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    전원주택단지 수요자의 입주선호요인 분석 : 부산광역권 지역을 중심으로 = (An) analysis on the preference factors of garden-housing consumer's : focused on the Pusan metropolitan region

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    https://www.riss.kr/link?id=T12416281

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    다국어 초록 (Multilingual Abstract) kakao i 다국어 번역

    Homeless problem in korea has solved a little with the accomplishment of economic development during last Century. As the living standards had improved and the interests in the qualities of the dwellings had increased, such interests succeed the interests in the natural environment and social attributes in the areas where the houses are located as well as the qualitative aspects of the houses themselves gradually. In such setting, since the garden-housing entered on the stage, and all given social conditions and work environment changed, 5 working days expanded, the wellbeing culture spread and so forth, it is the tendency that the demand for the garden housing increased. In spite of these growing demands, there are many trial and error in the development process such as marketing failure, environmental damage due to the unplanned development. In addition, as the housing plan of the government in ″the 4th land development plan〃 has changed to push ahead with the housing development plan appropriate to the local area, it is necessary to find new direction of residential development plan fit for suburban area, especially emphasizing on the "plan for community", "density control", "supply of the various housing".
    In order to succeed garden housing development, prevailing supplier’s market must move towards recognizing the needs of the consumers, understanding the primary factor that triggered the demand. A careful feasibility analysis must also be carried out in advance. The private sector makes an attempt in various ways outgrowing existing garden villages. Representative housing site is Town house and Co-housing type that expands shared space and reduces personally owned land. This tendency shows the future garden-housing would be developed by site type and village type.
    Considering the current residential development status of Korean suburban community, new direction of suburban residential development plan based on the housing development policy of the government should focus on the rural community developed the low-rise housing with low population density, community concept supporting the activity of community and residential development harmonized with natural environment expressing the specialties of the suburban areas.
    The purpose of this thesis is to derive the demand expediting measures of the garden-housing site suitable to the Pusan metropolitan region through understanding the characteristics of the preference based on the investigation of the demand. From the empirical study of the thesis, we developed the following demand expediting strategies of the garden-housing site.
    First, the development concept should be focused on the market demand and community building.
    Second, the garden-housing site has to be developed the small size of 10 to 29 houses linked with the farming village or near the existing urban areas And the site must have the convenient facilities and infrastructures.
    Third, garden-housing site should be located 1-hour commuting distance from the central city.
    Fourth, community building concept should be applied in the site design.
    Fifth, it is desirable to build house which is marketable and demand -oriented. The marketable housing characteristics are the lot size 100-150 pyung with 30-40 pyung building area, and building structure is either lumber housing or the Red-clay housing.
    Sixth, it is required very elaborately marketing strategies such as the pricing strategies and market segmentation strategies and so on.
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    Homeless problem in korea has solved a little with the accomplishment of economic development during last Century. As the living standards had improved and the interests in the qualities of the dwellings had increased, such interests succeed the inter...

    Homeless problem in korea has solved a little with the accomplishment of economic development during last Century. As the living standards had improved and the interests in the qualities of the dwellings had increased, such interests succeed the interests in the natural environment and social attributes in the areas where the houses are located as well as the qualitative aspects of the houses themselves gradually. In such setting, since the garden-housing entered on the stage, and all given social conditions and work environment changed, 5 working days expanded, the wellbeing culture spread and so forth, it is the tendency that the demand for the garden housing increased. In spite of these growing demands, there are many trial and error in the development process such as marketing failure, environmental damage due to the unplanned development. In addition, as the housing plan of the government in ″the 4th land development plan〃 has changed to push ahead with the housing development plan appropriate to the local area, it is necessary to find new direction of residential development plan fit for suburban area, especially emphasizing on the "plan for community", "density control", "supply of the various housing".
    In order to succeed garden housing development, prevailing supplier’s market must move towards recognizing the needs of the consumers, understanding the primary factor that triggered the demand. A careful feasibility analysis must also be carried out in advance. The private sector makes an attempt in various ways outgrowing existing garden villages. Representative housing site is Town house and Co-housing type that expands shared space and reduces personally owned land. This tendency shows the future garden-housing would be developed by site type and village type.
    Considering the current residential development status of Korean suburban community, new direction of suburban residential development plan based on the housing development policy of the government should focus on the rural community developed the low-rise housing with low population density, community concept supporting the activity of community and residential development harmonized with natural environment expressing the specialties of the suburban areas.
    The purpose of this thesis is to derive the demand expediting measures of the garden-housing site suitable to the Pusan metropolitan region through understanding the characteristics of the preference based on the investigation of the demand. From the empirical study of the thesis, we developed the following demand expediting strategies of the garden-housing site.
    First, the development concept should be focused on the market demand and community building.
    Second, the garden-housing site has to be developed the small size of 10 to 29 houses linked with the farming village or near the existing urban areas And the site must have the convenient facilities and infrastructures.
    Third, garden-housing site should be located 1-hour commuting distance from the central city.
    Fourth, community building concept should be applied in the site design.
    Fifth, it is desirable to build house which is marketable and demand -oriented. The marketable housing characteristics are the lot size 100-150 pyung with 30-40 pyung building area, and building structure is either lumber housing or the Red-clay housing.
    Sixth, it is required very elaborately marketing strategies such as the pricing strategies and market segmentation strategies and so on.

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    목차 (Table of Contents)

    • 제1장. 서론 1
    • 제1절. 연구배경 및 목적 1
    • 제2절. 연구범위 및 방법 3
    • 제3절. 연구구성 4
    • 제1장. 서론 1
    • 제1절. 연구배경 및 목적 1
    • 제2절. 연구범위 및 방법 3
    • 제3절. 연구구성 4
    • 제2장. 이론적 배경 및 선행연구 고찰 7
    • 제1절. 전원주택 일반 7
    • 1. 전원주택 및 단지의 개념 7
    • 2. 전원주택의 형성배경 및 입지요인 10
    • 3. 전원주택의 유형과 기능 13
    • 제2절. 전원주택시장의 수요고찰 18
    • 1. 전원주택시장의 특성과 수요전망 18
    • 2. 전원주택시장의 수요변화요인 20
    • 3. 수요자의 주택구매의사 결정과정 23
    • 제3절. 전원주택단지에서의 커뮤니티 실현 24
    • 1. 전원주택 단지계획 24
    • 2. 커뮤니티 형성을 위한 단지계획 25
    • 제4절. 전원주택단지 사례고찰 29
    • 1. 봉화 파인토피아의 전원마을 30
    • 2. 경주 산내고원리조트 31
    • 3. 서천 산너울 생태마을 33
    • 4. 용인동백구내 블록형 단독주택용지 36
    • 제5절. 선행연구 고찰 39
    • 1. 전원주택단지 개선 및 개발방안 연구 40
    • 2. 전원주택단지 수요특성 분석 등의 연구 42
    • 3. 전원주택단지에서의 커뮤니티 활성화방안 등에 관한 연구 47
    • 제3장. 연구 설계 52
    • 제1절. 연구모형 52
    • 제2절. 연구가설 및 변수의 조작적정의 53
    • 1. 연구가설 53
    • 2. 변수의 조작적 정의 56
    • 제3절. 설문자료 및 분석방법 58
    • 1. 자료수집 58
    • 2. 설문지의 구성 및 내용 58
    • 3. 분석방법 60
    • 제4장. 조사결과 분석 61
    • 제1절 조사대상자의 수요자 특성 61
    • 제2절 전원주택단지 입주선호요인 분석 63
    • 1. 전원주택단지 입주선호요인에 관한 응답자의 인식 63
    • 2. 가설의 검증 72
    • 제3절 분석결과의 요약 및 제도의 개선방안 97
    • 1. 분석결과의 요약 97
    • 2. 제도의 개선방안 103
    • 제5장. 결론 및 제언 105
    • 제1절 결론 105
    • 제2절 연구의 한계점 107
    • 참고문헌 108
    • 설문지 111
    • Abstract 117
    • 〔표2-1〕전원주택과 유사한 주택의 분류 9
    • 〔표2-2〕개발규모에 따른 분류 13
    • 〔표2-3〕개발방식에 따른 분류 14
    • 〔표2-4〕입지적 특성에 따른 분류 15
    • 〔표2-5〕건축 재료에 따른 분류 16
    • 〔표2-6〕커뮤니티 계획요소 28
    • 〔표3-1〕설문지 구성내용 60
    • 〔표4-1〕조사대상자의 수요자 특성 62
    • 〔표4-2〕전원주택의 일반사항 65
    • 〔표4-3〕전원주택단지의 입지특성 요인 67
    • 〔표4-4〕전원주택단지의 주택특성 요인 69
    • 〔표4-5〕전원주택단지의 단지특성요인 71
    • 〔표4-6〕자연환경위치에 대한 수요자 특성간의 선호도 분석결과 73
    • 〔표4-7〕도심접근성에 대한 수요자 특성간의 선호도 분석결과 75
    • 〔표4-8〕편의시설 등 접근성에 대한 수요자 특성간의 선호도 분석결과 77
    • 〔표4-9〕건축형태에 대한 수요자 특성간의 선호도 분석결과 79
    • 〔표4-10〕주택가격에 대한 수요자 특성간의 선호도 분석결과 81
    • 〔표4-11〕건축면적에 대한 수요자 특성간의 선호도 분석결과 83
    • 〔표4-12〕대지면적에 대한 수요자 특성간의 선호도 분석결과 85
    • 〔표4-13〕단지규모에 대한 수요자 특성간의 선호도 분석결과 87
    • 〔표4-14〕보행 공간 선호도에 대한 수요자 특성간의 선호도 분석결과 90
    • 〔표4-15〕외부공동시설에 대한 수요자 특성간의 선호도 분석결과 92
    • 〔표4-16〕연령별 복지 공간에 대한 수요자 특성간의 선호도 분석결과 94
    • 〔표4-17〕문화·교류 공간에 대한 수요자 특성간의 선호도 분석결과 95
    • 〔표4-18〕관리·편익 공간에 대한 수요자 특성간의 선호도 분석결과 96
    • 〔표4-19〕가설검증 결과의 요약 101
    • 〔그림1-1〕연구의 흐름도 6
    • 〔그림3-1〕연구모형 52
    • 〔그림4-1〕전원주택단지의 입주선호현황 102
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