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      • KCI등재

        초현실주의 데페이즈망을 응용한 헤어아트 형태연구

        유애진 ( Ae-jin Yoo ),양은진 ( Eun-jin Yang ) 한국미용예술경영학회 2015 미용예술경영연구 Vol.9 No.2

        One of the noticeable features of hair art in early 21st century was the introduction and application of the objects which were found. A creative and innovative hair design was created by introducing a variety of objects which were not even imagined before to the hair. The complicated features created by mixture of multiplicity and simplicity of human beings pursue surrealism as a way to escape from the illogical and sensual thinking system. This study investigated the concept, background, development process and features of surrealism, The trends of arts as the source of design concept, ideation and background of depaysement. Furthermore, this paper examined the expression techniques and features of depaysement. One of expression techniques of surrealism in moderntimes, concept and background of hair art. Finally analyzed the features of surrealistic hair art works. The Hair art expressed the depaysement techniques via exaggeration and change of silhouette, concealment of a body and deformed form to embody the frameworks of thinking and idea. It broke the order of simple form and conventional concept. This study will be the opportunity for continuing communications with formative arts. It is expected that the works by many artists are analyzed and investigated in artistic aspects, a diversity of methods to create hair art will be developed and researches on them will be activated. Moreover, The methods to create hair art required for producing the forms in the field and a variety of motivations need to be investigated more. The suggestion of this paper will help further study and to strengthen the academic theories in hair industry.

      • KCI등재후보

        멀티채널 환경에서의 소비자 혼란이 소비자 반응에 미치는 영향: 뷰티산업을 중심으로

        유애진 ( Ae-jin Yoo ) 한국미용예술경영학회 2020 미용예술경영연구 Vol.14 No.4

        본 연구는 정보탐색 채널에 따라 소비자 혼란 수준의 차이와 뷰티서비스를 이용하기 위한 정보탐색 과정에서 소비자 혼란으로 인한 인지적, 감정적 반응에 미치는 영향관계를 실증분석하였다. 정보탐색채널은 온라인채널, 오프라인채널, 중립채널로 구분하였고, 소비자 혼란은 과잉혼란, 불신혼란, 과부하혼란, 모호혼란으로 세분화하였다. 표본의 특성은 최근 6개월 이내 뷰티서비스 이용 경험이 있거나 뷰티서비스 이용을 위해 정보탐색 경험이 있는 20대 이상의 남녀이며, 조사 기간은 2020년 8월1일부터 8월 10일 까지 10일 간 전문 서베이업체를 통해 온라인으로 진행하였다. 총 360부의 설문 불성실 응답을 제외한 358부를 최종분석하였다. 분석 결과 온라인과 오프라인은 과부하 혼란과 불신혼란의 수준이 가장 높았고 중립채널은 불신혼란과 모호혼란의 수준이 가장 높게 나타났다. 정보탐색 채널 별 소비자 혼란과 인지적 반응과의 관계에서는 과부하혼란과 모호 혼란에서 상호작용 효과가 나타났으며, 정보탐색채널 별 소비자 혼란과 감정적 반응과의 관계에서는 불신혼란과 모호혼란에서 상호작용 효과가 나타났다. 본 연구를 통해 현재 뷰티서비스 시장의 소비자 정보환경은 과장된 정보와 대안들 사이에서의 어려운 선택상황에 직면해 있음을 알 수 있었다. 무엇보다 소비자들의 혼란을 야기하는 잘못된 정보들을 구별할 수 있도록 믿을 수 있는 채널과 그렇지 않은 채널에 대한 정보가 제공되어야 하며 객관적 판단을 할 수 있는 중립적 정보채널 활성화 등을 제안해 본다. This study empirically analyzed the differences in the level of consumer confusion according to the information search channel and the influence on the cognitive and emotional responses caused by consumer confusion in the information search process for using beauty services. Information search channels were divided into online channels, offline channels, and neutral channels, and consumer confusion was subdivided into excessive confusion, distrust confusion, overload confusion, and ambiguous confusion. The characteristics of the sample are men and women in their 20s or older who have experience in using beauty services within the last 6 months or have experience in searching information to use beauty services. It was conducted online through a company. The final analysis was 358 copies, excluding the total 360 questionnaire responses. As a result of the analysis, the levels of overload confusion and disbelief confusion were highest in online and offline channels, and the level of disbelief confusion and ambiguity confusion was highest in the neutral channel. In the relationship between consumer confusion and cognitive response by information search channel, interaction effects were found in overload confusion and ambiguity confusion, and in the relationship between consumer confusion and emotional response by information search channel, interaction effect were found in disbelief and ambiguity confusion. Through this study, it was found that the consumer information environment in the current beauty service market faces a difficult choice between exaggerated information and alternatives. Above all, it is necessary to provide information on reliable channels and channels that are not so that false information that causes confusion among consumers can be provided, and it is suggested to activate a neutral information channel for objective judgment.

      • KCI등재

        선과 면을 활용한 헤어 스타일링 연구

        양미숙 ( Mi-sook Yang ),유애진 ( Ae-jin Yoo ),박상국 ( Sang-kook Park ) 한국미용예술경영학회 2010 미용예술경영연구 Vol.4 No.2

        Hair design, to create various forms of emphasis should be placed on line and plane. Typically, when hair design, and any good thinking head line goes to the specific. In this study, researchers obtained the conclusion follows. First, the line is felt in the body, as well as a number of objects or landscapes can be found at the lines can represent a variety of hair styling design. Second, the hair styling lines on the side of the head to enhance three-dimensional plane and three-dimensional flat surface shape was found to be harmonious. Third, (I) feel a straight line, without creating any volume to plummet like a specific line of a static feel, (J) to the hair feel the end of the straight line curves gently into the create a volume to plummet into the curves like a specific line, combined to make me feel the static, (C) to create a soft volume curve falls vertically, like a bow puts a specific line in a dynamic sense used to express that we found. (O) O Curl is a round circular. Using mainly the brush roll and the roll diameter torque to close the two wheels can be expressed. (S) using curl brush roll on roll diameter, and two-wheel torque to close half the depth to give the wave given femininity and softness can be expressed in more mature look. Fourth, the hair designer, hair styling to make his thinking side of the line and the experience of the plastic zone may have to be conducted actively, hair styling aspects of the previous paper, the wonder of this part or not as a result of this study, the width of a hair styling for those who can help to broaden the reference is considered to be.

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