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M.I에서 나타난 시각적 효과에 관한 수용자 인지 반응에 대한 연구
박샘물(Park Saem-Mool),은혜영(Eun Hye-yong),박진숙(Park Jin-suk) 한국디자인학회 2010 한국디자인학회 학술발표대회 논문집 Vol.2010 No.10
The purpose of this study is to examine the visual effects of multi-layered expressions and a single expression through analysed user cognitive and on the basis of this, to suggest the directivity through which we could take a step closer to the essential purposes on the necessities of systematic multi-layered expressions and visual expressions of identities. As a result of the survey analysis, although they were brief, the connotative identities improved the perception and the motifs of the color and the significance that concided with the characters of ministries hight ened the perception.