모바일 제품 인터페이스 디자인에서 페이퍼 프로토타이핑 기법의 활용에 관한 연구

이새미(Lee Sai-Mi),이건표(Lee Kun-Pyo) 한국디자인학회 2003 한국디자인학회 학술발표대회 논문집 Vol.- No.-

지역화폐 앱 사용자 리뷰 분석을 통한 마케팅 전략 수립 – ‘동백전’과 ‘인천e음‘을 중심으로

이새미(Sae-Mi Lee),이태원(Taewon Lee) 한국콘텐츠학회 2021 한국콘텐츠학회논문지 Vol.21 No.4

본 연구는 우리나라 대표적인 지역화폐인 동백전과 인천e음 앱 사용자 리뷰를 분석하여 지역화폐 사용자의 긍정/부정 요인을 파악하고, 이를 바탕으로 마케팅 전략을 수립하였다. 앱 사용자 리뷰를 별점을 기준으로 하여 긍정과 부정으로 분류하고 각각 워드클라우드, 토픽모델링, 소셜 네트워크 분석을 수행하였다. 그 결과, 동백전과 인천e음 부정 리뷰에서는 공통적으로 앱 사용과 카드 발급에 대한 불만이 주로 나타났으며, 긍정 리뷰에서는 ‘캐시백’에 대한 만족감과 함께 ‘지역경제‘와 ‘소상공인’과 같은 키워드의 출현으로 지역화폐 사용자들은 자신의 소비가 지역경제 활성화에 도움이 된다고 인식하여 지역화폐를 사용하는 데 있어 만족감을 느끼는 것으로 나타났다. 본 연구의 분석결과로 파악된 만족/불만족 요인을 기반으로 개선해야 할 점과 더욱 강화해야할 점을 파악하고, 이에 적절한 마케팅 전략을 도출하였다. 본 연구에서 활용한 텍스트 마이닝 방법과 연구 결과는 실질적으로 지역화폐 담당 공무원들과 마케터들에게 지역화폐에 대한 유의미한 정보를 제공해 줄 수 있다. This study analyzed user reviews of Dongbaekjeon and Incheoneum app, which are representative local currencies in Korea, to identify the positive/negative factors of local currency users, and established a marketing strategy based on this. App user reviews were classified into positive and negative based on the star rating, and word cloud, topic modeling, and social network analysis were performed, respectively. As a result, in the negative reviews of Dongbaekjeon and Incheoneum, dissatisfaction with app use and card issuance appeared in common. In positive reviews, keywords such as ‘local economy and ’small business owners along with satisfaction with ‘cashback appeared. It means that local currency users perceived that their consumption support local economy, and they felt satisfaction in using local currency. Based on the satisfaction/dissatisfaction factors identified as a result of the analysis of this study, we identified what needs to be improved and to be strengthened, and appropriate marketing strategies were established. The text mining method used in this study and research results can provide meaningful information about local currencies to public officials and marketers in charge of local currencies.

온라인 리뷰 빅데이터 분석을 통한 흰여울문화마을 관광 활성화 방안 연구

이새미 ( Lee Sae-mi ),유승의 ( Ryu Seung-eui ) 한국호텔리조트학회(구 한국호텔리조트카지노산학학회) 2020 호텔리조트연구 Vol.19 No.1

The purpose of this study is to investigate tourists' perceptions by analyzing tourism-related data among social big data, and to derive ideas for using social big data in tourism and promoting the tourism industry. To this end, 1162 tourists' online reviews were collected and analyzed by LDA, a representative topic modeling technique among text mining techniques, and extracted into 7 topics(sightseeing, emotional image 1, purpose of travel, parking dis­comfort, recommendation, architecture, emotional image 2). Topic 7 had the highest weight and consisted of keywords showing the emotional image of tourists. Topic 4 of the seven themes showed tourists' negative feelings about the parking problem. The meaning of this study is as follows. First, by analyzing the comments of tourists, authors suggest ideas for tourism based on the main issues. Second, text mining, which is one of the big data analysis technologies that can quantify reviews, which is unstructured data, is employed to analyze tourist opinions. Third, theoretical and practical implications are suggested based on the analy­sis results of tourist opinions.

사회적 가치창출이 조직감정, 정서적 몰입, 직무성과에 미치는 영향 - 카지노기업을 중심으로 -

이새미 ( Lee Sae-mi ),구동우 ( Koo Dong-woo ),김동규 ( Kim Dong-kyu ) 한국호텔리조트학회 2022 호텔리조트연구 Vol.21 No.2

This study investigated the effect of employees' perceptions on social value activities of the casino company on job performance through organizational emotions and affective commitment in a situation where the necessity of corporate social value activities is required by the times. The results found that the employees' perceptions of the social value activities of the casino company had a positive effect on the organizational emotions but did not on affective commitment and job performance. Organizational emotion had a positive effect on employees' affective commitment to the organization but did not on job performance. Affective commitment had a positive effect on employee performance. The results of this study suggest the necessity of social value activities for the casino company and can provide management strategies to achieve organizational goals through efficient human resource management.

브랜드 진정성이 브랜드 일치성과 브랜드 열의에 미치는 영향과 브랜드 로얄티와의 관계

이새미(Lee Sae Mi),구동우(Koo Dong Woo),김지영(Kim Ji Young) 한국외식경영학회 2018 외식경영연구 Vol.21 No.4

본 연구는 커피 전문점 고객들이 지각하고 있는 브랜드 진정성, 브랜드 일체성, 브랜드 열의, 그리고 브랜드 로얄티에 미치는 영향력을 검증하기 위해 실시되었다. 이러한 연구목적을 위해 브랜드 진정성과 브랜드 로얄티를 기반으로 한 선행연구를 기반으로 브랜드 진정성을 몰입적 진정성, 전통적 진정성 그리고 정직적진정성의 세 가지의 차원으로 제시하고, 이들이 각각 브랜드 일체성과 브랜드 열의에 미치는 영향력을 검증하고, 또한 브랜드 로얄티 형성에 어떠한 영향을 미치는지 실증적으로 검증하였다. 실증분석을 위하여 설문조사 방법을 통해 558명의 커피빈 소비자들을 대상으로 이러한 연구단위들 사이에서 영향관계를 실증적으로 분석하고, 이러한 연구결과를 기반으로 커피 전문점 브랜드의 브랜드 마케팅 전략을 위한 방안을 제시하고자 시도되었다. 본 연구의 결과를 요약하면, 다음과 같다. 첫째, 몰입적 진정성은 브랜드 일체성에 통계적으로 유의한 정(+)의 영향을 미치는 것으로 나타났으나, 브랜드 열의에는 영향을 미치지 않는 것으로 분석되었다. 둘째, 전통적 진정성은 브랜드 일체성과 브랜드 로얄티에 통계적으로 유의한 정(+)의 영향을 미치는 것으로 나타났다. 그러나 정직적 진정성은 브랜드 일체성과 브랜드 열의에 통계적으로 유의한 영향을 미치지 않는 것으로 나타났다. 셋째, 브랜드 일체성은 브랜드 열의와 브랜드 로얄티에 통계적으로 유의한 정(+)의 영향을 미치는 것으로 나타났고, 브랜드 열의는 브랜드 로얄티에 통계적으로 유의한 정(+)의 영향을 미치는 것으로 나타났다. 본 연구는 커피 전문점을 중심으로 브랜드 진정성을 개념화하고 이들이 미치는 영향력을 제시하고, 이러한 영향관계에서 브랜드 로얄티의 형성과정을 제시하였다는 점에서 그 의의가 있다. This study examines the relationships between perceptions of brand authenticity, brand identification, brand passion, and brand loyalty among Coffeebeans customers in Korea. Based on the well-established framework of brand authenticity and brand loyalty, this study proposes and tests a model that attempts to understand the dynamic relationships among three dimensions of brand authenticity, brand identification, passion, and loyalty. The verified model, coffee shop customers, confirmed that commitment authenticity had a significant effect on brand identification. However, it did not significantly influence brand passion. Heritage authenticity had positive effects on brand identification and brand passion. Sincerity authenticity did not significantly affect brand identification and brand passion. Brand identification had significant influences on brand passion and brand loyalty. Last, brand passion significantly influenced brand loyalty.

한국인 소아 갑상선 안병증의 발생 빈도 및 임상양상

이새미(Sae Mi Lee),신문경(Moon Kyeong Shin),김남영(Nam Yeong Kim),안희배(Hee Bae Ahn) 대한검안학회 2019 Annals of optometry and contact lens Vol.18 No.4

Purpose: To investigate the incidence of pediatric thyroid associated ophthalmopathy (TAO) in Korean, compared diagnosed TAO group and non-diagnosed TAO group to evaluate clinical characteristics of pediatric TAO. Methods: We retrospectively analyzed the medical records (ophthalmic examination, thyroid function test) 84 patients who visited ophthalmology outpatient clinic for evaluating TAO after diagnosed thyroid disease in pediatric department from July 2008 to July 2018. We compared thyroid function test diagnosed TAO group and non-diagnosed TAO group. Results: Among 84 patients, 28 patients (33.3%) were diagnosed with TAO. None of the patients diagnosed with TAO had severe ophthalmic complication including diplopia, vision loss, visual field defect, decreasing color vision. Compared thyroid function test in two group (TAO vs. non-TAO), TSH (p = 0.07), free T4 (p = 0.07), and Tg-Ab (p = 0.3) did not show statistically significant differences in two groups. But TAO group showed high levels of TRAb and showed meaningful differences in statistically (p = 0.01). Conclusions: The incidence rate of pediatric TAO in Korean was 33.3%. Require screening of TAO when diagnosing pediatric thyroid disease. TAO group showed high TRAb level compared with non-diagnosed TAO group. Children with high TRAb level needs attention and regular follow up.

류전윈(劉震雲) 소설에 나타난 말과 침묵의 커뮤니케이션 ― 소설 ≪수기(手機)≫를 중심으로

이새미 ( Lee Sea-mi ) 중국어문연구회 2017 中國語文論叢 Vol.0 No.80

Liu, Zhenyun is a representative writer of new realism novels and has built a `new` form of realism literature through objective and realistic portrayals of individual everyday life routines, breaking away from Chinese realism literature, which has strong socialist characteristics. Among them, the novel Cell Phone, which attracted the attention of the public due to the popularity of the same movie, depicts a human being living in a modern city civilization through the medium of a cell phone. Cell phones and microphones are both important tools to verify the words and desires of all of the characters. The cell phone carries a desire for sex and affection, and the microphone carries a desire for authority. The characters do not talk to each other but `excrete` their individual words. Their transformed desires and chaotic words are a form of expressing the alienation and solitude of the characters. In machine-oriented and city-based civilization, humanity is gradually isolated and genuine communication between the Dasein is not achieved. Ultimately, individual solitude is transformed into distorted desire, which leads to endless talking There are many situations and devices for communication, but real communication is not happening, which is where irony occurs throughout the novel. However, there is another type of communication that goes through `silence` among the many words in the novel. This `relationship in silence` contains more possibilities of communication than other relationships. This novel seeks to find ways to solve city problems and human existence problems from the country in the past. The contrasting elements of city and country are found often in the novel such as rapidity and slowness, closeness and distance, and noise and calmness as different categories. In a slow, remote, and serene world, time and space create history and vitality. This contrasts with the appearance of modern city society.

류헝 소설의 낭만적 데카당스 - 소설 <허증(虛證)>을 중심으로

이새미 ( Lee Sea-mi ) 중국어문연구회 2016 中國語文論叢 Vol.0 No.78

New realism novelist Liu Heng(1954~) released a novelette Meaningless Evidence in 1988, created by the motivation of his friend`s death during his executives` training course in Beijing University of Education. This story is mainly focused on the character`s collapse of his mind and body. The story also implies romanticism, the root of Decadence, through the protagonist`s collapse and the sight of other characters. It is quite a contrast while the studies tell that his original works have enlightening and naturalistic characteristics. Guo, Pu-yun, the protagonist, goes through a fate of realistic contradiction and conflict, also mental exhaustion to his death. Yet the point that he never shows the will to struggle and contemplates the stage of death is a Decadent characteristics of this work. The Characteristics of Decadence in this work is delivered by an individual anguishing between an attachment for life and a wound from reality, not by the corruption of general human nature. The description in Liu Heng`s work can be told as a passive attitude for secularization, but a true resistance. The Decadent factors of characters definitely includes their vague fear and struggle of sorrow for new acceptance of their new world after the Cultural Revolution. However, even if Guo, Pu-yun`s death shows the feature of aesthetics, it is worth of noting that its Decadence never ends to nihilism. A Clue of interpretation can be found starting with the point that Decadence roots from romanticism. Inside his dry touch as if he`s contemplating reality, there is an infinite inquire for human`s desire and instinct, based on the novelist`s hope for human`s vitality and sacredness.

리튬 이차전지용 분리막에 대한 열처리의 영향

이새미(Sae Me Lee),류상욱(Sang Woog Ryu) 한국고분자학회 2012 폴리머 Vol.36 No.1

본 연구에서는 리튬 이차전지용 분리막을 80, 100, 120℃의 온도에서 각각 1시간 동안 열처리하여 형상 및 물성의 변화에 미치는 영향을 평가하였다. 열처리는 전자빔처리에 의한 사슬절단 산화반응과 달리 화학적 반응을 수반하지 않았으며, 흥미롭게도 인장강도 및 탄성계수가 향상되는 효과를 보여주었다. 하지만 100℃ 및 120℃에서 처리된 분리막의 경우 PE 섬유사에 상당량의 주름이 형성되었으며 각각 7.5 및 15%의 면적수축이 관찰되었다. 결과적으로 80℃, 1시간의 처리 조건을 통하여 5%의 면적 수축이 발생되었지만 일반 분리막대비 향상된 전지특성을 유지하면서 최대 1.3배의 인장강도 및 2.3배의 탄성계수를 확보할 수 있었다. Heat treatment effect of polyethylene (PE) separators was investigated after storage at 80, 100 and 120℃ for 1 h. All the samples showed enhanced tensile strength and modulus after heat treatment, but thermal shrinkage up to 15% was observed in PE films having newly formed dimple structure on the surface of fiber after annealed at 100 and 120℃. Although there was 5% of thermal shrinkage after annealing at 80℃, no such serious changes in PE fiber was observed. Furthermore, the separator was found to have enhanced cell performance with 1.3 and 2.3 times higher tensile strength and modulus after heat treatment at 80℃ for 1 h.

BA와 Ethephon처리에 따른 비비추속 식물의 Crown bud 유도 효과

윤새미(Sae Mi Yoon),류선희(Sun Hee Ryu),최한(Choi Han),이종석(Jong Suk Lee),김윤진(Yoon Jin Kim),김상용(Sang Young Kim),이승연(Seung Youn Lee) 한국원예학회 2017 한국원예학회 학술발표요지 Vol.2017 No.5