http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
- 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
- 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
RISS 인기검색어
- 검색키워드
- 저자 : 최석신 (검색결과 51 건)
- 무료
- 기관 내 무료
- 유료
-
-
-
최석신 全南大學校企業經營硏究所 1995 産業經濟硏究 Vol.19 No.1
To keep and create long range international competitiveness, Korean firms are recommended to formulate some invisible, however, strong climate or atmosphere which flows through the whole organization. This is the basic premises of this article. I regard the climate as a corporate culture. At a very practical viewpoint I identified the concept, composing factors, transforming process and some malfunctions of the corporate culture. Because it would not only be difficult but unclear for us to identify concretely what factors may influence to formulate hold, transform the culture, I adopted to analyse more than 90 cases regardless of the nationality, product, etc. Regarding the concept, transforming process of the business paradigm, I also employed case analyses using numerous cases, biblioraphic records I can gather easily. Typical Japanese corporate cultures compose lifelong employment, seniority based wage, bottom up decision making, Just-in-time systems. I've also reviewed their histories, forming backgrounds as well as their managerial merits/dismerits. If we're really eager not to fail to set some strong theories such as theory X, Y, or Z, more eclectic articles should be followed hereafter.
-
崔錫信 전남대학교기업경영연구소 1990 經營情報 Vol.1 No.1
상대적 빈곤지역으로 알려진 광주・전남지역의 실상은 한 신문내용에 구체화되어 잇다. "지난 1986년말 현재 전국시도별 주민소득산 정결과 광주직할시의 경우에는 1인당소득 1,589,465원으로 전국최하위를 기록하였으며 그것은 서울특별시, 경남의 그것에 비하면 백만원정도나 적다.(이것은 광주시민의 1인당 소득이 그 지역 주민의 2/3 수준에도 못미친다는 뜻이다) 한편 전남의 재정자립도는 17.9%로 전국최하위인 15위, 광주직할시의 그것도 76.4%로 전국직할시 가운데 최하위를 기록하고 있다. 광주 지방국세청관내 국세징수비율도 전국의 6.7%(1987년말 현재)에서 1988년말 현재 6.1%로 낮아지는 등 전국에서 가장 가난한 지역임이 구체적으로 들어났다." 자, 가난데서 탈출하려면 판매부문의 역할이 어떻게 변해야 할 것인가, 이 지역 도소매업의 기능이 어떻게 변해야 할 것인가를 거시적으로 살펴본다.
-
-
-
崔錫信 全南大學校企業經營硏究所 1981 産業經濟硏究 Vol.8 No.1
We can't think about consumers without essential recognition on consumer behavior. And we can't think about marketing without comprehensive understanding on consumers as well. Nowadys, in an era of high consumption, importance of marketing can't be overemphasized. CB analysis can be significant because 1. enterprises lack autonomy 2. consumers become sovereign interest group 3. consumer behavior can a sort of super-cultural behavior 4. consumer behavior is a problem-solving, rational effort Traditional Consumer Behavior Models were: 1. too much intricate and difficult to explain easily 2. to be unacceptable even to the management. Consumer Research should verify the validity of the integrate models by more empirical studies. Furthermore, Consumer Behavior Research should be analytical and of interdisciplinary approach as well. Availability of consumer behavior will be increased to the following fields and ways: 1. to systemize public policies, 2. to understand social marketing, 3. to understand the essence of planning in a democratic society. From manager's viewpoint, consumer behavior can be available to 1. evaluate new market opportunity, 2. choose highly segmented market, 3. increase retailer's sales volume. Levels of explanation & prediction in the Integrate Model are generally low except in the case of brand loyalty model, diffusion model, store patronage model, attitude change theory, new brand penetration model and so on. some basic generalizations about consumer behavior: 1. Consumer Behavior is purposeful, 2. consumer Behavior is sovereign, 3. Consumer motivation and behavior can be understood through research, 4. consumer motivation and behavior can be influenced. For systemizing Consumer Bahavior: 1. Models and theories should be used more extensively and intensively, 2. Research priorities should be identified, 3. Greater attention should be paid to important methodological considerations, 4. Typologies should be developed to allow generalization across types of decisions, 5. Information summary and retrieval systems should be developed, 6. Cross-cultural sensitivity should begin to pervade a field that has been predominately North American in orientation.
-
崔錫信 全南大學校企業經營硏究所 1979 産業經濟硏究 Vol.6 No.1
In recent years, the rapid economic growth of the so-called Newly Industrializing Countries (NICs) of the world, especially Asia's NISs, i.e., the Republic of Korea, Tainwan, Hong Kong and Singapore, has attracted worldwide attention. While the oil crisis and stagflation have slowed down the growth of the advanced industrial countries and many developing countries have suffered from economic stagnation, the four countries mentioned above including Brazil and Mexico have been able to maintain a growth rate of over 10% for which they have been dubbed "second Japans" or "New Japans". The rapid economic development of the NICs can be attributed mainly to the five factors pointed out below. They are 1. Good geopolitical circumstances. 2. Reasonable composition of strategic merchandises. 3. Labor power of Low-cost & good-quality. 4. Export promotion policy of government. 5. Inflow of international capital & technology. The new core of growth finally brought about NICs regulation argument by QECD countries such as France and Britain. They argue that 1. Ship-building industry and iron-steel industy including textiles and electric machines should be strictly regulated. 2. Rapid export growth of the NICs bring about high rate of unemployment to the OECD nations. 3. NICs governments should stop their excessive various backings. 4. NICs should open their domestic markets and do wider trade liberalization. However, their arguments turned out to be somewhat exaggerated and even absurd. There are, however, also a number of problems to the NICs They are 1. Inflation (The rises in wages and oil prices will weaken the international competitiveness of light industrial products so that competition on the part of the less developed of the ASEAN countries will become more severe. In its quest for cheap labor, foreign capital is already operating in these countries.) 2. In order to make heavy and chemical industries internationally competitive, it is not enough to build up the main industries, it is also necessary to strengthen the technological capacity of auxiliary industries such as subcontractors making parts. The economic development of the NICs will proceed with the same speed as before. Korea must double its efforts to penetrate markets for its medium & high-guality products.
-
崔錫信 全南大學校企業經營硏究所 1980 産業經濟硏究 Vol.7 No.1
The year of 1980 will be recorded as that of such an economic slump that has never been experienced since War Ⅱ. Business activities in the industrial countries will show a minuscule 0.3% gain, and recovery in the next year is expected to reach only about a 2% gain. In accordance with it, most governments will maintain belt-tightening policies to fight against inflation. GDP(GNP after minor adjustment) in the NICS world during 1981 will increase, after allowing for inflation, by only 7/10 of 1980's 4.1%, far below the historical trend. In these circumstances, the economic differences between the North and the South. But we must manage our economies from rather conservative viewpoint. The expansion of South-South trade is possible and desirable on the following four grounds: 1) Internal inevitability; Unable to escape from the world's economic depression of this year, Korea will hardly realize such a wonderful growth as already shown during 1970's because of continuous sharp dependence of our trade on America & Japan, scarcity of resources, poor capital formation and dangerous B/P level. 2) Sterility of North-South Debate; The decisive remedy will not easily appear until the energy crisis be melted away though there are many reports to solve this puzzle such as RIO Report, NIEO Declaration, World Development Report and Brandt Report. 3) Appearance of Middle East & South East Asia including Mainland China; We must realize real value of their enormous potential resources and oil money to have enough time to seek for previous measures against the ruin of hunger. 4) Some important issues people on this earth must be aware of; Those are excessive military competition, population & food problem, environment pollution and resource exhaustion. Finally it is important that the real costs of protectionism in the Developing Countries should be correcty calculated. The truth is that protetionism is inefficient, counter-productive and self-defeating in the long run.
-
연관 검색어 추천
이 검색어로 많이 본 자료
활용도 높은 자료
