중국경제의 생명코드가 해독과 중국경제의 이야기를 다각도로 외부에 전파

조로호,무희원 한국경영실무학회 2023 한국경영실무학회지 Vol.9 No.1

중국 공산당 제20차 전국대표대회 보고서는 완전한 미디어 커뮤니케이션 시스템의 구축을 강화 하고 새로운 주류 여론의 패턴을 형성할 것을 제안하였다. 미디어의 가치를 어떻게 발휘할 것인가, 중국 문화의 입장을 고수할 것인가, 중국 경제의 이야기를 어떻게 잘 전달할 것인가, 중국의 목소 리를 어떻게 확산시키고 세계무대에서 중국의 이미지를 형성할 것인가가 오늘날 주류 여론의 새로 운 발전 지표라고 할 수 있다. 본 연구는 중국 경제의 생명코드를 해독하는 것을 주요 주제로 삼 고, 중국 경제의 이야기가 해외에 전파될 수 있는 더 나은 소통의 길을 찾기 위해 좋은 이야기, 좋 은 언론인, 좋은 매체 등 여러 관점에서 중국 경제의 이야기를 잘 전달할 수 있는 방법을 논의하고자 하였다. The report of The 20th National Congress of the Communist Party of China proposes to strengthen the construction of a full media communication system and shape a new pattern of mainstream public opinion. How to bring into play the value of media, how to adhere to the position of Chinese culture, how to tell the story of China's economy well, how to spread China's voice and shape China's image on the world stage are the new development indicators of mainstream public opinion today. This study takes deciphering the life code of China's economy as the main narrative line, and discusses how to tell the story of China's economy well from multiple perspectives such as good stories, good journalists, and good media, in order to find a better communication path for the story of China's economy to be disseminated abroad.

基于CNKI数据库的中国电影产业与数字经济研究文献分析

조로호 한국경영실무학회 2022 한국경영실무학회지 Vol.8 No.2

본 연구는 최근 몇 년동안 중국 영화산업 및 디지털 경제 연구분야의 여러 문헌 사례를 분석하여 중국 영화산업 및 디지털 경제의 발전 현황에서 출발하며 중국영화산업 및 디지털 경제 관련 발전 및 응용을 정리함과 동시에 산업 현황이 디지털 경제 발전에 가져온 도전을 정리하였다. 이러한 문헌에서 중국영화 산업 및 디지털 경제 발전을 위한 발전 대안을 찾고자 하였다. 이 연구는 영화 산업 및 디지 털 경제의 정의에 대한 관련 문헌에서부터 선행연구에서 영화산업 및 디지털 경제의 정의를 정리한 후 영화산업 과 디지털 경제의 현황을 정리하고 그 정의와 현황의 정리에 대하여 중국 영화산업과 디지털 경제의 잘전을 위한 새로운 아이디어를 제시하였다. 관련 문헌을 정리하면서 연구자들은 선행연구를 바 탕으로 더 많은 실행가능한 연구 주제를 탐구하기 위해 더 많은 중국 영화와 디지털 경제를 결합할 수 있는 기회를 제공하였다는 점에서 의의가 있다고 할 수 있다. This study analyzes several literature cases in the field of Chinese film industry and digital economy research in recent years, and starts from the current development status of Chinese film industry and digital economy. While sorting out the development applications related to Chinese film industry and digital economy, it also sorts out the challenges brought by the current status of the industry to the development of digital economy, in order to find development countermeasures for the development of Chinese film industry and digital economy in these literatures. Based on the relevant literature about the definition of film industry and digital economy, the study summarizes the definition of film industry and digital economy from previous studies. Secondly, the current situation of the film industry and digital economy is reviewed, and new development ideas are provided for the development of Chinese film industry and digital economy through the definition and current situation.

중국 디지털 문화산업의 발전 트랜드와 핫스팟에 관한 연구

조로호 한국경영실무학회 2023 한국경영실무학회 학술발표대회 Vol.2023 No.12

基于CiteSpace的数据新闻传播效果研究

曹露浩(Luhao Cao),金彦君(Yanjun Jin) YIXIN 출판사 2023 Journal of Humanities and Social Sciences Vol.1 No.2

大数据步入各行各业,对新闻业界也产生了重大影响。在数据新闻中,可视化被视为发展极其关键的一环,运用可视化的手法呈现新闻,拓展了新闻生产的内容和呈现方式。本研究借助科学计量学软件 CiteSpace,以知网数据库(CNKI)中的数据新闻近 20 年的相关文献为数据来源,对数据新闻的共现和聚类进行分析,对最新研究动态和发展对策进行可视化知识图谱绘制,并结合定量和定性分析,以澎湃“美数课”为例,在选取部分样本后,采用文本分析的方法探究可视化与数据新闻传播效果的呈现关系,以期为数据新闻媒体在今后采取可视化形式呈现新闻时寻求发展策略,更好推动该行业的良性发展。 Big data has entered various industries and has had a significant impact on the news industry. In data news, visualization is seen as a crucial aspect of development, and the use of visualization techniques to present news has expanded the content and presentation methods of news production. This study utilizes the scientific metrology software CiteSpace to analyze the co-occurrence and clustering of data news from relevant literature in the CNKI database over the past 20 years, and to visualize knowledge graphs of the latest research trends and development strategies. And this study combines quantitative and qualitative analysis, taking the ‘Meishuke’ on ‘www.thepaper.cn’ as an example. After selecting some samples, text analysis is used to explore the relationship between visualization and the presentation effect of data news dissemination, in order to seek development strategies for data news media in the future when presenting new news in visual form and better promote the healthy development of the industry.

中国数字文化产业发展问题及策略研究

金彦君(Yanjun Jin),曹露浩(Luhao Cao) YIXIN 출판사 2023 Journal of China Studies Vol.1 No.3

随着中国数字文化产业的发展状大及市场潜能提升,发展中国数字文化产业成为产业经济市场化的必行之路。然而,中国数字文化产业在强大自身内核和走向国际舞台的过程中,依然面临理论基础薄弱,内容缺乏创新性,法律法规监管不够完善,产业结构不均衡等发展问题。对此,本研究针对中国数字文化产业发展的以上问题进行剖析,为中国数字文化产业发展寻找合适的路径和对策,以期为中国数字文化产业发展贡献微薄之力。 With the rapid growth of China’s digital culture industry and the expanding market potential, the industry's development has become an essential avenue for marketizing the industrial economy. However, as China's digital culture industry strives to strengthen its core and make strides onto the international stage, it grapples with developmental challenges such as a weak theoretical foundation, a lack of content innovation, inadequate legal and regulatory oversight, and an imbalanced industrial structure. In light of these issues, this study conducts an analysis of the aforementioned challenges within China's digital culture industry. The goal is to identify suitable strategies and pathways for its advancement, thereby making a valuable contribution to the industry’s growth in China.

银发一族智慧社区养老服务参与意愿影响因素研究

李超阳(Chaoyang Li),牛凯宁(Kaining Niu),任玉璐(Yulu Ren),梁洁(Jie Liang),曹露浩(Luhao Cao) YIXIN 출판사 2024 Journal of China Studies Vol.2 No.3

随着全球人口老龄化速度日益加快,解决养老问题成为一大难题,基于大数据及互联网技术的智慧社区养老服务应运而生。为进一步探析老年人对于智慧社区养老服务参与意愿的影响因素,首先通过从智慧社区养老和参与意愿两个方面梳理相关文献研究,为本文提供理论依据;其次,为实现研究的典型性,以潍坊市作为研究试验点,通过发放问卷的方式收集关于老年人智慧社区养老服务参与意愿的调研并采用单因素分析进行因素筛查,将筛查后的结果通过二元logistic 回归方法进行分析;再次,得出结果主要从三个方面分析,个体因素中年龄、户口类型、职业;家庭内部因素中居住状况、家人是否支持您参加社区养老以及外部因素中邻里关系、暴露隐私是老年人对智慧社区养老的参与意愿的影响因素;最后,通过讨论发现现存问题所在并提出通过提供以需求为导向的智慧社区养老服务、更新养老观念、营造良好外部环境等举措来提高老年人智慧社区养老参与意愿。 With the accelerating global aging population, solving eldercare issues has become a significant challenge, and smart community elderly care services based on big data and internet technology have emerged as a response. To further analyze the factors influencing the elderly’s willingness to participate in smart community elderly care services, this study first reviews relevant literature from the perspectives of smart community elderly care and willingness to participate, providing a theoretical basis for this paper. Next, to ensure the typicality of the research, Weifang City is selected as the study’s experimental site. Questionnaires were distributed to collect data on the elderly’s willingness to participate in smart community elderly care services, and univariate analysis was conducted for factor screening. The screened results were then analyzed using binary logistic regression. The results are mainly analyzed from three aspects: individual factors such as age, type of household registration, and occupation; family internal factors such as living situation, family support for participating in community elderly care, and external factors such as neighborhood relationships and exposure to privacy. These factors influence the elderly’s willingness to participate in smart community elderly care. Finally, through discussion, the study identifies existing problems and proposes measures to improve the elderly’s willingness to participate in smart community elderly care, such as providing demand-oriented services, updating elderly care concepts, and creating a favorable external environment.