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전자상거래 기업의 특성연구: 소비자 대상 사이버 쇼핑몰을 중심으로
김우봉(Kim Woobong) 건국대학교 경제경영연구소 2008 商經硏究 Vol.33 No.1
In this article, we reviewed the growth path of B2C and C2C cyber shopping mall industry in Korea for the period of 2001 - early 2008. The revenue volume of B2C and C2C business reached at 15.7 trillion KRW in 2007. The average annual growth rate was over 30%. The impact of cyber shopping mall as a major distribution channel has also grown. In this relatively short period, cyber shopping malls experienced rapid influx of new entrants, changes of dealing items and business processes. Fierce competition, rises and falls of big players, and the polarization of their performances were observed. One of the unique developments was the advent of so-called Open Market, a company-run C2C marketplace. Their behavior of business closing revealed typically very short business life cycle of the cyber shopping malls. The chance of business closing differs by the type of dealing items. About half of the new entrants ended their business life within less than a year. This study depicted some interesting characteristics of cyber shopping malls in Korea using relatively simple descriptive methods. It, however, summarized the history of cyber shopping malls in Korea and showed business closing behavior of them for the first time. We also suggested some issues for further studies such as fair trading issues, taxation issues, knowledge providing for the market participants, and a social system for safe business closing.
초고속정보통신 서비스 발전에 따르는 정보화 역기능과 대응방안
성백서(Baek Seo Seong),김우봉(WooBong Kim) 건국대학교 경제경영연구소 1998 상경연구 Vol.23 No.1
Recent developments in AITSs(Advanced Information and Communication Technologres) are generally expected to enhance our quality of life and economic efficiency in the era of information society. However, if not handled properly, there may also be negative effects such as the problems of social exclusion, degradation of privacy and security, and some cultural and/or ethical problems, due to the high speed and wide scope of the socio-economic changes. In this paper, we first review and categorize these negative functions into four main categories: socio-economic effects, those effects negatively affecting the demand and supply of AITSs, socio-cultural effects, and ethical issues. Social exclusion and universal service are main issues of the first category and the second one includes the protection of IPR(Intellectual Property Rights), privacy, and security. For each topic, current trends and future issues are analysed and alternatives are briefly discussed. Since every relevant changes are to be made from now on, our study mainly depends on the literature review of currently on-going US and European studies.