Inculcating a Sense of Community Among Members of Social Networking Communities = Inculcating a Sense of Community Among Members of Social Networking Communities

다국어 초록 (Multilingual Abstract)

Social networking communities (SNCs) are media designed to facilitate social interaction using highly accessible and scalable publishing techniques. SNCs can constitute individuals’ their own profiles in the online environment and share texts, images and photos in a variety ways. In other words, one of the other motivators is knowledge sharing. Various sites, such as Facebook, Orkut, MySpace, and Hi5 are categorized as SNCs. SNCs have become increasingly popular in recent years among youths, especially students, who use them to build social networks. This study examines whether this usage of SNCs inculcates a sense of community among their members. Several studies have examined the role of a sense of community through increased usage in the context of virtual communities. Although this result may be true of virtual communities, this paper contends that the opposite relationship prevails in the case of SNCs because members interact to build networks and are not obliged to interact. The results reveal that maintaining longterm interactions in the SNCs is helpful in building a sense of community in SNCs. Although short-term usage may not boost the development of a sense of community in SNCs, it does matter if the premise is for a long-term commitment to SNCs. Implications for theory and practice are discussed.

참고문헌 (Reference)

1 박상철, "가상 커뮤니티에서의 지식소싱행동에 대한 이해" 한국지식경영학회 12 (12): 35-55, 2011

2 Wasko, M.M., "Why should I share? Examining knowledge contribution in networks of practice" 35-57, 2005

3 Arnold, N., "Using a social networking site for experiential learning: Appropriating, lur king, modeling and community building" 13 (13): 188-196, 2010

4 Chiu, C. M., "Understanding knowledge sharing in virtual communities : An integration of social capital and social cognitive theorie" 42 (42): 1872-1888, 2006

5 Mamonov, S., "Theantecedents and consequences of sense of community on social networking sites" 2013

6 Rheingold, H, "The virtual community : Homesteading on the electronic frontier" MIT Press 2000

7 Heller, K., "The return to community" 17 (17): 1-15, 1989

8 Shen, C. C., "The effect of community identif ication on attitude and intention toward a blogging community" 19 (19): 393-407, 2009

9 Sarason, S.B., "The Psychological Sense of Community: Prospects for a Community Psychology" Jossey-Bass 1974

10 Blanchard A , L, "The Experienced sense of a virtual community: Characteristics and processes" 35 (35): 65-79, 2004

11 Gusf ield, J, "The Community : A Critical Response" Harper Colophon 1975

12 Strater, K., "Strategies and struggles with privacy in an online social networking community" 111-119, 2008

13 김희웅, "Social Media for Business and Society" 한국경영정보학회 25 (25): 329-336, 2015

14 Abfalter, D., "Sense of virtual community: A follow up on its measurement" 28 (28): 400-404, 2012

15 Koh, J., "Sense of virtual community: A conceptual framework and empirical validation" 8 (8): 75-93, 2003

16 Lim, W. M., "Sense of virtual community and perceived critical mass in online group buying" 22 (22): 268-283, 2014

17 McMillian, D.W., "Sense of community: A definition and theory" 14 (14): 6-23, 1986

18 Obst, P.L., "Revisiting the sense of community index: A confirmatory factor ana lysis" 32 (32): 691-705, 2004

19 Heller, K., "Psychology and Community Change" Dorsey 1984

20 Newbrough, J. R ., "Psychological sense of community, I : Theory and concepts" 14 (14): 311-348, 1986

21 Rosenbush S., "News Corp’s place in MySpace"

22 Oh, H.J., "How does online social networking enhance life satisfaction? The relationships among online supportive interaction, affect, perceived social support, sense of community, and life satisfaction" (30) : 69-78, 2014

23 Lu, Y., "From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers’ purchase intention" 9 (9): 346-360, 2010

24 Zhang. Z.J., "Feeling the sense of community in social networking usage" 57 (57): 225-239, 2009

25 Yoo, W.S., "Exploring the factors enhancing member participation in virtual communities" (10) : 55-71, 2002

26 Shneiderman, B., "Experimental investigations of the utility of detailed ,owcharts in programming" 20 (20): 373-381, 1977

27 Teo, H.H., "Evaluating information accessibility and community Adaptivity features for sustaining virtual learning communities" 59 (59): 671-697, 2003

28 Koh, J., "Encouraging participation in virtual communities" 50 (50): 68-73, 2007

29 Gupta, S., "Developing the commitment to virtual community: The balanced effects of cognition and affect" 20 (20): 28-45, 2007

30 Gupta, S., "Converting virtual community members into online buyers, cyberpsychology" 13 (13): 513-520, 2010

31 Shan, L. M., "Converting Online Community Visitors into Online Consumers" IGI Global 2005

32 Proescholdbell, R.J., "Component measures of psychological sense of community among gay men" 34 (34): 9-24, 2006

33 A ndrews, D., "Audience-specif ic online community design" 45 (45): 64-48, 2002

34 Obst, P., "An exploration of sense of community, Part 3: Dimensions and predictors of psychological sense of community in geographical communities" 30 (30): 119-133, 2002

35 Lee, J,M., "An effects of netwrk externalities for knowledge sharing intention in social networking sites: Social capital and online identity perspective" 13 (13): 1-16, 2012

36 Dholakia, U.M., "A social influence model of consumer participation in network and small-groupbased virtual communities" 21 (21): 241-263, 2004

37 Chipuer, H.M., "A review of the sense of community index: Current uses, factor structure, reliability, and further development" 27 (27): 643-658, 1999