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Morena Pauliš,ić 세계문화관광학회 2009 Conference Proceedings Vol.10 No.0
This paper is based on the assumption that culture and heritage if closely connected create benefits to destination. The benefits are especially present in point to give spirit, attraction, self -expression as well as give original, added value to the destination. The presented study findings showed us that cultural tourism in Istria has been generating a significant amount of travel, tourists' experience of authentic, unique, distinctive heritage but all happenings depend on some creative and persistence individuals, tourists orientated organizations and local government. The research confirmed that most popular and interesting cultural event always include symbiosis of culture and heritage.