매스 커뮤니케이션分野 專門職女性들의 適應 및 職業滿足度에 관한 硏究 = Job Satisfaction and Dissatisfaction Among Women in Mass Media

다국어 초록 (Multilingual Abstract)

The purpose of this study was to investigate the degree of job satisfaction and dissatisfaction among women in mass media. The sample group consisted of professional women in newspapers, magazines, and radio & television broadcasting systems. They were divided into two groups, i.e., journalism group and Broadcasting group. Cluster sampling method was used to draw samples, which covers the entire nation, from the target population.
A Survey questionnaire with semantic differential scale, developed by the investigator, was the research instrument. The data were analyzed by on SAS computer program at the KIAT. Statistical analyses were based on Factor Analysis, t-test, χ2 , and frequency distribution methods.
The respondents expressed job satisfaction and dissatisfaction in a manner usually consistent with the Herzberg theory. The overall levels of jobs satisfaction of the two groups of women in mass media were generally positive. Satisfaction was, in general, the result of positive presence of motivators while dissatisfaction was the result of the absence of hygiene factors.
"Interpersonal relations-peers" was the most important satisfier, contributing to job satisfaction for both of the groups. "Opportunity for training and re-education" was the most important dissatisfier for Journalism group and "treatment of women in the organization," for Broadcasting group. There were some discrepancies between responses on a few items, even though the general tendency of job satisfaction and dissatisfaction of the two groups was similar.
Analysis of weighted frequency revealed that women in Journalism field consider 1) work itself, 2) worthiness and value of the work felt by the respondent, and 3) possibility for growth, as most important for their job satisfaction and the same response was expressed by the Broadcasting group with the first and the second order of the above responses interchanged. The major dissatisfiers for Journalism group were 1) opportunity for training and re-education, 2) salary, & 3) company policy and administration, while Broadcasting group indicated 1) company policy and administration, 2) opportunity for training and re-education, & 3) supervision and leadership as major dissatisfiers, in that order.
Factor analysis, rotated by Promax method, revealed the six cluster factors of job satisfaction for Journalism group as 1) role, 2) company policy, 3) achievement, 4) harmony at work, and 5) future in the job. Form the responses of Broadcasting group seven cluster factors of job satisfaction were analyzed, i.e., 1) future in the job, 2) leadership, 3) role, 4) harmony at work, 5) responsibility, 6) achievement, and 7) company policy. Job dissatisfaction of Journalism group consisted of six cluster factors, i.e., 1) role, 2) job security, 3) responsibility, 4) leadership, 5) future in the job, and 6) company policy. For Broadcasting group, cluster factors of job dissatisfaction were 1) role, 2) achievement, 3) leadership, 4) future in the job, 5) harmony at work, and 6) job security.
Women are still facing difficulties in finding jobs in the mass media since there are discriminations, in favor of men, in job opportunity, salary, recognition of ability, responsibility, promotion and treatment in the company. Also sole conflict of the married professional women as well as lack of ability or inappropriate preparation of women for jobs in the media remain as critical obstacles. To overcome those difficulties and obstacles, and to promote women's participation and roles in the mass media, changes in the media, women's attitude, and the social structure in relation to political and economical aspects are prerequisite conditions. Only slow and gradual changes and progress through women's striving efforts are expected in the near future, since confronting problems and difficulties of women in mass media are persistent in nature and deep-rooted.

목차 (Table of Contents)

• Ⅰ. 序論
• Ⅱ. 理論的인 背景
• A. 女性硏究의 動向
• B. 關聯硏究
• Ⅲ. 硏究方法
• Ⅳ. 結果
• A. 結果分析 및 解釋
• B. 論議
• Ⅴ. 要約 및 結論
• 參考文獻
• 英文要約
• 附錄