The purpose of this study was to find how consumers change market places with
SSM regulation and how consumers perceive SSM regulation in Cheongju.
Questionnaire survey method during August 2012 and 200 subjects living in Cheonju
were selected.
Ma...
The purpose of this study was to find how consumers change market places with
SSM regulation and how consumers perceive SSM regulation in Cheongju.
Questionnaire survey method during August 2012 and 200 subjects living in Cheonju
were selected.
Major findings were as follows.
First, 68.7% of consumers would not change their market places during closing
period of SSM. This result implied that SSM regulation might be somewhat effective
in Cheongju. Second, consumers perceived what is the SSM regulation and what are
the purpose of SSM regulation well. Third, most consumers in Cheongju showed their
approval in SSM regulation, impling that SSM regulation might be somewhat effective
in Cheongju.