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      소셜미디어에서 긍정적 신체이미지 문화의 가치 탐색: 바디 포지티브 캠페인 사례를 중심으로 = Understanding the Positive Body Image Culture in Social Media: Body Positive Campaign on YouTube

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      https://www.riss.kr/link?id=A107774639

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      다국어 초록 (Multilingual Abstract)

      People with positive body image resist internalizing media influences, have lower disordered eating, have increased self-esteem and social support, and enjoy physical activity. The current study offers a more comprehensive and rich description of the media image of the body in social media context. The purpose of this study was to understand how positive body image is cultivated in a social media. While there has been considerable research on images of thin bodies within the diet culture, very few researchers have focused on understanding how positive body image empowers media recipients by viewing the thin ideal of body in media critically. By utilizing the auto-netnography approach to understand online community culture, the researcher conducted the critical reading method with the text, media images of the a variety of news, blog, social media contents. This study investigated a variety of influential social contexts related to the positive body image in our society.
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      People with positive body image resist internalizing media influences, have lower disordered eating, have increased self-esteem and social support, and enjoy physical activity. The current study offers a more comprehensive and rich description of the ...

      People with positive body image resist internalizing media influences, have lower disordered eating, have increased self-esteem and social support, and enjoy physical activity. The current study offers a more comprehensive and rich description of the media image of the body in social media context. The purpose of this study was to understand how positive body image is cultivated in a social media. While there has been considerable research on images of thin bodies within the diet culture, very few researchers have focused on understanding how positive body image empowers media recipients by viewing the thin ideal of body in media critically. By utilizing the auto-netnography approach to understand online community culture, the researcher conducted the critical reading method with the text, media images of the a variety of news, blog, social media contents. This study investigated a variety of influential social contexts related to the positive body image in our society.

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      참고문헌 (Reference)

      1 김난도, "트렌드 코리아 2020" 미래의 창 2019

      2 김난도, "트렌드 코리아 2019" 미래의 창 2018

      3 손정빈, "탈코르셋 이어 ‘아이 웨이’ 운동 확산… “날씬할 필요 없다”"

      4 MOEF, "진짜 아름다움을 찾자! 자기 몸 긍정마케팅"

      5 배정원, "일반인 6000명 ‘내 몸매 봐달라’…SNS 달구는 속옷 퍼레이드’"

      6 김가영, "온라인 커뮤니티 문화 이해하기: 네트노그라피 연구법을 통한 #피트스피레이션 분석" 한국체육학회 58 (58): 271-286, 2019

      7 김가영, "온라인 운동 소비문화 #피트스피레이션 이해하기: 네트노그라피 연구법을 활용한 디지털 시대의 소비자 행동 연구" 한국사회체육학회 (80) : 233-248, 2020

      8 찰리하워드, "스플래시" 그린북 2020

      9 진혜민, "바디포지티브는 “나답게살용기”"

      10 토마스 캐시, "바디이미지 수업" 서우 2019

      1 김난도, "트렌드 코리아 2020" 미래의 창 2019

      2 김난도, "트렌드 코리아 2019" 미래의 창 2018

      3 손정빈, "탈코르셋 이어 ‘아이 웨이’ 운동 확산… “날씬할 필요 없다”"

      4 MOEF, "진짜 아름다움을 찾자! 자기 몸 긍정마케팅"

      5 배정원, "일반인 6000명 ‘내 몸매 봐달라’…SNS 달구는 속옷 퍼레이드’"

      6 김가영, "온라인 커뮤니티 문화 이해하기: 네트노그라피 연구법을 통한 #피트스피레이션 분석" 한국체육학회 58 (58): 271-286, 2019

      7 김가영, "온라인 운동 소비문화 #피트스피레이션 이해하기: 네트노그라피 연구법을 활용한 디지털 시대의 소비자 행동 연구" 한국사회체육학회 (80) : 233-248, 2020

      8 찰리하워드, "스플래시" 그린북 2020

      9 진혜민, "바디포지티브는 “나답게살용기”"

      10 토마스 캐시, "바디이미지 수업" 서우 2019

      11 김경진, "모든 몸을 위한 존중: 외모 왜뭐" 북센스 2018

      12 박이슬, "다이어트를 그만두었습니다" 비타북스 2020

      13 비비안, "누구나, 아름답지 않은 사람은 없다!비비안의 ‘자기 몸 긍정주의(body positive)’"

      14 이지원, "“몸에 옷 맞춰야 한다”.. 설리, ‘악플의밤’서 펼치는 ‘자기 몸 긍정주의’[TV포커스]"

      15 비주얼다이브, "“마네킹에 속는 일은 그만할래요”… ‘자기 몸 긍정주의’가 바꾸는 패션계"

      16 이데일리, "“뚱뚱해도 괜찮아”… ‘안다르’ 레깅스 긍정여신 황미영"

      17 Tiggemann, M, "“Exercise to be fit, not skinny”: The effect of fitspiration imagery on women’s body image" 15 : 61-67, 2015

      18 Wood-Barcalow, N. L., "“But I like my body”: Positive body image characteristics and a holistic model for young-adult women" 7 (7): 106-116, 2010

      19 Tiggemann, M., "‘Strong is the new skinny’ : A content analysis of#fitspiration images on Instagram" 17 : 1-9, 2016

      20 de Vries, D., "Women on displ ay : The effect of portraying the self online in women’s self-objectification" 29 : 1483-1489, 2017

      21 Tylka, T. L., "What is and what is not positive body image? Conceptual foundations and construct definition" 14 : 118-129, 2015

      22 Frisén, A., "What characterizes early adolescents with a positive body image? A qualitative investigation of Swedish girls and boys" 7 (7): 205-212, 2010

      23 Harper, K., "Viewership of pro-eating disorder websites : Association with body image and eating disturbances" 41 (41): 92-95, 2008

      24 Patton, M. Q., "Two decades of developments in qualitative inquiry : A personal, experiential perspective" 1 (1): 261-283, 2002

      25 Jacobson, H. L., "Theology and the body : Sanctification and bodily experiences" 5 (5): 41-, 2013

      26 Prichard, I., "The impact of different forms of #fitspiration imagery on body image, mood, and self-objectification among young women" 78 : 789-798, 2018

      27 Kozinets, R. V., "The field behind the screen:Using netnography for marketing research in online communities" 39 (39): 61-72, 2002

      28 Augustus-Horvath, C. L., "The acceptance model of intuitive eating : A comparison of women in emerging adulthood, early adulthood, and middle adulthood" 58 (58): 110-, 2011

      29 McDonald, M. G., "Reading sport critically : A methodology for interrogating power" 16 (16): 283-300, 1999

      30 Patton, M. Q., "Qualitative research" John Wiley & Sons, Ltd 2005

      31 Homan, K. J., "Perceived relationship with God fosters positive body image in college women" 18 (18): 1529-1539, 2013

      32 Lucas, S., "Nike’s commercial solution : Girls, sneakers, and salvation" 35 (35): 149-164, 2000

      33 Kozinets, R. V., "Netnography: The essential guide to qualitative social media research" Sage Publication 2020

      34 Kozinets, R. V., "Netnography" John Wiley &Sons, Inc 2010

      35 Kozinets, R. V., "Netnography" John Wil ey & Sons, Inc 2015

      36 김유겸, "Legends Football League 시즌광고를 통해 본 여성의 성상품화에 대한 비판적 담론" 한국스포츠사회학회 29 (29): 89-113, 2016

      37 Robinson, L., "Idealised media images : The effect of fitspiration imagery on body satisfaction and exercise behaviour" 22 : 65-71, 2017

      38 Abena, C., "From thinspo to fitspiration : How social media could be affecting your body image" 1 (1): 2017-, 2013

      39 Jong, S. T., "Exploring online fitness culture and young females" 35 (35): 758-770, 2016

      40 Jin S. V., "Dieting 2.0!: Moderating effects of Instagrammers’ body image and Instafame on other Instagrammers’dieting intention" 87 : 224-237, 2018

      41 Creswell, J. W., "Designing and conducting mixed methods research" Sage 2007

      42 Calogero, R. M., "Complimentary weightism : The potential costs of appearance-related commentary for women’s self-objectification" 33 (33): 120-132, 2009

      43 Tylka, T. L., "Body image: A handbook of science, practice, and prevention" The Guilford Press 56-64, 2011

      44 Madden, R., "Being ethnographic. A Guide to the Theory and Practice of Ethnography" SAGE 2010

      45 Naess, H. E., "Authenticity matters: A digital ethnography of FIA World Rally Championship fan forums" 20 (20): 105-113, 2017

      46 Lazuka, R. F., "Are we there yet? Progress in depicting diverse images of beauty in Instagram’s body positivity movement" 34 : 85-93, 2020

      47 Boepple, L, "A content analytic comparison of fitspiration and thinspiration websites" 19 : 98-101, 2016

      48 이원미, "'#운동녀’의 완벽한 몸매 가꾸기: 인스타그램에서의 운동자극 이미지 분석" 한국스포츠사회학회 30 (30): 25-43, 2017

      49 Cohen, R., "# bodypositivity : A content analysis of body positive accounts on Instagram" 29 : 47-57, 2019

      50 McHugh, T. L. F., ""I’m thankful for being Native and my body is part of that" : The body prid experiences of young Aboriginal women in Canada" 11 (11): 318-327, 2014

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      학술지 이력

      학술지 이력
      연월일 이력구분 이력상세 등재구분
      2028 평가예정 재인증평가 신청대상 (재인증)
      2022-01-01 평가 등재학술지 유지 (재인증) KCI등재
      2019-01-01 평가 등재학술지 선정 (계속평가) KCI등재
      2017-01-01 평가 등재후보학술지 선정 (신규평가) KCI등재후보
      2009-12-30 학회명변경 한글명 : 한국댄스스포츠학회 -> 한국리듬운동학회
      영문명 : Korean Society of DanceSport -> Korean Society for Rhythmic Exercises
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