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왜 아프리카 학생들은 한국에서 공부하는 것을 선택하는가?
오퐁예보아흐나나야우 ( Oppong-yeboah Nana Yaw ),빅터오우수 ( Victor Owusu ),김재원 ( Kim Jae-won ) (사)한국마이스관광학회(구 한국컨벤션학회) 2018 MICE관광연구 Vol.18 No.3
East Asian countries like China and Korea are increasingly becoming the favourite study abroad destination for most African students. We made an attempt to analyse the motivations behind Ghanaian and Kenyan students' choice of Korea as their destination for higher education using the push-pull travel motivation framework. The results from the pull factor analysis show that Korea's global reputation for academic excellence and the availability of scholarship opportunities constitute the major motivations for African students to study in Korea. Seeking new culture emerged as the most significant push travel motivation for Ghanaian and Kenyan students studying in Korea. We believe that the results from this study could serve as a blueprint for both the government and other related agencies in Korea that have been charged to increase as well as sustain the population of international students.