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https://www.riss.kr/link?id=M1703310
New York : Wiley, c1995
1995
영어
332.6/068 판사항(20)
0471076872 (paper)
일반단행본
New York(State)
The CPA's guide to a successful financial planning practice : selling financial investments and marketing advisory services / Jim H. Ainsworth.
xii, 264 p. ; 24 cm.
Includes index.
Sales and marketing TOPS -- Finding your niche: designing a marketing plan -- Selling during tax season -- In the office -- Selling from the fianancial plan -- Selling with mailers and tangibles -- Marketing to small businesses -- Success with seminars -- Other marketing tips -- Selecting and selling the perfect product -- Mutual funds -- Tax exempts -- Taxable income instruments -- Equities -- Annuities -- Insurance products -- Awareness -- The necessity of setting goals -- Conserving your most valuable resource-time -- Managing time and people -- The mind-body relationship --
Using your "other mind" -- Finding time to increase profits in your practice (adding financial planning and products).
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