Recently, the business environment is rapidly changing and requiring new ways of doing business. Especially Information Technology is rapidly changing and becoming to have high quality. To require competition advantage, many corporations have to do we...
Recently, the business environment is rapidly changing and requiring new ways of doing business. Especially Information Technology is rapidly changing and becoming to have high quality. To require competition advantage, many corporations have to do well in this environment.
ASP(Application Service Provider) service which is the developed type of outsourcing in the area of information technology, is business model for package application hosting service according to central management server, basically on contract and networking access fee. ASP service, which was introduced in the late 1990’s, has been equipped technological stability and service quality. However, empirical study related to ASP service is considered to be insufficient.
As such, the purpose of this study is to investigate the factors contributing to the success of ASP service by conducting an empirical research to enterprises using ASP service.
For this purpose, first conducted extensive literature reviews on ASP service, IT outsourcing and relational characteristics, and carried out questionnaire survey after developed a research model. Developed questionnaire paper to carry out empirical study and distributed the paper 450 copies in total. 79 copies among 450 copies were returned and 75 copies were used in analysis. The unit of analysis was relationship and respondents were person in charge of ASP service of each corporation.
Before testing hypothesis, collected samples were analyzed reliability and validity test. After normality test, correlation analysis and regression analysis were used to test hypothesis. As a result of analysis, under the significance level of 0.05, (1) vender performance quality, service customization, partnership, IS maturity and monitoring of the vendor had an positive influence upon non-economic benefits, (2) vendor performance quality, information sharing, IS maturity and monitoring of the vendor had an positive influence upon economic benefits, and (3) vendor performance quality, service customization, partnership and monitoring of the vendor had positive influence upon satisfaction about outcomes of relationships.
Finally, this paper conclude with the discussion of these results, the managerial implications for ASP service vendors, the evaluation standard of vendor’s service performance for enterprises using ASP service, and the directions of the further studies.