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Managing Employee Work Stress using Health Psychology
도희정(Hee-Jung DO) 동아시아경상학회 2021 The East Asian Journal of Business Economics Vol.9 No.4
Purpose – Work stress environment is expanding alongside the speed of worldwide change and Psychological well-being concerns are coming about because pressure over-burden can bring about lost workdays, lower representative usefulness, and high occupation turnover rates. For this reason, the current study investigates to provide how practitioners can manage employee work stress using health psychology based on numerous prior studies. Research design, Data, and methodology – Qualitative textual research involves collecting and analyzing various non-numeric data to establish different concepts or opinions in prior literature. That means that the present researcher carried out qualitative research in multiple ways, investigating many kinds of previous textual data, such as prior published peer-reviewed resources and case studies analysis, Content analysis is a research technique that is primarily applied in qualitative research methods. Result – The results revealed that directed symbolism has also been displayed to improve prosperity and tranquility among employees with an assortment of persistent infections. Like diaphragmatic breathing, reflection practices consolidate zeroing in on a particular article or sensation (like breathing) while at the same time separating from other distracters and controlling inward encounters (for example, feelings, musings) through non-critical acknowledgment. Conclusion – This research proposes that intellectual rebuilding or figuring out how to perceive maladaptive musings and change them to reflect more versatile; judicious idea examples can fundamentally further develop temperament, diminish pressure, and reduction negative feelings for employees.
고객의 행동 변화를 통한 신규고객 세분화와 구매항목 예측
도희정(Hee Jung Do),김재련(Jae Yearn Kim) 대한산업공학회 2007 대한산업공학회지 Vol.33 No.3
Since the 1980s, the marketing paradigm has rapidly changed from product-driven marketing to customer-driven marketing. Recently, due to an increase in the amount of information, customer-differentiation strategies have been emphasized more than product-differentiation strategies. This paper suggests a methodology for new customer segmentation and purchase forecasting using changes in customer behavior. This methodology includes a segmentation method for new customers using existing customer’s characteristics and a purchase-forecasting system using the purchase-behavior patterns of existing customers. The proposed methodology not only provides differential services from a segmentation system but also recommends differential items from the purchase forecasting system for new and existing customers.