호텔종사원의 CSR에 대한 인식이 역할행동 및 조직시민행동에 미치는 영향

다국어 초록 (Multilingual Abstract)

This article is to analyze significant impacts of hotel corporate social responsibilities on hotelier`s role behaviors and organizational citizenship behaviors. Ultimately, role behavior`s impact on organizational citizenship behavior is to be analyzed through empirical analysis. As a result of empirical test, first, hotelier`s CSR, social CSR, and educational CSR among hotel CSR factors were turned out that they affect role behavior positively. Second, hotelier`s CRS of hotel CSR factors affected spontaneity and altruism. Social CRS affects organizational loyalty, Educational CRS affects yield. legal CRS affects organizational loyalty and altruism positively. Third, hotelier`s role behavior affects organizational citizenship behaviors positively. That is, hotelier`s role behaviors, in other words, to improve behaviors of roles or out of roles, hoteliers are expected to act things out of roles when hotel corporate social responsibilities have done.

참고문헌 (Reference)

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