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        Competitive Intensity and National Participation in Elite Sports: Understanding Competitive Dynamics in International Athletics

        Henk Erik Meier,Malte Jetzke,Cosima von Uechtritz 글로벌지식마케팅경영학회 2023 Journal of Global Sport Management Vol.8 No.1

        This study contributes to our understanding of competitive dynamics in international sports by investigating national participation in athletics. Recent scholarship has suggested that national elite sport policies follow strategic rationales when dedicating scarce resources to participation in international sport. Therefore, the study builds on the structure-conduct-performance paradigm of industrial organization and assumes that countries’ participation in international sport responds to competitive opportunities. Contrary to our expectations, countries seem to be attracted to highly concentrated and densely populated disciplines in which success prospects might be rather low. Thus, participation in international sport does not follow strategic considerations about competitive opportunities as suggested by the structure-conduct-performance-paradigm. Rather, national elite sport policies seem to resemble to some extent imitative behavior. Thus, the findings indicate the need to complement the ‘outside-in’ perspective of the structure-conduct-performance paradigm of industrial organization with an ‘inside-out’ perspective in the tradition of the resource based view. What we need is a more thorough investigation of how national elite sport systems and their distinctive capabilities evolve.

      • KCI등재후보

        Do Football Consumers Care About Sport Governance? An Analysis of Social Media Responses to the Recent FIFA Scandal

        Martin Hölzen,Henk Erik Meier 글로벌지식마케팅경영학회 2019 Journal of Global Sport Management Vol.4 No.1

        Given the fact that the governing body of world football, FIFA, has managed to survive major failures in sports governance, this paper addresses the role of football consumers as potential principals. By characterizing FIFA as a ‘political machine’ and using ‘digital trace data’ from Twitter to analyze responses to the most recent FIFA corruption scandal, this paper introduces a new methodological approach to the realm of research on sports governance. Key events of FIFA's corruption scandal trigger significant activities, but the attention is ephemeral as it decreases over time. In addition, there is little evidence that the corruption scandal has a detrimental effect on FIFA's legitimacy among users. Ultimately, online activism striving to change FIFA's governance seems to have only rudimentarily developed and is sparsely popular among individual football fans. The paper casts further doubts on the ability of football consumers to act as effective principals in football governance.

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