다국적 지식집약적사업자서비스기업의 중국진출전략과 지역 내 가치창출 효과에 대한 연구 - 중소규모 기술컨설팅 회사의 중국시장 진출 사례를 중심으로 = Research on Multinational KIBS(Knowledge Intensive Business Service) firm's internationalization process and its value adding activity in local context Case study of Small and Medium Sized Consulting Firm

다국어 초록 (Multilingual Abstract)

While, recently, much attention has been put on the conceptualization of KIBS(Knowledge Intensive Business Service) and its application on theoretical and practical context, a very limited number of studies have focused on internationalization of small and medium sized multinational KIBS firms, especially in Chinese context. In this regard, this study, based on case-study of one successful tech-consultancy firm, is aimed at explaining and conceptualizing internationalization of KIBS firm and its positive external effect on China and process, by utilizing concepts such as knowledge, innovation, and cultural and institutional factor.

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