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Duh Helen Inseng,Thorsten Teichert 글로벌지식마케팅경영학회 2016 Global Marketing Conference Vol.2016 No.7
Research findings show that money attitude dimensions variedly affect compulsive buying. We surveyed 750 Generation Y South Africans to examine whether gender and family resources received during childhood is influencing the varied impact of money attitude dimensions on compulsive buying. Depending on whether low or high family resources were received during childhood, we found gender differences and a similarity on how money attitude dimensions affect compulsive buying. In terms of similarity, we found that high provision of both tangible and intangible family resources during childhood promotes the development of budget money attitude, which negatively affects the development of compulsive buying behavior.
Randall Shannon,George Moschis,Thorsten Teichert,Betul Balikcioglu 한국마케팅과학회 2020 마케팅과학연구 Vol.30 No.1
Marketers and academics have long been trying to develop effective segmentation models such as several versions of the family life cycle (FLC), which predicts behavior based on stages people are expected to sequentially experience during their lives. However, stage-based factors have been found poor predictors of consumer behavior, and assumptions held by the FLC model fall short of reality. Despite limitations inherent in family life cycle models and recent developments in other disciplines that have resulted in the replacement of the term “life cycle” with the more continuous concept of the “life course,” marketers are yet to capitalize on such recent developments for improving FLC models. This study shows how the traditional FLC model can be improved by incorporating variables from the life course paradigm (LCP). Although the databases employed do not permit the development of refined FLC stages for testing various assumptions derived from the LCP, the paper provides a “sensitizing” framework for thinking how to improve efforts to study consumers at different FLC stages.
Chen, Yu-Chih,Baac, Hyoung Won,Lee, Kyu-Tae,Fouladdel, Shamileh,Teichert, Kendall,Ok, Jong G.,Cheng, Yu-Heng,Ingram, Patrick N.,Hart, A. John,Azizi, Ebrahim,Guo, L. Jay,Wicha, Max S.,Yoon, Euisik American Chemical Society 2017 ACS NANO Vol.11 No.5
<P>Considerable evidence suggests that self-renewal and differentiation of cancer stem-like cells, a key cell population in tumorgenesis, can determine the outcome of disease. Though the development of microfluidics has enhanced the study of cellular lineage, it remains challenging to retrieve sister cells separately inside enclosed microfluidics for further analyses. In this work, we developed a photomechanical method to selectively detach and reliably retrieve target cells from enclosed microfluidic chambers. Cells cultured on carbon nanotube polydimethylsiloxane composite surfaces can be detached using shear force induced through irradiation of a nanosecond-pulsed laser. This retrieval process has been verified to preserve cell viability, membrane proteins, and mRNA expression levels. Using the presented method, we have successfully performed 96-plex single-cell transcriptome analysis on sister cells in order to identify the genes altered during self-renewal and differentiation, demonstrating phenomenal resolution in the study of cellular lineage.</P>