산학협동 관계구축에 있어 성과와 신뢰에 영향을 미치는 요인에 관한 연구 = (A)study on the determinants of performance and trust in the industry-university collaborative technology developement

다국어 초록 (Multilingual Abstract)

Medium and small enterprises have established external collaborative relationship in order to cope with fluctuating circumstances as the government have encouraged and supported research and development through industry-university collaboration. However, the collaborative technology development has been constrained by certain unfavorable conditions, namely limited research equipment, the lack of systematical organization, ambiguous and unbalanced role definitions, and the lack of trust between the parties involved.
Prior research on the industry-university collaborative technology development investigated the pattern of the collaboration, barrier factors, and other factors affecting the collaboration performance. However, no research has explored the collaboration as a partnership. Considering the industry and universities as the key players in the collaboration, prior research has described their common interests and expenditure responsibilities. Nonetheless, in reality, individual university professors rarely conduct research in collaboration with the industry. Accordingly, it is necessary to conduct research on the expenditure responsibility and building a relationship between the industry, as the main party, and the university. The purpose of the present study is to investigate the effects of the characteristics of the researcher, the project, and relational variables on the performance and, in turn, on the trust in the researcher. In addition, the study attempts to explore the collaborative performance through the independent variables of the characteristics of the researcher, the project, and the relation and to examine the effects of the trust in the professor/researcher on the intention for future relationship.
In order to conduct the present study the research model was constructed based on those in prior studies, and the hypotheses on the relationship among the variables were generated. The participants of the study were medium and small companies across the nation in the national industrial complexes with 200 or less employees. The companies were either being involved or had participated in a collaborative relationship with universities. Besides the companies, the same questionnaires were sent out to university professors who had participated in the collaborative technology development for a comparative study purpose. Of the total of 400 questionnaires which had been sent out, 254 questionnaires were collected, of which 245 questionnaires were used for analyses, excluding 9 questionnaires with incomplete responses. 117 questionnaires were collected from the industry group and 128 questionnaires were from the university professors.
The factor analysis was employed to test the validity and the reliability of the variables derived from prior research. To test the research model and the hypotheses SPSS WIN 10.1 was employed for frequency analyses and cross-tabulation analyses, regression analyses, ANOVA.
The findings of the present study are as follows:
First, as for the industry, the level of the expertise of the researcher variable, the degree of an effort to customization of the project characteristics variable, and relational characteristics were perceived to have a significant effect on the performance of the collaboration. However, as for the university professors, only the degree of an effort to customization of the project characteristics variable and relational characteristics had a significant effect, showing a difference from the industry group.
Second, as for the industry, the level of the expertise of the researcher variable, the degree of an effort to customization of the project characteristics variable, and relation characteristics were perceived to affect the trust through their effect on the performance of the collaboration whereas as for the university professors, the degree of an effort and an effort to maintain the relationship of the relation characteristics affected the trust through their effect on the performance.
Third, for both the industry and the professor groups perceived that the trust in the researcher significantly affected the intention for continuous relationship in the future. In particular, the industry group perceived more significant effect of the trust on the future relationship than the professor group, which suggests that as for the industry when strong trust in the research results is established, it intends to expand the collaborative relationship for future research and development.
In conclusion, the findings of the study that the industry perceived the expertise of the researcher as a significant factor and that the trust in the researcher was established through the performance imply that the performance should be preceeded by the trust in the industry-university collaborative relations.

목차 (Table of Contents)

• 목차 = Ⅰ
• ABSTRACT = Ⅵ
• 제1장 서론 = 1
• 제1절 문제의 제기 = 1
• 제2절 연구의 목적 = 3
• 제3절 논문의 구성 = 4
• 제2장 이론적 배경 = 5
• 제1절 산학협동연구의 이론적 고찰 = 5
• 1.1 산학협동의 개념 = 5
• 1.2 산학연계 전략구조 및 유형 = 7
• 1.3 산학협동의 필요성 = 10
• 1.4 산학협동연구의 전제조건 = 15
• 1.5 산학협동의 효과와 장애요인 = 18
• 1.6 우리나라 산학협등(정책)의 문제점 및 전개방향 = 20
• 제2절 관계마케팅에 관한 이론적 고찰 = 26
• 2.1 관계마케팅의 재념 = 26
• 제3절 산학협동에 있어 관계 마케팅적 접근 = 28
• 제4절 산학협동 관계구축에 있어 관계적 형성요인에 관한 이론적 고찰 = 30
• 4.1 연구자의 특성 = 30
• 4.2 프로젝트 특성 = 31
• 4.3 관계적 특성 = 32
• 제5절 산악협동 성과 및 연구자에 대한 신뢰, 관계지속의사에 관한 이론적 고찰 = 33
• 5.1 산학협동 성과 = 33
• 5.2 산업체의 연구자에 대한 신뢰 및 관계지속의사 = 34
• 제3장 실증연구의 설계와 연구방법 = 37
• 제1절 연구모형의 설계 = 37
• 제2절 가설의 설정 = 38
• 2.1 산학협동연구자의 특성과 산학협동 성과 = 38
• 2.2 산학협동 관계구축에 있어 프로젝트 특성과 산학협동 성과 = 39
• 2.3 산학협동에 있어 관계적 특성과 산학협동 성과 = 40
• 2.4 산학협동 성과와 연구자에 대한 신뢰, 향후 관계지속의사와의 관계 = 41
• 제3절 변수의 조작적 정의 및 측정 = 42
• 3.1 연구자의 특성 = 42
• 3.2 프로젝트 특성 = 43
• 3.3 관계적 특성 = 43
• 3.4 산학협동 성과 및 산업체의 연구자에 대한 신뢰, 관계지속의사 = 43
• 3.5 전체변수에 대한 조작적 측정문항 = 44
• 제4장 실증분석 = 46
• 제1절 연구의 대상과 표본의 특성 = 46
• 1.1 표본의 대상 및 자료의 수집 = 46
• 1.2 표본의 특성 = 47
• 1.3 측정도구의 정제 및 평가 = 49
• 제2절 산학협동에 대한 일반적 분석 = 58
• 2.1 연구개발 상황과 결과의 보고 및 프로젝트 내용의 빈도분석 = 58
• 2.2 산학협동 개발경험과 참여 협력교수, 프로젝트 소요기간에 대한 산업체와 대학교수와의 차이분석 = 59
• 2.3 산학협동 연구개발비의 소요비용에 대한 산업체와 교수의 차이분석 = 59
• 2.4 산학협동에 대한 만족의 산업체와 교수의 차이분석 = 60
• 2.5 산학협동에 참여한 연구자의 특성 및 프로젝트 특성, 관계적 특성에 대한 산업체와 교수의 차이분석 = 61
• 2.6 산학협동의 성과에 대한 산업체와 교수의 차이분석 = 62
• 2.7 연구자에 대한 신뢰 및 향후 관계지속의사에 따른 산업체와 교수의 차이분석 = 63
• 2.8 연구자의 기회주의에 대한 산업체와 교수의 차이분석 = 64
• 2.9 상호 의존성에 따른 산업체와 교수의 차이분석 = 64
• 2.10 갈등 및 불화실성에 따른 산업체와 교수의 차이분석 = 66
• 제3절 가설검증 = 67
• 3.1 연구자 특성 및 프로젝트 특성, 관계적 특성이 산학협동 성과에 미치는 영향 = 67
• 3.2 산학협동 성과가 연구자에 대한 신뢰에 미치는 영향 = 69
• 3.3 연구자에 대한 신뢰가 향후 관계지속의사에 미치는 영향 = 70
• 제5장 결론 = 73
• 제1절 연구의 요약 및 시사점 = 73
• 제2절 연구의 한계점 및 장래연구과제 = 77
• 참고문헌 = 79
• 설문지 = 1