Mastering communication

목차 (Table of Contents)

• CONTENTS
• Part I MASTERING COMMUIVICATION ESSENTIALS = 2
• Chapter 1 Leadership Through Communication = 3
• The Importance of Being Able to Communicate Well = 4
• The Nature of Communication = 6
• Testing Your Communication Skill = 7
• The Relationship of Communication to Leadership = 12
• What You Will Learn = 14
• SELF-ASSESSMENT: Assessing Your Communication Knowledge and Skills = 15
• Chapter 2 Perception and Communication = 21
• The Nature of Perception = 22
• FOCUS ON LEADERSHIP: Perception and Leadership = 23
• The Stages of Perception = 25
• Characteristics of Perception = 26
• MASTERING COMMUNICATION SKILLS: Combating Cultural Stereotypes and Other Misperceptions = 29
• Factors Affecting Perception = 30
• How Perception Influences Communication = 32
• How Communication Can Influence Perception = 38
• SELF-ASSSESSMENT: Self-Test of Key Concepts = 43
• Chapter 3 Listening = 47
• The Importance of Listening = 49
• FOCUS ON LEADERSHIP: Listening and Leadership = 51
• The Listening Process = 51
• Hearing Versus Listening = 52
• Steps in the Listening Process = 52
• Types of Listening = 58
• SELF-ASSESSMENT: Adapting Your Listening Approach = 60
• Recognizing Common Listening Problems = 61
• Positive Listening Behaviors = 64
• Reflective Listening Skills = 67
• MASTERING COMMUNICATION SKILLS: Recognizing Effective Reflective Listeners = 70
• Chapter 4 Verbal Communication = 75
• What Is Verbal Communication? = 76
• Why Study Verbal Communication? = 78
• Language and Experience = 79
• The Functions of Verbal Communication = 80
• Language Is Used to Clarify and Obscure = 82
• SELF-ASSESSMENT: Testing Your Doublespeak Detection Skill = 83
• The Relationship Between Language and Meaning = 84
• The Social Effects of Language Use = 89
• MASTERING COMMUNICATION SKILLS: The Dominant Culture Strikes Back: Co-Optation of Language and Symbols = 93
• Problems Caused By Language Use = 94
• FOCUS ON LEADERSHIP: Sex Differences in Language Use = 101
• Chapter 5 Nonverbal Communication = 105
• Defining Nonverbal Communication = 106
• The Importance of Nonverbal Communication = 109
• Comparing Nonverbal to Verbal Communication = 110
• The Interaction Between Nonverbal and Verbal Communication = 114
• The Social Functions of Nonverbal Communication = 115
• FOCUS ON LEADERSHIP: Managing the Flow of Group Discussions with Nonverbal Cues = 116
• Dimensions of Nonverbal Behavior = 120
• SELF-ASSESSMENT: Nonverbal Skills Assessment = 125
• MASTERING COMMUNICATION SKILLS: Gender Differences in Nonverbal Behavior = 128
• Part II MASTERING INTERPERSONAL COMMUNICATION = 136
• Chapter 6 Interpersonal Communication = 137
• Defining Interpersonal Communication = 138
• The Functions of Interpersonal Communication = 142
• MASTERING COMMUNICATION SKILLS: When Information Increases Uncertainty = 147
• Interpersonal Communication Competence = 157
• FOCUS ON LEADERSHIP: Leadership and Competent Communication = 159
• SELF-ASSESSMENT: Evaluating Your Interpersonal Communication Competence = 164
• Chapter 7 Communication in Relationships = 171
• Exploring the Features of Interpersonal Relationships = 172
• FOCUS ON LEADERSHIP: The Supervisor-Subordinate Relationship = 176
• The Dynamics of Relational Change = 177
• A Theory of Relational Change = 182
• SELF-ASSESSMENT: Personal idioms in Close Relationships = 183
• Managing Conflict in Interpersonal Relationships = 187
• MASTERING COMMUNICATION SKILLS: Utilizing Conflict Management Skills = 194
• Chapter 8 Interviewing = 199
• The Nature of the Interview Process = 200
• MASTERING COMMUNICATION SKILLS: Building Your Secondary Question Repertoire = 207
• Conducting an Information-Gathering Interview = 211
• FOCUS ON LEADERSHIP: Structuring Questions to Gain Accurate Information = 211
• Participating in an Employment Interview = 215
• SELF-ASSESSMENT: Nonverbal Behavior in the Interview = 217
• Part III MASTERING GROUP COMMUNICATION = 222
• Chapter 9 Group Problem Solving and Decision Making = 223
• The Nature of Groups = 224
• FOCUS ON LEADERSHIP: The Leadership Role = 228
• The Value of Group Problem Solving and Decision Making = 229
• SELF-ASSESSMENT: Distinguishing Problem-Solving from Decision-Making Tasks = 230
• Problem-Solving and Decision-Making Discussions = 232
• MASTERING COMMUNICATION SKILLS: Increasing Your Creative Problem-Solving Skill = 236
• Recognizing Differences in Decision-Making Tasks = 239
• Preparing for Problem-Solving and Decision-Making Discussions = 241
• Chapter 10 Leadership in Problem-Solving and Decision-Making Groups = 247
• The Nature of Leadership = 248
• SELF-ASSESSMENT: Evaluating Your Leadership Style = 251
• MASTERING COMMUNICATION SKILLS: Solving Group Problems = 254
• The Role of Leadership in Problem-Solving and Decision-Making Groups = 256
• Responsibilities of Leadership = 257
• FOCUS ON LEADERSHIP: Recognizing the Requirements of Group Leadership = 258
• Qualities that Promote Effective Leadership = 261
• Part IV MASTERING PUBLIC COMMUNICATIOM = 268
• Chapter 11 Analyzing Audiences = 269
• FOCUS ON LEADERSHIP: Gorbachev and Yeltsin-Flawed Audience Analysis? = 271
• Effective Speakers Analyze Their Audiences = 272
• Investigating Your Audience = 275
• MASTERING COMMUNICATION SKILLS: Building Skills in Audience Analysis = 283
• SELF-ASSESSMENT: Assessing the Effects of Time, Place, Intermember Relationships, and Belief Systems on a Speech = 284
• Chapter 12 Choosing Subject, Purpose, and Theme = 291
• Choosing an Appropriate Subject = 293
• MASTERING COMMUNICATION SKILLS: Targeting Subject Matter = 297
• Choosing an Appropriate Purpose = 299
• Speaking on Special Occasions-A Bonanza = 300
• Choosing an Appropriate Theme = 301
• SELF-ASSESSMENT: Have I Selected an Appropriate Purpose? = 302
• FOCUS ON LEADERSHIP: Lincoln's Masterful Second Inaugural Address = 305
• Chapter 13 Discovering Speech Material = 311
• Discovering Material Through Other People = 313
• Discovering Material Through Library Research = 317
• MASTERING COMMUNICATION SKILLS: Discovering Library Resources = 324
• FOCUS ON ETHICS: A Senator and Plagiarism = 325
• Chapter 14 Developing Speech Organization = 329
• Recognizing the Principles of Organization = 330
• Using Organizational Patterns = 337
• MASTERING COMMUNICATION SKILLS: Recognizing the Principles of Organization = 337
• Using Introductions and Conclusions = 344
• Using Outlines = 351
• FOCUS ON LEADERSHIP: Women Leaders and Organizational Skills = 352
• Chapter 15 Using Language Skillfully = 363
• Using Oral Language = 364
• Developing and Evaluating Four Features of Oral Language = 367
• MASTERING COMMUNICATION SKILLS: Adapting Language for Oral Delivery = 368
• FOCUS ON LEADERSHIP: Jesse Jackson-A Master Orator = 374
• SELF-ASSESSMENT: Identifying Figures of Speech = 378
• Chapter 16 Developing Skilful Delivery and Speech Confidence = 385
• Using the Four Types of Delivery = 386
• The Ancient Art of Delivery = 391
• Using Vocal and Physical Delivery = 391
• FOCUS ON LEADERSHIP: Delivery in Speeches about the Gulf War = 399
• Developing Speech Confidence = 401
• SELF-ASSESSMENT: Using Video to Improve Physical Delivery = 402
• MASTERING COMMUNICATION SKILLS: Building Speech Confidence Through Preparation = 403
• Chapter 17 Speaking to Inform = 411
• FOCUS ON LEADERSHIP: Teaching the American People about AIDS = 413
• Understanding the Process of Information = 414
• Reaching Informative Goals = 417
• Building the Speech with Supporting Materials = 418
• MASTERING COMMUNICATION SKILLS: Identifying Support Material = 425
• Using Audio-Visual Aids = 427
• SELF-ASSESSMENT: Using Audio-Visual Aids = 433
• Chapter 18 Speaking to Persuade = 437
• Understanding the Process of Persuasion = 438
• FOCUS ON LEADERSHIP: The National Speaker's Association = 439
• Planning Your Persuasive Goals = 440
• Themes of Persuasion = 443
• Using Persuasive Appeals = 446
• SELF-ASSESSMENT: Credibility and Leadership-How Strong Is the Link? = 447
• MASTERING COMMUNICATION SKILLS: Spotting Fallacies in Your Evidence = 458
• Glossary = 462
• References = 469
• Index = 476