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2 최인수, "신뢰관계 유지율 분석을 통한 보험회사의 비즈니스 모델 개발" 6 (6): 188-205, 2001
3 남상욱, "손해보험사의 계약자신뢰에 관한 실증연구" 한국보험학회 (79) : 195-220, 2008
4 정홍주, "보험업 신뢰도 및 결정요인에 관한 실증연구-은행과의 비교를 중심으로-" 한국보험학회 (71) : 49-76, 2005
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8 Cohen, J., "Statistical Power Analysis for the Behavioral Sciences" Lawrence Erlbaum Associates 1988
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1 이성수, "증권사에서 투자자와 투자상담사의 관계발전에 관한 연구" 14 (14): 45-68, 1999
2 최인수, "신뢰관계 유지율 분석을 통한 보험회사의 비즈니스 모델 개발" 6 (6): 188-205, 2001
3 남상욱, "손해보험사의 계약자신뢰에 관한 실증연구" 한국보험학회 (79) : 195-220, 2008
4 정홍주, "보험업 신뢰도 및 결정요인에 관한 실증연구-은행과의 비교를 중심으로-" 한국보험학회 (71) : 49-76, 2005
5 Park, H. S., "The use of exploratory factor analysis and principal components analysis in communication research" 28 : 562-577, 2002
6 Coulter, K. S., "The effects of industry knowledge on the development of trust in service relationship" 20 : 31-43, 2003
7 Morgan, R. M., "The Commitment-Trust Theory of Relationship Marketing" 58 : 20-38, 1994
8 Cohen, J., "Statistical Power Analysis for the Behavioral Sciences" Lawrence Erlbaum Associates 1988
9 Moorman, C., "Relationships between providers and users of market research : The dynamics of trust within and between organizations" XXIX : 314-328, 1992
10 Crosby L. A., "Relationship quality in services selling : an interpersonal influence perspective" 54 : 68-81, 1990
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