Tourist destination management : issues, analysis, and policies

목차 (Table of Contents)

• CONTENTS
• List of figures = ⅸ
• List of tables = xi
• Case study themes = xiii
• Preface = xv
• Acknowledgments = xviii
• Introduction = 1
• 1 Issues in analysing and managing tourist destinations = 7
• Introduction = 7
• The dynamics of destination development = 8
• Case study A : Destination improvements in Majorca = 12
• The elements of tourist destinations = 14
• Patterns of tourist activity = 16
• British holiday-taking behaviour = 19
• Influences on tourism flows = 21
• Concepts of tourist destinations = 23
• Patterns of tourists' destination use = 26
• Case study B : Managing Canterbury's tourist spaces = 28
• Destination systems = 35
• Conclusion = 38
• Further reading = 39
• Suggested exercises = 39
• 2 Tourists' destination choices and experiences = 42
• Introduction = 42
• Tourists' destination choices = 42
• Case study C : Improving holiday access in Britain for people with special needs = 45
• Tourists' satisfaction with destination services = 52
• Case study D : Tourist-customer care in Wales = 54
• Tourists' destination recommendations = 57
• Understanding tourists' destination activities = 58
• Case study E : Tourism in Tonga = 66
• Conclusion = 71
• Further reading = 72
• Suggested exercises = 72
• 3 The effects of tourism = 73
• Introduction = 73
• Social carrying capacity = 74
• Case study F : Tourism in the Manu = 77
• Case study G : Cultural considerations in tourism planning for Western Samoa = 81
• The economic impacts of tourism = 85
• Case study H : Tourism employment in Tibet = 86
• The environmental consequences of tourism = 91
• Case study I : Environmental consequences of tourism in Antarctica = 92
• Alternative forms of tourism-seeking symbiosis = 96
• Deciding the local future of tourism = 97
• Conclusion = 102
• Further reading = 102
• Suggested exercises = 102
• 4 Marketing tourist destinations = 104
• Introduction = 104
• Marketing planning processes for destinations = 106
• Segmenting the market for destinations = 110
• Destination imagery = 112
• The effect of destination promotions = 115
• Case study J : L'Angleterre Sud, une ile pour le week-end et autres escapades... = 117
• Package holidays and destination marketing = 120
• A destination communications-influence model = 123
• Rising expectations and destination quality control = 124
• Destination promotion through special events = 128
• Case study K : Nottingham and the Robin Hood promotion = 129
• Conclusion = 133
• Further reading = 133
• Suggested exercises = 133
• 5 Policies for destination development = 135
• Introduction = 135
• The historical basis of destination development = 136
• Rationales for the development of tourism = 136
• Auditing destination resources = 138
• Plurality and decision-taking in destination development = 139
• Case study L : Attitudes to resort development on the Big Island of Hawaii = 141
• Research for tourist destination development projects = 151
• Strategic planning for destination development = 153
• Case study M : Tourism policies for South Africa = 153
• Emerging tourism policy paradigms = 160
• Conclusion = 163
• Further reading = 164
• Suggested exercises = 165
• 6 Tourism in Dubai = 166
• Introduction = 166
• A brief history of Dubai = 170
• The development of Dubai's industry and commerce = 171
• Tourism in Dubai = 172
• Organization of Dubai's tourism industry = 176
• The development of Dubai's tourism = 186
• Suggested exercises = 193
• Bibliography = 195
• Author index = 203
• Place index = 205
• Subject index = 206