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成人女性의 性格特性과 衣服行動間의 關係硏究 : 年齡과 職業變因에 의한 according to the age and the occupation variables
洪今姬,李恩英 한국의류학회 1983 한국의류학회지 Vol.7 No.1
This study was undertaken to explore the relationships between the personality characteristics (the rigidity and the acceptance of self and others) and the clothing behaviors according to the age and the occupation. The results were as follows; 1. In the clothing behavior, the subjects scored highest in aesthetics followed by comfort, modesty, management, dependence, interest, attention and approval in a descending order. 2. There was no significant relationship between the acceptance and the rigidity characteristics. 3. There was a highly significant relationship between the personality characteristics and the clothing behaviors. 4. There were significant differences in the rigidity characteristics and in modesty, comfort, management clothing variables according to the age. 5. There were significant differences in self-acceptance, rigidity characteristics and in management clothing variable according to the occupational status. 6. No significant interactions was found between age and occupation on personality characteristics and clothing behaviors.
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홍금희,이은영 ( Keum Hee Hong,Eun Young Rhee ) 한국의류학회 1992 한국의류학회지 Vol.16 No.3
The ultimate purpose of this study is to build a model on clothing satisfaction which extends the consumer satisfaction model by unifying the expectation antecedents. In the literature study, it is proposed to clarify the concepts on the clothing satisfaction, and to investigate the present paradigms of the consumer satisfaction. It is widely accepted by the clothing researchers that the clothing satisfaction is a comparative process in which the evaluation criteria are used to judge the clothing product and to access the disconfirmation. In the disconfirmation paradigm, the role of the expectation is very important. We propose to classify the expectation into the expective expectation and the normative expectation. The normative expectation applies when the investment cost and effort are considered. The expectation is shown to be affected by the expectation antecedents of the product characteristics, the situation characteristics, and the consumer characteristics. We investigate in detail those clothing satisfaction determinants and their measurement methods. Then, we build a clothing satisfaction model by the disconfirmation paradigm which is composed of the expectation antecedents, the expectation (expective expectation, normative expectation), the perceived clothing product performance, and the disc onfirmation.
ScienceON
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