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      • 한국 문화산업의 해외 진출과 중국에 주는 시사점에 관한 연구

        FU HANDAN 경남과학기술대학교 일반대학원 2015 국내석사

        RANK : 231999

        Along with the economic globalization and the culture blending with economy deepening, cultural trade has already become the important part of international trade. At present, the cultural industry has become the important factor that stimulates economic growth, strengthens national and regional comprehensive competitive power. Many countries take the cultural industry as the core industry to develop, and make the cultural trade as strategic trade. After the Asian financial crisis, Korea put forward "development depends on culture" policy, and has made great achievement in the cultural trade in decades, which produced bigger effect on Asia and the whole world. In recent years, the Korean cultural trade is developing rapidly, while China's cultural trade develops slowly, and has huge deficit. China and Korea as a friendly neighbor has extremely similar cultural background, so that government, cultural industries and enterprises should actively learn the successful experience of Korean culture and cultural trade in order to promote the development of China’s cultural trade. This article includes six parts. The first part introduced the background, writing purpose and significance, the current research status of international cultural trade and the research thought and method, innovation and shortcomings of this paper. The second part defined the related concepts such as the international cultural trade used in this paper, and the relevant theories. The third part introduced Korean culture industry development course and the development status of the cultural trade by introducing the publishing industry, the game industry, film industry and animation industry, in order to prove Korea has relatively strong international competitiveness in cultural trade. The fourth part introduced the successful experience of Korea in the cultural trade from the policy support, financial support, personnel training plan and international marketing and industry chain development. In the fifth part analyzed China cultural trade’s situation and the existing problems, and provided related suggestions on China's cultural trade development from the prospect of government, industry and enterprises,and the development project in the future. The last part is the overall conclusion of the whole paper.

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