http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
중국 대학생의 SNS 이용이 꽌시(關係) 형성에 미치는 영향
유신신(Shen-Shen Liu),박성복(SungBok Park) 한국디지털콘텐츠학회 2021 한국디지털콘텐츠학회논문지 Vol.22 No.8
This study aims to examine Chinese users motives for using SNS and to find out how usage behaviors and interaction factors affect Quanxi. Specifically, how motivations for using SNS, using behaviors, and interaction factors affect the formation of Guanxi was investigated. The factor analysis, revealed six dimensions of SNS use motivatioins; self-expression, information acquisition, entertainment and leisure, learning, social interaction, and escapism. It has been confirmed that among the motivations self-expression, information acquisition and escapism, among the using behaviors writing comments, and among the interaction factors perceived intimacy predicted the formation Guanxi. The study is significant in that it identified how SNS affects peoples interpersonal relationship in the absence of face-to-face contact due to COVID-19.