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RISS 인기검색어
- 검색키워드
- 저자 : Feliks Anggia B. K. PANJAITAN (검색결과 3 건)
- 무료
- 기관 내 무료
- 유료
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The Impact of the COVID-19 Pandemic on the Batik Industry: An Empirical Study in Indonesia
Feliks Anggia B,K,PANJAITAN,Mokhtar SAYYID,Achmad MAQSUDI,Tri ANDJARWATI 한국유통과학회 2021 The Journal of Asian Finance, Economics and Busine Vol.8 No.5
The COVID-19 pandemic weakened the small- and medium-sized enterprise (SME) sector. The decline in turnover is one that is felt by the batik industry in East Java, and the decline in turnover in the batik industry is very drastic. This research was conducted to prove the influence of the COVID-19 pandemic on SMEs in the batik industry. One model is proposed to prove the existence of an increase in the performance of the batik industry’s SMEs by implementing a customer relationship management strategy, business strategy, and market orientation. The study population was the batik industry entrepreneurs in East Java, Indonesia, using SEM analysis based on Amos, purposive sampling method, and a sample of 180 respondents. The results showed that the model was accepted. The results also show that customer relationship management and business strategy contributed to the performance of SMEs, while market orientation did not contribute to the performance of SMEs during the COVID-19 pandemic. To be able to maintain the sustainability of the company, the steps taken by the company are to lay off some of the employees, and during the production period the production stops, and focus on selling goods that have been previously produced.
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Hotman PANJAITAN,Ida Bagus CEMPENA,Adiati TRIHASTUTI,Feliks Anggia B. K. PANJAITAN 한국유통과학회 2021 The Journal of Asian Finance, Economics and Busine Vol.8 No.4
Competitive aggressiveness has long been believed to be the direct trigger for increased business performance, however, as a mediating variable it still needs to be further proven. This paper aims to examine the causal relationship between network capability, knowledge creation, innovativeness, competitive aggressiveness, and business performance of private universities. One model is proposed to test the role of competitive aggressiveness as a mediating variable. The population is lecturers at the 10 best private universities in East Java, Indonesia. Analysis by SEM, on 230 respondents, using random sampling method. The results show that the model is accepted, and competitive aggressiveness is proven to be a positive mediating variable in the relationship of network capability, knowledge creation, innovativeness, and business performance. The results also show that knowledge creation, and innovativeness, have an effect on competitive aggressiveness, while network capability has no effect. The research implication is that management should encourage lecturers and organizations to be more productive in conducting research and writing articles published in reputable journals, this will increase the ranking of universities. In order for the lecturers be more enthusiastic, the management gave an award to each lecturer who could submit their articles, which were then published by reputable journals.
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The Role of Customer Values in Increasing Tourist Satisfaction in Gianyar Regency, Bali, Indonesia
Ida Bagus CEMPENA,Ida Ayu Sri BRAHMAYANTI,Erwin Dyah ASTAWINETU,Feliks Anggia B. K. PANJAITAN,Ida Ayu Nuh KARTINI,Hotman PANJAITAN 한국유통과학회 2021 The Journal of Asian Finance, Economics and Busine Vol.8 No.8
Customer value has long been believed to be a direct trigger for increased tourist satisfaction, but as a mediating variable, it still needs to be proven further. This paper aims to examine the causal relationship between research variables, as well as to examine the role of customer value as a mediating variable in the relationship between service quality, brand quality, tourism products, customer value, and tourist satisfaction with tourists’ objects. The population is tourists who visit tourist sites/destinations in the Gianyar Regency on the island of Bali, Indonesia, and the sample size is 270 respondents, selected through random sampling. Structural equation modeling (SEM), a multivariate statistical analysis technique, is used to analyze the causal relationships between variables. The results show that the model is accepted, and customer value is proven to be a positive mediating variable. The results also show that service quality, brand quality, and tourism products have an effect on customer value. This provides insight into the practical implications for tourism managers to increase the brand quality of tourist attractions as well as increase the professionalism and quality of tour guide services. This, in turn, will increase customer value and increase tourist satisfaction.
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