RISS 학술연구정보서비스

검색
다국어 입력

http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.

변환된 중국어를 복사하여 사용하시면 됩니다.

예시)
  • 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
  • 北京 을 입력하시려면 beijing을 입력하시고 space를 누르시면 됩니다.
닫기
    인기검색어 순위 펼치기

    RISS 인기검색어

      플랫폼 시대의 지상파 방송사 매체전략 변화 연구 = ‘pooq’ 서비스를 중심으로

      한글로보기

      https://www.riss.kr/link?id=A101778461

      • 0

        상세조회
      • 0

        다운로드
      서지정보 열기
      • 내보내기
      • 내책장담기
      • 공유하기
      • 오류접수

      부가정보

      다국어 초록 (Multilingual Abstract) kakao i 다국어 번역

      New media environment resulted from smart media development ushers in the platform era with the success myth such as App store, Android market and Kakaotalk. This study summarizes the characteristic of Terrestrial Broadcasters from a platform point which is key point of opening the new media era and analyzes the change of the media strategy. Specially platform strategy has competitive cooperation basically because many businessmen get together for various benefit in a place. So this study analyzes the risk and opportunity factors mainly of platform strategy of Terrestrial Broadcasters represented in ‘pooq’ recently. In addition this study suggests the condition and premise how the change media strategy links to proper platform system.
      번역하기

      New media environment resulted from smart media development ushers in the platform era with the success myth such as App store, Android market and Kakaotalk. This study summarizes the characteristic of Terrestrial Broadcasters from a platform point wh...

      New media environment resulted from smart media development ushers in the platform era with the success myth such as App store, Android market and Kakaotalk. This study summarizes the characteristic of Terrestrial Broadcasters from a platform point which is key point of opening the new media era and analyzes the change of the media strategy. Specially platform strategy has competitive cooperation basically because many businessmen get together for various benefit in a place. So this study analyzes the risk and opportunity factors mainly of platform strategy of Terrestrial Broadcasters represented in ‘pooq’ recently. In addition this study suggests the condition and premise how the change media strategy links to proper platform system.

      더보기

      동일학술지(권/호) 다른 논문

      동일학술지 더보기

      더보기

      분석정보

      View

      상세정보조회

      0

      Usage

      원문다운로드

      0

      대출신청

      0

      복사신청

      0

      EDDS신청

      0

      동일 주제 내 활용도 TOP

      더보기

      주제

      연도별 연구동향

      연도별 활용동향

      연관논문

      연구자 네트워크맵

      공동연구자 (7)

      유사연구자 (20) 활용도상위20명

      이 자료와 함께 이용한 RISS 자료

      나만을 위한 추천자료

      해외이동버튼