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KISSThe purpose of this study is to find moderating effects of re-use intention by trust factors between patients satisfaction and hospital images. Survey a general hospital in Seoul was performed, and a total of 202 questionnaires has been analyzed. Resu...
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RISS 인기검색어
환자의 의료서비스 평가에 대한 신뢰요인의 조절효과 분석 = Study on moderating effects of trust factor that medical service evaluation of patients
한글로보기https://www.riss.kr/link?id=A60057642
- 저자
- 발행기관
- 학술지명
- 권호사항
-
발행연도
2011
-
작성언어
-
- 주제어
-
KDC
300
-
등재정보
KCI등재
-
자료형태
학술저널
- 발행기관 URL
-
수록면
111-130(20쪽)
- 제공처
-
0
상세조회 -
0
다운로드
부가정보
다국어 초록 (Multilingual Abstract)
The purpose of this study is to find moderating effects of re-use intention by trust factors between patients satisfaction and hospital images. Survey a general hospital in Seoul was performed, and a total of 202 questionnaires has been analyzed. Result of multiple regression analysis are verified moderating effects by trust factors with hospital image and re-use intention(F=8.223**). And patient satisfaction and re-use intention are verified moderating effects by trust factors(F=4.255*). In addition, classify them into high trust group and low trust group by median split method, even if there are felt the equal level of satisfaction or image that high trust group will be re-visit the hospital better than low trust group.As a result, trust factors must consider different level from satisfaction or image, it is necessary that hospitals will be prepare to improve the trust.
The purpose of this study is to find moderating effects of re-use intention by trust factors between patients satisfaction and hospital images. Survey a general hospital in Seoul was performed, and a total of 202 questionnaires has been analyzed. Result of multiple regression analysis are verified moderating effects by trust factors with hospital image and re-use intention(F=8.223**). And patient satisfaction and re-use intention are verified moderating effects by trust factors(F=4.255*). In addition, classify them into high trust group and low trust group by median split method, even if there are felt the equal level of satisfaction or image that high trust group will be re-visit the hospital better than low trust group.As a result, trust factors must consider different level from satisfaction or image, it is necessary that hospitals will be prepare to improve the trust.
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