뷰티 크리에이터에 대한 대학 교육과정의 중요도, 만족도 및 개선방안에 관한 연구 = The university curriculum for beauty creators A Study on the Importance, Satisfaction and Improvement Plan

다국어 초록 (Multilingual Abstract)

In the present era, the main medium of information delivery from text and images to videos has changed. As YouTube became a popular medium, a new job called YouTube creator was created. YouTube creators are also called YouTubers and are the main producers of content. Generation Z, which mainly consumes such content, is called Digital Native. For Generation Z, who are familiar with mobile communication and media, YouTube is a more intimate medium and has an environment where anyone can easily become a YouTuber with the convenience of producing their content with just a mobile phone, and many students have hoped for a professional YouTuber based on the success of influencers who succeeded as YouTubers. This change has a lot of influence on the beauty industry, and it is challenging a new job called a beauty YouTuber, which uses beauty as the main content topic, not only students from beauty colleges but also graduates or beauty industry workers and prospective students who want to enter college.
Recently, as the fourth industrial revolution has also accelerated due to COVID-19 and Pendemic, it is time to adapt to the rapidly changing trend of the times, and further realize the need to prepare for a new leap forward.
This study targets college students and graduates majoring in beauty across the country to analyze the importance and satisfaction of the university curriculum for beauty creators and come up with improvement measures. The survey was conducted to analyze the importance and satisfaction of the educational contents, educational methods, educational facilities, and the environment for beauty creator education at the current beauty college, and to prepare improvement measures.
First, as a result of examining the current status of beauty creator curriculum at beauty universities nationwide, there were 21 four-year and 12 two-year curriculums nationwide, with a total of 33 departments nationwide
Second, as a result of examining the importance and satisfaction of the curriculum for beauty creator education at beauty colleges, education methods, educational facilities, and environment, the most important questions were 59.7% "very important" and 35.6%. On the other hand, the questions about 'group-style classes' were the lowest at 20.6% of 'very important' and 36.0% of 'important'. As a result of the satisfaction analysis, 28.7% of the questions about "professional program classes" were "very satisfied" and 43.4% were "satisfied." On the other hand, the questions about 'connection of special lectures on current business YouTubers' were the lowest with 14.7% of 'very satisfied' and 30.9% of 'satisfied'.
Third, as a result of analyzing the difference between curriculum importance and curriculum satisfaction, a response t-test was conducted to find out the average difference between beauty creator curriculum importance and satisfaction for 136 people who said they had experience in beauty creator subjects or self-study. As a result, education content, education method, educational facilities, and environment were all statistically significant based on the significance level of 0.001. Therefore, the null hypothesis was rejected and the confrontational hypothesis was adopted, and it can be said that the importance of education is different from the satisfaction of the curriculum.
Fourth, as a result of examining the correlation between curriculum importance and curriculum satisfaction, it showed the highest positive (+) correlation among the correlation between educational method satisfaction and educational facility and environmental satisfaction. On the contrary, the importance of educational content and the importance of educational facilities and the environment showed the lowest negative (-) correlation. It was found that the correlation between educational facility and environmental importance and educational method satisfaction was not significant.
Therefore, through this study, overall, satisfaction with the educational content and education method was high in the current curriculum, but it was found that it wanted to improve in the educational facilities and environment. Although it showed high satisfaction in terms of educational content and educational method, it is necessary to prepare improvements to further increase satisfaction by preparing improvements in the area.

목차 (Table of Contents)

• 표 목차 ⅶ
• Ⅰ. 서론 1
• 1. 연구의 필요성 및 목적 1
• 2. 연구문제 및 방법 3
• 3. 연구 구성도 4
• Ⅱ. 이론적 배경 5
• 1. 뷰티 크리에이터 5
• 가. 뷰티 크리에이터의 개념 5
• 나. 뷰티 크리에이터의 수익구조 6
• 다. 유튜브(YouTube) 7
• 라. 뷰티 콘텐츠 8
• 2. Z세대와 미용교육 10
• 가. Z세대의 개념의 개념 10
• 나. Z세대와 미용교육 10
• 3. 뷰티 크리에이터 관련학과 현황 12
• 가. 지역별 미용관련학과 현황 12
• 나. 특성별 미용관련학과 현황 13
• 4. 뷰티 크리에이터 관련교과 현황 22
• 가. 뷰티크리에이터 관련 교육과정을 포함하는 4년제 대학의 관련 교과목 현황 22
• 나. 뷰티크리에이터 관련 교육과정을 포함하는 2ㆍ3년제 대학의 관련 교과목 현황 24
• 5. 선행 연구 분석 26
• 가. 교육과정 26
• Ⅲ. 연구 방법 29
• 1. 연구대상 29
• 2. 연구도구 30
• 가. 설문지 구성 및 내용 30
• 3. 자료처리 및 분석 31
• Ⅳ. 연구결과 및 고찰 32
• 1. 인구통계학적 특성 32
• 2. 교육과정 중요도 및 만족도 요인분석 34
• 가. 교육과정 중요도 요인분석 34
• 나. 교육과정 만족도 요인분석 36
• 3. 교육과정 중요도 및 만족도 인식조사 37
• 가. 교육과정 중요도 인식조사 37
• 나. 교육과정 만족도 인식조사 40
• 4. 교육과정 중요도 및 교육과정 만족도 차이분석 44
• 가. 교육과정 중요도 차이분석 45
• 1) 연령별 45
• 2) 전공별 48
• 3) 학력별 51
• 4) 학년별 52
• 나. 교육과정 만족도 차이분석 55
• 1) 연령별 51
• 2) 전공별 57
• 3) 학력별 61
• 4) 학년별 53
• 5. 교육과정 중요도, 교육과정 만족도 상관관계 65
• 6. 교육과정 개선방안 66
• Ⅴ. 결론 및 제언 67
• 1. 결론 67
• 2. 연구의 제한점 및 제언 69
• * 참고문헌 70
• * Abstract 74
• * 부록: 설문지 78