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Out-of-season timeshare exchange
Jeffrey T. Weinland 한국마케팅과학회 2016 마케팅과학연구 Vol.26 No.4
A high-season (premium) timeshare owner requesting her annual fl oating usage reservation at her home timeshare resort is seeking to reserve a time period that falls within the low season of ownership, in order to attend a family wedding. The reservation staff advises the high-season owner that the time period she requested does not correspond with the product that she purchased. The owner reports that she understands this fact and insists on being able to downgrade herself this year. A high-season (premium) timeshare owner requesting her annual floating usage reservation at her home timeshare resort is seeking to reserve a time period that falls within the low season of ownership, in order to attend a family wedding. The reservation staff advises the high-season owner that the time period she requested does not correspond with the product that she purchased. The owner reports that she understands this fact and insists on being able to downgrade herself this year.