물방울무늬 크기와 배색방법에 따른 원피스드레스 착용자의 이미지 시각

다국어 초록 (Multilingual Abstract)

In this study, dot print, which can evoke symbolism and psychological responses of customers, was selected among prints. And the stimulus was made by giving changes in the size, the coloration types of dots and the background colors and its area ratio. With this stimulus as the object, I would like to examine the image dimension of people wearing dot-printed dresses, coloration of achromatic color - achromatic color (30), coloration of achromatic color -chromatic color (50), coloration of color contrast(20), coloration of brightness contrast (40), coloration of chroma contrast (40), indeed, sizes of dot prints by coloration typess and differences of image perception and area ratios depending on coloration typess and influence of clue affecting image perception.
Bias sampling was used for data collecting with 1,080 college women who are in their twenties living in Gyeongnam and Gyeongbuk regions from March 6 through April 10, 2006. Finally, 1,071 copies out of the 1,080 persons' collected data were used as the analysis data except for insufficient data for the analysis. The statistical typess used for the analysis were factor analysis, analysis of variance (ANOVA), t-test, least significant difference test and multi-variate data analysis.
The summary of the result in this study is as follows.
First, as the result of examining the image dimension of dot-printed dresses depending on 5 coloration typess, 27 pairs of adjectives were shown as visibility, chastity, attractiveness, cuteness and feminity in the coloration of achromatic color-achromatic color and 29 pairs of adjectives were shown as visibility, attractiveness, chastity, cuteness and feminity image, which are 5 image dimensions, in the coloration of achromatic color-chromatic color. Among contrast coloration, 25 pairs of adjectives in the coloration of color contrast appeared with 5 dimensions of visibility, attractiveness, cuteness, chastity and high class image, 27 pairs of adjectives in the coloration of brightness contrast were shown with 4 dimensions of visibility, chastity?feminity, cuteness and attractiveness image and 23 pairs of adjectives in the coloration of chroma appeared in 4 dimensions of visibility, cuteness, chastity and attractiveness image.
Second, in the image perception by each coloration types, it was effective to arrange colors of Gr/W, W/Bk no matter what the size of dots for feminine image and the coloration of Bk/Gr was evaluated as negative in the case of the coloration of achromatic color- achromatic color mixing with three colors of W/Bk (White/Black), Bk/Gr (Black/Gray)and Gr/W (Gray/White). In the case of achromatic color-chromatic color coloration, in other words, in the case of mixing 5 coloration such as W/R (White/Red), W/B (White/Blue), W/P (White /Purple), W/G (White /Green) and W/Br (White /Brown), 2.6 cm dots in the order of Blue > Purple > Green >Red on white background were effective for cute image and white dots on the brown background were perceived very negative no matter what the size was. In the case of contrast coloration, for visibility image, blue background/8cm yellow dots in the case of color coloration, p tone yellow background/g tone with 1.8cm blue dots and lt tone yellow background/dk tone 8cm blue dots in the brightness contrast were effective. In the case of chroma contrast, dp tone blue-green background/g tone 2.6cm red dots, g tone yellow backgroun d/dp tone 5cm blue dots and lt/Gy tone yellow background/b tone blue dots were more effective than the opposite mixture. For attractiveness image, background/1.8cm, 2.6cm and 5cm blue-green dots were more effective than blue background/yellow dots in the case of color contrast and the mixture of yellow/blue coloration in p/g tone, without relation to the size of dots, effectively acted in either side of the background in the case of brightness contrast.
Third, examining influence of the clues on the image of dot-printed dresses, there were differences depending on the image dimension by 5 typess of coloration. Regarding the colorations of achromatic color - achromatic color and achromatic color - chromatic color, the color mixture affected all the five images independently and color mixture for the visibility image and the area ration between dots and background for cuteness and feminity image acted as dominant clues in both colorations and showed common responses. It is considered that such responses came from the use of achromatic colors in both coloration typess. However, in the case of contrast coloration, brightness tone for the visibility image in the case of the brightness contrast coloration and the chroma tone in the contrast coloration acted as the dominant clues. For the cuteness image, color mixture in the case of color contrast and the size of the dots, brightness tone, the tone area ration and the size of the dots in the case of the chroma contrast and the chroma tone, the color mixture and the tone area ratio in the case of the chroma contrast acted as independent clues. Therefore, there were differences in influence of the clues depending on the three properties, which are color, brightness and chroma, in the contrast coloration. Regarding the interaction of these factors used as the clues, all the 5 coloration typess affect by integration at the step of perception by interaction of the color mixture and the area ratio in the cuteness image and their influences on the images were different depending on the typess of coloration.
From the above, attractiveness, feminity, cuteness and chastity including visibility are important aspects in terms of characters of the dot pattern to emphasize and express personality in the modern fashion. When trying to present image in this side, for example, W/Bk coloration with a big difference in brightness or white dots in red, blue and purple background were effective and the size of the dots were bigger, the effectiveness was higher. Therefore, it was proved that the size of dots and the coloration of dots and background color and its area ratio are clues to form images of people wearing dot-printed dresses. If how to mix coloration types and these clues is suggested, it could be used as the basic information for creating various images at the time of design planning.
Therefore, if coloration types that matches well with dot size and background and the area ratio are properly selected, it is possible to create various images. Thus, the result that the morphologic approach theory viewing that information changes in its meaning depending on the relevance to other information was established.

목차 (Table of Contents)

• 표목차 = iv
• 그림목차 = vi
• Abstract = xi
• 제1장 서론 = 1
• 제1절 연구의 필요성 = 1
• 제2절 연구의 목적 = 4
• 제3절 연구의 구성 = 5
• 제2장 이론적 배경 = 6
• 제1절 배색 이론 = 6
• 제2절 물방울무늬 = 11
• 제3절 무늬와 배색이미지 = 15
• 제3장 실증적 연구 = 19
• 제1절 연구문제 = 19
• 제2절 연구과정 = 22
• 제3절 연구방법 = 23
• 제4장 연구결과 및 논의 = 35
• 제1절 무채색-무채색 배색에 따른 물방울무늬의 이미지 = 35
• 1. 무채색-무채색 배색에 대한 이미지 차원 = 35
• 2. 물방울무늬 크기별 무채색-무채색 배색과 면적비에 따른 이미지 지각 = 38
• 3. 무채색-무채색 배색방법별 물방울크기와 면적비에 따른 이미지 지각 = 47
• 4. 물방울무늬 크기와 무채색-무채색 배색 및 면적비 변화가 착용자의 이미지에 미치는 영향 = 54
• 제2절 무채색-유채색 배색에 따른 물방울무늬의 이미지 = 62
• 1. 무채색-유채색 배색에 대한 이미지 차원 = 62
• 2. 물방울무늬 크기별 무채색-유채색 배색과 면적비에 따른 이미지 지각 = 65
• 3. 무채색-유채색 배색방법별 물방울크기와 면적비에 따른 이미지 지각 = 76
• 4. 물방울무늬 크기와 무채색-유채색 배색 및 면적비 변화가 착용자의 이미지에 미치는 영향 = 85
• 제3절 색상대비 배색에 따른 물방울무늬의 이미지 = 91
• 1. 색상대비 배색에 대한 이미지 차원 = 91
• 2. 물방울무늬 크기별 색상대비 배색과 면적비에 따른 이미지 지각 = 94
• 3. 색상대비 배색방법별 물방울크기와 면적비에 따른 이미지 지각 = 102
• 4. 물방울무늬 크기와 색상대비 배색 및 면적비 변화가 착용자의 이미지에 미치는 영향 = 106
• 제4절 명도대비 배색에 따른 물방울무늬의 이미지 = 111
• 1. 명도대비 배색에 대한 이미지 차원 = 111
• 2. 물방울무늬 크기별 명도대비 배색과 톤면적비에 따른 이미지 지각 = 114
• 3. 명도대비 배색방법별 물방울크기와 톤면적비에 따른 이미지 지각 = 124
• 4. 물방울무늬 크기와 명도대비 배색에 및 톤면적비 변화가 착용자의 이미지에 미치는 영향 = 131
• 제5절 채도대비 배색에 따른 물방울무늬의 이미지 = 139
• 1. 채도대비 배색에 대한 이미지 차원 = 139
• 2. 물방울무늬 크기별 채도대배 배색과 톤면적비에 따른 이미지 지각 = 141
• 3. 채도대비 배색방법별 물방울크기와 톤면적비에 따른 이미지 지각 = 152
• 4. 물방울무늬 크기와 채도대비 배색 및 톤면적비 변화가 착용자의 이미지에 미치는 영향 = 159
• 제5장 결론 및 제언 = 167
• 제1절 요약 및 결론 = 167
• 제2절 연구의 제한점 및 제언 = 172
• 참고문헌 = 173
• 부록 = 179