문제

윤의곤 ( Yin I. K. ),허국동 ( G. D. Xu ),이병오 ( B. O. Lee ) 강원대학교 농업생명과학연구원(구 농업과학연구소) 2016 강원 농업생명환경연구 Vol.28 No.3

Poverty management and alleviation is a challenge and obligation for many countries in the development. The poor areas in China are mostly in the rural. This paper studies the poverty management in China`s new rural construction. Since the rural areas are still considerably poor, this paper believes China should make good use of national finance and social resources, and determine the alleviation and investment priority according to the levels of poverty in different places. By grey relational analysis, this paper aims at providing relevant theories on poverty management for Chinese government based on the facts that the investments first come to skill training and technology promotion, followed by forestry, plantation and labor maintenance.

목장형 유가공사업에 대한 낙농가 인식과 활성화 방안

김홍윤 ( Hong Yun Kim ),김현중 ( Hyun Joong Kim ),허국동 ( Guodong Xu ),최승철 ( Seung Churl Choi ) 한국농업정책학회 2014 농업경영정책연구 Vol.41 No.3

This study is to analyse the vertical dairy marketing system that has not been much activated yet. The Importance-Performance Analysis (IPA) is employed to do it, after surveying dairy farmers` recognition toward the marketing system. As a result, we find tasks of both farmers and government that could activate the production-to-processing business in dairy industry.

우리나라 한우의 경쟁력 제고를 위한 조사료 자급률 확보 방안

양정희 ( J. H. Yang,),이병오 ( B. O. Lee ),허국동 강원대학교 농업생명과학연구원(구 농업과학연구소) 2012 강원 농업생명환경연구 Vol.24 No.2

In order to increase forage production in Korea, it`s required suitable method at each sectional region. Youngnam sectional region request efficiently using the paddy to product rice straw on their area and Joongbu sectional region request more high effect to use it. And Kangwon sectional region had better to use their a dry field to product more forage compared with another sectional regions like as Youngnam and Joongbu. In particular, Korean officer wanr to have a plan to reduce some forage which come from overseas because it will be increase and dangerous on their price. But It is not easy to success stopping to import unless increase paddy and dry field to product for forage. These alternative forage for rice production for feed and rice straw production for forage need to be considered. To solve excess production of rice and increase income of farmers, it is a good plan to trans to product forage than rice. Also in this case, it can trans to paddy to product rice anytime if these condition are changed when rice may lack at that time. And one more thing to breed cattle heads are suitable to product forage in their section region under condition.

강원도 6차산업화 가능성 분석

신효중(Shin, Hio-Jung),김현노(Kim, Hyun-No),허국동(Xu, Guodong),조민우(Cho, Min-woo) 한국농어촌관광학회 2015 농어촌관광연구 Vol.22 No.1

본 연구의 목적은 강원도의 농업현황을 살펴보면서 최근 급변하는 국내 농업상황 하에서 강원도 농업의 융복합산업 활성화를 위한 정책적 과제를 제시하는데 있다. 정책적 제언을 수립하기 위하여 서울 거주민들을 대상으로 설문조사를 실시하였으며, 이를 근거로 강원도에서의 융복합산업화 전략이 적용가능한 지역을 제시하였다. 본 연구에서 제시된 융복합산업 가능 지역은 해당 지역의 여건에 맞으면서도 식품 및 관광소비자의 니즈에 맞게 미래지향적이고 체계적으로 정책을 수립하여 집행한 노력의 결과가 반영된 것이라고 할 수 있다. 해당 지역들은 이미 충성도가 높은 소비자와 생산자들이 존재하고 있을 뿐만 아니라 자본으로서의 인지도가 높은 농수산식품을 생산하고 있기에 성장을 목표로 한다면 내·외생적 발전전략을 적극적으로 도입할 필요가 있다고 사료된다. 즉, 내부가 준비되었기 때문에 외부의 자본이나 기술이 투입된다면 성공할 가능성이 존재할 뿐만 아니라 진정한 융복합산업의 대표적 사례가 될 수 있다. This study aims to provide policy makers tasked to design and implement future strategies to boost the economic growth in Gangwon province with the valuable guidelines through promoting the Sixth Industralization of Agriculture. Based on the survey we administered to the residents in metropolitan areas, this study presents promising areas on which such strategies could have substantial positive effects. These promising areas were identified taking the preference of potential consumers who prefer to purchase Gangwon agri- and sea foods and to enjoy Gangwon tourism into consideration. As a result, not only loyal consumers and producers already exist in these areas but also highly profitable agri- and sea foods are produced. Therefore, it is suggested that in order to maximize the economic growth the mixture of endogeneous and exogeneous development strategy be necessary.

농촌지역 사회복지서비스의 수요와 전달체계

이병오(Byoung-Oh Lee),최종산(Jong-San Choi),양영란(Young-Ran Yang),박재홍(Jae-Hong Park),김희걸(Xi-Jie Jin),허국동(Gou-dong Xu) 한국농촌경제연구원 2013 한국농촌경제연구원 연구자료 Vol.- No.-