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https://www.riss.kr/link?id=M15103432
New York : San Francisco State University, 2011
2011
영어
808.06607 판사항(23)
9780199760039 (main text, pbk. : alk. paper)
9780199760046 (instructor's edition, pbk. : alk. paper)
일반단행본
New York(State)
Air words : writing broadcast news in the Internet age / John Hewitt.
4th ed
xii, 218 p. : ill. ; 28 cm.
Includes index.
Understand what your audience needs -- Making major changes -- Grammar and word choice -- Writing the lead sentence -- Completing the story essentials -- Gathering useful soundbites -- Using soundbites -- Building packages with soundbites and tracks -- Writing to still visuals -- The video sequence -- Writing text for the vo -- Writing the VO/sound story -- Breaking news packages and features -- Live shots and remotes -- Producing effective newscasts -- On-air news and website coordination -- Ethics and legal accountability.
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